7月份，受行业周期性影响，新房交易规模迎来季节性回落，70个大中城市商品住宅销售价格虽然仍在环比下行，但环比降幅低于上年同期，整体同比仍 在继续收窄。 其中一线城市整体新建商品住宅销售价格环比环比下降0.2%、同比下降1.1%，上海却逆势翻红，房价环比上涨0.3%、同比上涨6.1%。 CRIC监测数据显示，上海2025年前7月全市新房成交均价较2024年涨幅为5%，房价韧性较强。分区域来看，16个区中8区上涨，1区持平。细化到板块和 项目的维度来看，不同热点板块和项目各有千秋。 徐汇龙华、黄埔豫园等热点板块房价提振作用较强 CRIC监测数据显示，上海2025年前7月全市新房成交均价80800元/平方米，较2024年提升约5%。分区域来看，浦东房价涨幅最高达22%，其次是徐汇和黄 埔，分别为12%和6%。 结合成交面积占比来看，浦东和宝山区2025年前7月成交面积占比超10%且成交集中度较高，房价稳中微增，构筑起上海房价的基本面。 2025年8月15日，国家统计局发布2025年7月房地产数据。 细化到板块维度来看，热点板块对上海房价拉升作用较为显著。 其中徐汇长桥板块房价不仅较2024年全年涨幅在3成以上，且较 ...

上海壹号院由中信金融资产、新湖、融创共同打造，项目位于黄浦核心区，总建筑面积约43万平方米， 与新天地直线距离仅约400米，毗邻豫园、外滩。 上海中原地产市场分析师卢文曦认为，上海市场的豪宅产品备受关注，主要是因为这些项目位于上海核 心地段，地段不可复制，优质豪宅的保值与涨价预期较强。从价格来看，项目定价符合"低开高走"的市 场惯例。其认为，以往豪宅小批量开盘是单纯为了涨价，当前更多是为维持房价上涨的信心与预期。 沪上多名经纪人介绍，和周边次新项目价格对比，19.8万元/平方米的入市价格已几乎没有倒挂。"此前 新房项目受限价政策影响，价格与周边二手房有倒挂，随着限价政策放松以及市场行情调整，倒挂空间 已几乎没有，新房项目热销主要还是核心地段的加持。上海壹号院周边次新二手房的成交单价在17万元 ～18万元/平方米。" 8月23日，位于上海黄浦区的豪宅项目上海壹号院五批次迎来线下开盘，66套房源1小时售罄，当日实现 销售48亿元。 公开信息显示，此次五批次共推出66套房源，主力户型面积约315平方米～1115平方米大户型产品，入 市均价19.8万元/平方米，套均总价约7358万元。值得一提的是，项目于去年8月首次 ...

Core Insights - Shanghai's luxury real estate market is experiencing significant demand, highlighted by the rapid sales of the Shanghai Yihua Courtyard project, which sold 66 units in just one hour for a total of 4.8 billion yuan [1] - The total sales amount for the Shanghai Yihua Courtyard has exceeded 22 billion yuan this year, maintaining its position as the top-selling single project in the country [1] - The latest batch of units ranged from 315 to 1115 square meters, with the average price per square meter increasing from approximately 170,000 yuan to 198,000 yuan over the past year [1] Sales Performance - The Shanghai Yihua Courtyard has had five sales events since its initial launch in August 2024, with the latest batch achieving an average total price of about 73 million yuan per unit [1] - The overall market for new homes priced above 30 million yuan in Shanghai is projected to exceed 100 billion yuan in total sales for the year, indicating strong demand for high-end properties [1] - Leading projects in the luxury segment are significantly influencing market trends and driving sales [1]

每经编辑｜陈柯名 上海一豪宅新房周末刷屏。 据融创官微，8月23日，上海壹号院五批次开盘，66套房源1小时售罄，劲销48亿元。至此，上海壹号院今年累计总销售金额超220亿元，继续保持全国单 盘销冠位置。 中指研究院上海数据总经理张文静表示，受益于优质项目的持续入市，上半年上海新房成交均价同比上涨。各项目认购情况呈明显分化特征，认购率高的 项目拥有所处板块市场热度高、区位条件优越、产品力较强等共性。上海中原地产资深分析师卢文曦表示，上海楼市的优异表现主要在于改善性需求持续 释放，优质房源成交活跃，带动价格上涨。 上海壹号院2024年8月首期开盘入市以来，合计推售5次，累计销售额约240亿元。价格方面，该项目一年前首期入市均价约17万元/平方米，之后成交均价 一路稳步上扬，最新的五批次成交均价约19.8万元/平方米，套均总价约7300万元。 8月18日，据融创官微，上海壹号院五批次结束认筹。本批次共推出66套315～1115平方米大户型产品，四天半的时间实现认筹率超200%。 另外，上海壹号院的全新风貌合院产品即将推出，该风貌院墅建筑面积约200～990平方米，两套风貌样板间及示范区即将公布。 上海壹号院由中信金 ...

Core Viewpoint - Shanghai Yihao Courtyard continues to dominate the luxury real estate market, achieving significant sales figures and maintaining its position as the top-selling single project in the country [1][4]. Sales Performance - On August 23, 66 units were sold out within one hour, generating sales of 4.8 billion yuan, bringing the total sales for the year to over 22 billion yuan [1]. - Since its initial launch in August 2024, the project has had five sales events, accumulating a total sales amount of approximately 24 billion yuan [4]. - The average selling price has increased from approximately 17,000 yuan per square meter at launch to about 19,800 yuan per square meter in the latest batch, with an average total price of around 73 million yuan per unit [4]. Market Dynamics - The high demand for luxury properties in Shanghai is attributed to the price gap between new developments and existing second-hand properties, which still command higher prices [4]. - The luxury housing market is experiencing a shift in buyer focus towards core urban areas, driven by the potential for property appreciation [5]. - The overall performance of the Shanghai real estate market is influenced by the release of quality projects and the ongoing demand for improved housing options [5]. Price Trends - In July, new residential property prices in first-tier cities decreased by 1.1% year-on-year, with Shanghai being the only city to see an increase of 6.1% year-on-year [6]. - Month-on-month, first-tier cities saw a 0.2% decline in new residential property prices, with Shanghai experiencing a 0.3% increase [6].

【导读】上海豪宅开盘1小时售罄，套均总价约7300万 上海壹号院2024年8月首期开盘入市以来，合计推售5次，累计销售额约240亿元。价格方面，该项目一年前首期入市均价约17万元/平方 米，之后成交均价一路稳步上扬，最新的五批次成交均价约19.8万元/平方米，套均总价约7300万元。 8月18日，据融创官微，上海壹号院五批次结束认筹。本批次共推出66套315～1115平方米大户型产品，四天半的时间实现认筹率超 200%。 图源：融创官微 另外，上海壹号院的全新风貌合院产品即将推出，该风貌院墅建筑面积约200～990平方米，两套风貌样板间及示范区即将公布。 中国基金报记者 李智 据融创官微，8月23日，上海壹号院五批次开盘，66套房源1小时售罄，劲销48亿元。至此，上海壹号院今年累计总销售金额超220亿 元，继续保持全国单盘销冠位置。 上海壹号院五批次开盘1小时售罄 套均总价约7300万元 据融创官微，8月23日，上海壹号院五批次开盘，66套房源1小时售罄，劲销48亿元。至此，上海壹号院今年累计总销售金额超220亿 元，继续保持全国单盘销冠位置。 需求端来看，预计多项举措具备发力空间，：第一，通过提高公积金贷款 ...

中国基金报记者 李智 【导读】上海豪宅开盘1小时售罄，套均总价约7300万 据融创官微， 8月23日，上海壹号院五批次开盘，66套房源1小时售罄，劲销48亿元。至 此，上海壹号院今年累计总销售金额超220亿元，继续保持全国单盘销冠位置。 上海壹号院五批次开盘1小时售罄 套均总价约7300万元 据融创官微， 8月23日，上海壹号院五批次开盘，66套房源1小时售罄，劲销48亿元。至 此，上海壹号院今年累计总销售金额超220亿元，继续保持全国单盘销冠位置。 中指研究院上海企业常务副总经理程宇认为，上海依托其核心城市地位、经济活力及全球资 源吸附力，持续为楼市构筑深厚根基。面对市场的结构性分化与周期性调整，房企更需坚守 核心价值逻辑：聚焦核心区域，以创新理念与极致产品力锻造真正经得起市场检验的"好房 子"。唯有如此，方能有效承接政策红利，穿越市场周期，共同推动上海房地产市场迈向更高 质量、更可持续的稳定发展新阶段。 图源：融创官微 此外， 中指研究院政策研究总监陈文静 表示， 多管齐下释放改善性需求，供需两端政策或 将协同发力 。 改善性住房需求包括以小换大、以旧换新等需求，供给端引导、需求端支持均 将有利于释放改善 ...

Core Viewpoint - The real estate market in Shanghai shows resilience with new home prices increasing by 0.3% month-on-month and 6.1% year-on-year, marking 38 consecutive months of month-on-month growth, indicating strong market confidence and capital inflow into the city [1] Market Performance - Shanghai's high-end real estate market is particularly active, with conservative estimates suggesting that new homes priced over 30 million yuan will achieve sales exceeding 100 billion yuan for the year [1] - The Shanghai Yihua Courtyard project has achieved remarkable sales, with total sales expected to exceed 22 billion yuan by 2025, maintaining its position as the top-selling project in the country [1] Buyer Behavior - The purchasing logic in the real estate market has shifted towards prioritizing high-quality products in key cities and core locations, reflecting a new narrative among buyers [3] - The Shanghai Yihua Courtyard has gained recognition from high-net-worth clients due to its alignment with the market's focus on high-energy cities, asset scarcity, location value, and quality enhancement [3] Sales Data - Over the past year, the Shanghai Yihua Courtyard has achieved total sales of approximately 24 billion yuan, with the average price per square meter rising from 170,000 yuan to 198,000 yuan, making it the highest-priced high-rise residential project in the country for 2025 [4] - The project has successfully sold 361 units in 2025, with an average price of 62 million yuan, leading the market share in the high-end segment [6] Urban Development - The area surrounding the Shanghai Yihua Courtyard is becoming increasingly exclusive, with projections indicating that around 7,000 high-net-worth families will reside within a 1.1 square kilometer radius, making it one of the densest regions for affluent families in Shanghai [5] - The project benefits from its prime location near top commercial districts and urban landmarks, enhancing its investment potential [6] Product Innovation - The Shanghai Yihua Courtyard combines traditional and modern design elements, focusing on creating unique living spaces that cater to the needs of high-net-worth individuals [8][12] - The project emphasizes a high level of service, including a dedicated property management team and specialized maintenance for historical architectural features, ensuring a premium living experience for residents [12] Market Trends - The competitive landscape in Shanghai's land auction market has intensified, leading to a focus on product quality and innovation among real estate developers [7] - The success of the Shanghai Yihua Courtyard is attributed to its deep understanding of the city's evolving dynamics and the preferences of high-end clients, positioning it as a benchmark in the luxury real estate sector [10]

上海壹号院由中信金融资产、新湖、融创联袂打造，项目位于黄埔核心区，总建筑面积约43万平方米， 涵盖多种业态。 人民财讯8月24日电，据融创中国官微消息，8月23日，上海壹号院五批次开盘，66套房源1小时售罄， 销售额48亿元。至此，上海壹号院今年累计销售金额超220亿元，一期高层产品也迎来收官。 ...

近日，国家统计局发布2025年7月70个大中城市商品住宅销售价格变动情况。70城中，有6个城市新房价 格环比上涨，比6月份减少8个。其中，一线城市新房价格环比下降0.2%，降幅比6月份收窄0.1个百分 点，但上海新房价格上涨0.3%。在业内人士看来，在楼市全面分化的阶段，一个城市的房价抗跌韧性 和交易活跃度高低，直接体现城市的竞争力强弱。上海豪宅市场较为坚挺的表现，代表了各类资金的流 向以及对上海市场未来的乐观预期。 中指研究院上海数据总经理张文静表示，受益于优质项目的持续入市，上半年上海新房成交均价同比上 涨。各项目认购情况呈明显分化特征，认购率高的项目拥有所处板块市场热度高、区位条件优越、产品 力较强等共性。上海中原地产资深分析师卢文曦表示，上海楼市的优异表现主要在于改善性需求持续释 放，优质房源成交活跃，带动价格上涨。 克而瑞认为，新增供应减少、营销力度平淡，叠加天气炎热，对购房者看房热情极大抑制，在来访认购 去化等先行微观指标持续羸弱的情况下，8月新房成交情况仍需观察。不过，中指研究院认为，北京近 日推出的楼市新政信号意义明显，接下来上海、深圳政策优化存在较强预期。 （文章来源：证券时报） 8月23日 ...