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波音、空客、巴航工业客户服务的创新路径与发展趋势
Xin Lang Cai Jing· 2026-02-27 03:58
(来源:中国航空报) 白云帆 在2026年全球民用航空产业的发展版图中,客户服务早已不是飞机销售的"配套附属品",而是一套贯穿飞机全生命周期的综合性支持体系——从设计研 发、生产制造、售前服务、交付运营,到维护维修、升级改装乃至拆解回收,全流程守护航空公司运营的安全与高效,是保障飞机安全运行的核心基石, 更是民机产业价值链中极具竞争力的核心环节。波音、空客、巴航工业等全球头部民机制造商,历经深耕探索,形成了各具特色的客户服务发展路径,持 续挖掘客服在降本提效、价值增值中的核心作用,为全球民机行业树立了差异化服务的实践标杆。 竞争重心换档:客服从"售后配角"跃升为战略核心 波音:全链条整合,打造服务增长新引擎 波音客服的核心创新,是以"整合生态+技术赋能"打破传统服务边界,通过组织架构革新、数字化预判、供应链重构与定制化培训四大突破,构建起兼具 首创性与场景适配性的服务体系,将自身技术能力深度转化为航司运营价值,让全链条整合实现效率倍增。 2017年,波音率先将客服升级为独立核心业务板块,成立波音全球服务集团(BGS),整合维修工程、航材供应链、飞行培训、数字化解决方案等跨领域 能力。针对复杂地形等特殊运营场景 ...
空客波音上半年业绩回暖:交付量拉升营收,供应链成最大“拦路虎”
Hua Xia Shi Bao· 2025-08-01 12:06
Core Viewpoint - Both Boeing and Airbus, the world's largest commercial aircraft manufacturers, are improving their production rates and financial conditions but still face significant challenges before fully recovering to a stable state [1] Financial Performance - Airbus reported a revenue of €29.6 billion for the first half of 2025, a 3% increase from €28.8 billion in the same period last year [2] - The EBIT (Earnings Before Interest and Taxes) for Airbus was €1.617 billion, up from €1.456 billion year-on-year [2] - Airbus's commercial aircraft segment generated €20.8 billion in revenue, a 2% decline compared to the previous year [2] - Boeing's Q2 revenue reached $22.75 billion, with a total revenue of $42.2 billion for the first half of the year, marking a 35% and 26% increase respectively [3] - Boeing's net loss for Q2 was $612 million, significantly reduced from $1.44 billion in the same quarter last year [3] Delivery and Orders - Airbus delivered 306 commercial aircraft in the first half of 2025, down from 323 in the same period last year [2] - Boeing's delivery of new aircraft reached 150 in Q2, totaling 280 for the first half, a substantial increase from 175 year-on-year [3] - Boeing's net order volume in Q2 was 455 aircraft, including high-value models like the 777X and 787 series [4] Production Capacity and Challenges - Boeing's current backlog includes nearly 6,000 aircraft valued at over $600 billion [6] - Boeing's 737 series production rate has reached 38 aircraft per month, with plans to increase to 42 pending regulatory approval [6] - Airbus aims to achieve a monthly production rate of 75 A320 aircraft by 2027, with ongoing production challenges affecting A350 and A220 projects [7] Market Environment - Recent agreements between the US and major economies, including the EU and China, have restored low or zero tariffs on aircraft manufacturing and parts, alleviating potential cost increases for airlines [8] - The aviation industry continues to face a complex operational environment, but recent tariff agreements are seen as a positive development for manufacturers [8]