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华润、恒隆等项目“竣工即开业”,头部开发商以优质增量穿越周期
Sou Hu Cai Jing· 2026-02-04 11:53
Group 1: Office Rental Market Overview - The average office rental price in eight major cities (Beijing, Shanghai, Guangzhou, Shenzhen, Hangzhou, Chengdu, Nanjing, and Wuhan) decreased by 7.35% month-on-month to 2.3 yuan/square meter/day in December 2025, with the decline accelerating compared to November's 6.28% [4] - Year-on-year, the average rental price dropped by 19.37%, with all cities except Shenzhen experiencing double-digit declines, particularly in Guangzhou, Beijing, and Nanjing [4] - The imbalance between supply and demand in the office market is evident, with a 6.7% year-on-year increase in new office space completed in 2025, while demand remains weak, primarily supported by sectors like technology and finance [4] Group 2: Supply and Demand Dynamics - A significant influx of high-quality office projects is expected in major cities like Shanghai, Beijing, Guangzhou, Hangzhou, Xi'an, and Changchun from late 2025 to early 2026 [5] - The first-tier cities' Grade A office rental prices continued to decline in Q4 2025, with varying degrees of decrease across the four cities [4] - The vacancy rate in Beijing decreased due to no new supply, while Shanghai, Guangzhou, and Shenzhen saw high vacancy rates due to new supply or high existing stock [4] Group 3: Project Developments and Market Activity - Major commercial real estate companies like China Resources Land, Oceanwide Holdings, and Hang Lung Properties are actively developing new projects and revitalizing existing assets through urban renewal [7][9] - The Shanghai China Resources Center, a key project, has a total construction area of approximately 125,000 square meters and has completed its construction registration, allowing for immediate tenant entry [8] - The operational capabilities of office space operators are crucial, with projects like the Shanghai China Resources Center attracting luxury brands like LV, indicating strong foreign investment confidence in the Shanghai market [11] Group 4: Market Expansion and Trends - The office space service sector is witnessing a gradual recovery in expansion confidence, with 12 new projects signed or opened during the reporting period, reflecting a positive trend [16] - IWG Group leads with four new openings in cities like Shenzhen and Hefei, emphasizing its deep penetration into core cities [16] - The concentration of projects in core cities and key areas is notable, with Shenzhen being the most active city, followed by Shanghai, indicating a strong demand for office space driven by small and medium enterprises [17]