Core Insights - The article highlights the thriving situation of the Tianhe Road business district in Guangzhou, known as "the first business circle in South China," amidst the challenges faced by offline retail due to the rise of e-commerce [2][3]. Group 1: Business Environment - Tianhe Road business district spans approximately 2.8 kilometers and houses 25 large commercial complexes with over 10,000 merchants [2]. - The average daily foot traffic in the Tianhe Road business district is about 1.5 million, demonstrating its strong consumer engagement and spending power [3]. Group 2: Strategies for Attracting Consumers - The district's strategy includes enhancing consumer experience by shifting focus from merely collecting rent from merchants to improving the end-user experience, thus transforming into "super experience centers" [4]. - Merchants are encouraged to offer unique products that cannot be found elsewhere, with many first stores in South China and China opening in the district, attracting customers with exclusive offerings [5]. - The physical space is being expanded to include attractions like aquariums and climbing walls, turning shopping centers into urban lifestyle hubs that offer more than just retail [6]. Group 3: Service Enhancements - The Tianhe district is enhancing service flexibility by creating pet-friendly social spaces and providing tailored services for international visitors, such as English menus and Arabic-speaking staff during peak tourist seasons [7]. Group 4: Government and Community Support - The local government is actively involved in creating a supportive environment for businesses through streamlined processes and collaborative efforts with business associations, which helps in reducing bureaucratic hurdles for merchants [8]. - The collaboration between government, business associations, and enterprises fosters a fair and vibrant commercial environment, allowing for differentiated development among merchants and avoiding homogenization of offerings [8].

Core Insights - The article highlights the contrasting situation of the Tianhe Road business district in Guangzhou, which remains vibrant and attracts significant foot traffic despite the rise of online shopping [2][3]. Group 1: Business Environment - Tianhe Road business district, known as "the first business circle in South China," spans approximately 2.8 kilometers and houses 25 large commercial complexes with over 10,000 merchants [2]. - The average daily foot traffic in the Tianhe Road business district is around 1.5 million, demonstrating its strong consumer engagement and spending power [3]. Group 2: Strategies for Attracting Consumers - To counter the impact of e-commerce, large shopping malls are shifting their focus from merely collecting rent from merchants to enhancing the consumer experience, aiming to transform into "super experience centers" [4]. - The district emphasizes offering unique product experiences, with many first stores in South China and China located here, attracting customers with exclusive offerings [5]. - Physical spaces are being redefined to include attractions like aquariums and climbing walls, turning shopping centers into urban lifestyle hubs that offer more than just retail [6]. Group 3: Enhanced Services - Tianhe district is improving customer service by creating pet-friendly social spaces and providing tailored services for international visitors, such as English menus and Arabic-speaking staff during peak tourist seasons [7]. - The local government and business associations are collaborating to streamline processes for merchants, reducing bureaucratic hurdles and fostering a supportive business environment [8]. Group 4: Collaborative Governance - The partnership model of "government + business association + enterprises" is effectively shaping a fair, vibrant, and orderly commercial environment in the Tianhe Road business district [8]. - The Tianhe Road Business Association plays a crucial role in bridging the gap between businesses and the government, promoting industry self-regulation, and coordinating resources to avoid market saturation and competition [8].

Core Insights - The article highlights the contrasting situation of the Tianhe Road commercial district in Guangzhou, which remains vibrant and attracts significant foot traffic despite the rise of online shopping [2][3]. Group 1: Commercial Performance - Tianhe Road commercial district, known as "the first commercial circle in South China," spans approximately 2.8 kilometers and houses 25 large commercial complexes with over 10,000 merchants [2]. - The average daily foot traffic in the Tianhe Road commercial district is around 1.5 million, demonstrating its strong consumer engagement and spending power [3]. Group 2: Strategies for Attracting Consumers - The district's success is attributed to a shift in business strategy, focusing on enhancing consumer experience rather than merely collecting rent from merchants [4]. - Merchants in the district emphasize offering unique products, with many first stores in South China and China located here, creating a draw for consumers seeking exclusive items [5]. - The physical space has been transformed to include attractions like aquariums and climbing walls, turning shopping centers into urban lifestyle hubs that offer more than just retail [6]. Group 3: Enhanced Services and Government Support - The Tianhe district has improved service offerings, such as pet-friendly spaces and multilingual support for international visitors, enhancing the overall shopping experience [7]. - The local government has streamlined processes for merchants, reducing bureaucratic hurdles and fostering a collaborative environment between government, business associations, and enterprises [8]. - The establishment of a cooperative model among government, business associations, and enterprises has created a fair and vibrant commercial environment, allowing for differentiated development among merchants [8].