Core Insights - The high-end residential project "Gaofuyun Jing" has successfully sold out 25 luxury apartments priced over 100 million yuan, indicating strong demand in the high-end real estate market in Shanghai [1][3]. Project Overview - "Gaofuyun Jing" launched 125 units with sizes ranging from 276 to 592 square meters, at an average price of 210,000 yuan per square meter, with an average total price of approximately 76 million yuan [1]. - The sold-out units ranged in total price from 130 million to 170 million yuan, achieving a single-day sales figure that surpassed the total sales of similar luxury properties in Shanghai for the entire year of 2024 [1]. Market Dynamics - The rapid sales of "Gaofuyun Jing" are attributed to the scarcity of land supply in the area, which has not seen new residential developments for a long time, thus increasing the project's value [1][3]. - High-end demand remains resilient compared to other market segments, with affluent buyers prioritizing long-term asset preservation and the unique attributes of prime locations [1][3]. Location and Amenities - "Gaofuyun Jing" is strategically located at 99 Julu Road, surrounded by high-end commercial areas such as Xintiandi and Nanjing Road, enhancing its appeal [2]. - The project is developed by Vanke and Huazhou, both reputable developers with significant experience in high-end property development [2]. Market Trends - The luxury real estate market in Shanghai has shown robust performance, with top-tier cities like Shanghai, Beijing, Shenzhen, and Hangzhou accounting for 80% of the luxury market share [4]. - In the first half of 2025, Shanghai's luxury market saw a significant concentration of sales, with 482 units sold at prices above 50 million yuan, representing 78% of the total transactions in that segment [4]. Competitive Landscape - Other luxury projects, such as "Shanghai Yihua Courtyard," have also experienced strong sales, with significant revenue generated from multiple phases of sales throughout 2025 [4][5]. - The trend indicates a shift towards high-end developments in core locations, as developers seek to maximize profit margins in a constrained pricing environment for standard residential properties [5].