Core Viewpoint - The article highlights the vibrant atmosphere of the "Non-Heritage Beef Food Festival" held in Xiaonan Village, Heshan, Guangdong, showcasing local culinary traditions and cultural heritage during the New Year holiday [6][34]. Group 1: Event Overview - The "Fifth Fresh Beef Food Festival" took place from December 31 for four days, featuring a food culture market themed "Taste Longkou, Create Fresh Rhythm" [8][9]. - The market includes a variety of activities such as food tasting, entertainment, and local product exhibitions, providing a one-stop experience for visitors [10][11]. Group 2: Cultural and Economic Impact - The festival represents a successful activation of idle resources in Xiaonan Village through an innovative management model that combines rental income, village company management, and social operations [13][14]. - The village has transformed eight idle traditional houses into a unique cultural market space, enhancing the visitor experience with diverse culinary offerings and a blend of traditional and modern cultural elements [15][16]. Group 3: Development and Support - Xiaonan Village has become a prominent example of cultural and tourism integration, reflecting the achievements of the "Hundred Counties, Thousand Towns, and Ten Thousand Villages" high-quality development project in Guangdong [20][21]. - The revitalization efforts in Longkou Town are supported by partnerships with organizations like Yueke Financial Group and South China University of Technology, which provide funding, projects, and innovative ideas [22][23]. Group 4: Visitor Experience - The village's unique ethnic culture, historical architecture, and intangible cultural heritage attract numerous tourists, contributing to a vibrant local economy [28][30]. - Local businesses, such as the Xianbei-style beef restaurant, aim to enhance visitor engagement and prolong their stay to experience the cultural richness of the area [31][32].

Group 1 - The event "Fifth Dragon Mouth Beef Food Festival" will take place from December 31, 2025, to January 3, 2026, in the Xiaonan Xianbei Ancient Village [3][2] - The festival will feature a grand "Thousand-Person Beef Feast," a special food market, exciting performances, and rural competitions over four days [5][6] - The festival aims to combine culinary delights with cultural experiences, showcasing the vibrant atmosphere of the ancient village [2][7] Group 2 - The "Thousand-Person Beef Feast" is now open for reservations, with daily gatherings at 18:30 to enjoy traditional delicacies crafted by heritage artisans [12][13] - The beef dishes include Angus beef, beef offal, and thick-cut beef tongue, complemented by local specialties like Chenpi beef balls and Liangban beef [15][16] - The local beef industry has been revitalized through the integration of heritage resources, leading to increased economic growth for the village [17][18][21] Group 3 - The festival will also feature a vibrant food culture market, showcasing local delicacies and eco-friendly agricultural products, alongside popular snacks [30][32] - The market is a result of innovative resource activation strategies in Xiaonan Village, transforming idle properties into a unique cultural space [34][36] - The market includes collaborations with brands to revitalize traditional products, creating a diverse business model that enhances the village's economic vitality [39][40][41] Group 4 - Evening festivities will include drone shows and fireworks, along with traditional performances that highlight the cultural heritage of the Xianbei people [46][48] - The festival will host various rural competitions, including a Cantonese singing contest, tug-of-war, and a lion dance competition, promoting community engagement [50][52][53] - Xiaonan Village has been recognized as a "Traditional Chinese Village" and a "Cultural and Tourism Characteristic Village," attracting over 10,000 visitors annually [58][59]