Core Insights - The Guangdong pig industry is facing a "quantity increase and price drop" dilemma, necessitating urgent transformation due to a supply-demand imbalance and changing consumer preferences [2][6]. Group 1: Industry Challenges - The current market is characterized by oversupply, leading to declining breeding profits and exacerbating structural issues where primary production is strong, but secondary and tertiary sectors are weak [2]. - Consumer trends are shifting towards ready-to-eat and snack foods, with traditional pork products lagging behind, creating a widening gap between new consumer demands and industry supply [2]. Group 2: Strategic Solutions - Seven strategies have been proposed to facilitate a breakthrough in the industry: 1. Strengthening key players by cultivating top pig enterprises to enhance industry connectivity and competitiveness [2]. 2. Fostering innovation in product forms, exploring new consumption scenarios, and enhancing marketing strategies [2][3]. 3. Promoting collaboration through a "four sharing" mechanism to achieve coordinated development across the entire industry chain [3]. 4. Establishing platforms for innovation, including a deep processing research center and supporting the development of high-quality breeding and livestock industries [3][4]. 5. Advancing "media+" initiatives to enhance brand empowerment and promote new product lines [3]. 6. Improving quality standards with guidance from regulatory bodies to ensure safety and quality [4]. 7. Training new talent equipped with technical skills and business acumen to support industry growth [5]. Group 3: Collaborative Ecosystem - The transformation of the industry is being accelerated by the collaboration of various stakeholders, including research institutions focusing on new product development and leading enterprises advocating for a "problem-solving" approach [6]. - The "media+" concept is emerging as a crucial factor in the industry's evolution, facilitating a shift from merely selling pork to selling brands through effective marketing and cultural initiatives [6].