在济宁这片历史悠久、产业蓬勃的热土上，一场关于"质量"与"金融"的双向奔赴正悄然上演。2025年， 邮储银行济宁市分行携手济宁市市场监督管理局，以创新为笔、以服务为墨，共同书写了一段助力实体 经济高质量发展的生动篇章。 故事的主角，是深耕医药领域多年、荣获"山东省高端品牌重点培育企业"称号的济宁华能制药厂有限公 司。多年来，企业始终坚持"质量立企、科技兴企"战略，是国家级高新技术企业、省级专精特新企业、 省级制造业单项冠军企业，在质量管理体系建设和技术创新方面成果斐然。然而，随着市场需求不断增 长，企业面临扩大生产规模、升级研发设备的资金瓶颈，亟需金融"活水"灌溉。 关键时刻，政策东风吹来。为深入贯彻落实服务实体经济的决策部署，邮储银行济宁市分行积极响应山 东省市场监管局等五部门联合发布的《关于推进"鲁质贷"质量融资增信工作 更好服务实体经济高质量 发展的通知》精神，联合市市场监督管理局，创新推出"鲁质贷·运河质惠融"专属信贷产品。双方组建 专项服务团队，深入企业一线，全面了解经营状况、质量管理体系认证、品牌荣誉及融资需求，并基于 对企业"质量信用"精准画像，为其量身定制融资方案，开辟绿色审批通道，仅用短短数 ...

Core Insights - The "鲁质贷·运河质惠融" product is an innovative financing service launched by Jining City to support high-quality development of the real economy through quality financing and credit enhancement [1][2] - The product focuses on five key elements: quality credit, quality management, quality brand, quality foundation, and quality innovation, aiming to provide higher loan amounts and lower interest rates for quality-efficient enterprises [1][2] Group 1: Product Overview - "鲁质贷·运河质惠融" is the first quality financing credit enhancement product in Jining City, designed to facilitate the development of the real economy [1] - The product evaluates enterprises based on key indicators such as credit evaluation, quality management, and innovation, targeting those with stable operations and long-term profitability [1][2] Group 2: Implementation and Impact - Starting from July 2025, the Jining Market Supervision Administration and Postal Savings Bank will conduct special visits to promote the product, utilizing a database of 150 quality-efficient enterprises [2] - As of now, 18 enterprises have successfully obtained quality financing credit enhancement, alleviating financial pressure and injecting new momentum into their development [2] Group 3: Strategic Importance - Quality financing credit enhancement is part of a broader initiative by central and provincial levels to implement the "Quality Power Construction Outline," aiming to provide financing services based on quality capabilities [3] - This approach encourages enterprises, especially high-quality SMEs, to focus on quality improvement, thereby transforming the industry towards quality-oriented development and creating a positive cycle between quality and finance [3]

Core Viewpoint - Jining City has launched its first quality financing credit enhancement product, "Lu Zhi Dai · Yun He Zhi Hui Rong," aimed at supporting the development of the real economy [1] Group 1: Product Overview - "Lu Zhi Dai · Yun He Zhi Hui Rong" focuses on five key enhancement factors: quality credit, quality management, quality brand, quality foundation, and quality innovation [1] - The product establishes an evaluation mechanism based on critical indicators such as credit evaluation, quality management, brand, measurement, standards, certification, inspection, and innovation [1] Group 2: Target Audience and Benefits - The product is designed for quality-efficient enterprises with stable operations, quality assurance capabilities, long-term profitability, and future potential [1] - It offers higher loan amounts and lower interest rates to support enterprises in expanding production, accelerating technological innovation, and enhancing brand influence [1] Group 3: Implementation and Impact - The Jining Market Supervision Bureau has created a database of 150 quality-efficient enterprises, including provincial and municipal quality award winners and high-end brand cultivation enterprises [1] - As of now, 18 enterprises have benefited from the "Lu Zhi Dai · Yun He Zhi Hui Rong" product, effectively alleviating financial pressure and injecting new momentum into their development [1]