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文物元素 “活” 进日常!“资源+创意+市场” 文创融合激活文化消费新动能
Yang Shi Wang· 2025-10-27 09:20
Core Insights - The integration of cultural elements from museums into modern consumer products is creating new opportunities for engagement and revenue generation [1][5][7] Group 1: Museum Cultural Products - The Luoyang Museum has developed 38 new cultural products this year, generating over 22 million yuan in revenue through multi-channel sales [5] - The design of these products extracts core elements from ancient artifacts, such as the "Tang Dynasty Gold and Silver Mirror," to create modern narratives that resonate with contemporary audiences [3][7] - The collaboration between the Luoyang Museum and cultural enterprises aims to transform ancient artifacts into fashionable items, moving from "single product hits" to a "systematic output" approach [7] Group 2: Innovative Product Design - The Shanxi Museum's cultural team has designed hair accessories inspired by ancient bronze artifacts, blending historical significance with modern aesthetics [8][10] - The use of acrylic materials alongside traditional designs enhances the elegance and appeal of these products, making them suitable for contemporary fashion [10]
山西商周时期青铜艺术“走进”匈牙利 展现中国古代青铜发展历程
Zhong Guo Xin Wen Wang· 2025-06-19 01:50
Core Viewpoint - The exhibition "The Beauty of Bronze from the Yellow River: Chinese Bronze Art from the 16th Century BC to the 3rd Century BC" showcases the unique charm of Chinese bronze culture and serves as a bridge for cultural dialogue between China and Hungary [1][2]. Group 1: Exhibition Details - The exhibition opened on the 17th at the Hungarian University of Fine Arts and features a combination of digital media, replicas, and images to present Chinese bronze art to the Hungarian public [1]. - It focuses on the birth, development, and evolution of bronze artifacts, particularly during the Shang and Zhou dynasties, highlighting the beauty of shapes, patterns, inscriptions, and craftsmanship [1]. - The exhibition will run until July 31, 2025, and is co-hosted by the Shanxi Museum and the Hungarian University of Fine Arts [2]. Group 2: Cultural Significance - Shanxi is recognized as a "treasure trove of ancient Chinese bronze art," and the exhibition aims to deepen the understanding and appreciation of Chinese culture among the Hungarian audience [1][2]. - The exhibition features notable artifacts such as the "Jin Hou Bird Zun," "Dragon-shaped Wine Vessel," and "Owl-shaped Vessel," which exemplify advanced bronze casting techniques from the Shang and Zhou periods [1]. - The exhibition is seen as an opportunity for Hungarian scholars and students to interpret these ancient artifacts through a contemporary lens, enhancing cross-cultural dialogue [2].