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锚定免疫抗衰,又一品牌获千万投资
Sou Hu Cai Jing· 2025-10-20 03:13
Core Insights - Shenzhen Haichuang Biotechnology Co., Ltd., the parent company of the immune anti-aging brand Haipuno, completed a multi-million RMB Series A financing round on October 17, 2023, led by Sanze Venture Capital, with Guangyuan Capital serving as the exclusive financial advisor [1][2] - The funds from this financing round will primarily be used for new product development, brand building, and team expansion [1] - Haichuang Biotechnology has a strong background in technological innovation, having been recognized as a "seed unicorn enterprise" at the China (Shenzhen) Unicorn Enterprise Conference in July 2025 [1] Financing History - The company has undergone multiple financing rounds, including: - Series A on October 17, 2023, amounting to several tens of millions RMB [2] - Pre-A+ round on February 21, 2023, also amounting to several tens of millions RMB [2] - Pre-A round on April 10, 2022, with nearly ten million RMB raised [2] - The increasing capital interest reflects a preference for "research-driven, efficacy-oriented" brands in the competitive cosmetics industry [2] Company Background - Founded in 2020 by Professor Liu Zhigang and Dr. Wang Zhiyao, Haichuang Biotechnology leverages over 30 years of immunology research from Shenzhen University [4] - The company focuses on developing functional skincare products, probiotics, and bioactive raw materials, aiming for a comprehensive layout across "cosmetics, food, medicine, and devices" [4] - The R&D team has published over 300 academic papers related to immunology, with more than 60% holding doctoral degrees [4] Product Performance - The Haipuno skincare series achieved total sales of 50 million RMB from 2023 to March 2024, with a stable repurchase rate of over 60% [5] - The company’s proprietary ingredient HEPRO-6A® has won multiple innovation awards and is central to its product offerings [4][7] Market Strategy - The recent financing indicates strong market recognition and effective sales conversion driven by robust scientific research [6] - The company is set to upgrade its proprietary ingredient to HEPRO-6A PRO in 2024, enhancing its efficacy [7] - Haichuang Biotechnology is also developing functional probiotic products and medical devices for specific skin conditions, indicating a broadening of its product portfolio [9] Industry Trends - The financing reflects a broader trend in the cosmetics industry towards technology-driven and comprehensive product offerings, as consumer demand for efficacy increases [7] - The company's strategy of integrating research, product development, and market engagement serves as a model for other technology-oriented enterprises in the sector [7]
护肤赛道新突破:海璞诺获评种子独角兽,剑指百亿免疫抗老市场
Core Insights - The latest "GEI China Unicorn Enterprises Research Report 2025" indicates that China's unicorn companies have entered a new stage of high-quality development, showcasing distinct characteristics of hard technology and innovation vitality [1] - By 2024, the number of unicorn companies in China reached 372, with a total valuation exceeding $1.2 trillion [1] Group 1: Seed Unicorn Enterprises - Seed unicorn enterprises are defined as newly established startups with high growth potential and technological innovation capabilities, possessing the potential to exceed a valuation of $1 billion [1] - These companies have core independent intellectual property rights and market competitiveness, aligning their main business and core technologies with national and local strategic development directions [1] - To support the development of seed unicorn enterprises, various policies and measures have been introduced by national and local governments to ensure sustainable growth [1] Group 2: Shenzhen Haichuang Biotechnology Co., Ltd. - Shenzhen Haichuang Biotechnology Co., Ltd. was awarded the title of "Seed Unicorn Enterprise" at the China (Shenzhen) Unicorn Enterprise Conference held in July 2025 [2] - The company focuses on strategic industries such as artificial intelligence, integrated circuits, and biomedicine, and is recognized for its innovative or disruptive technologies [2] - With over 30 years of research and development achievements, Haichuang has significant growth potential and innovation capabilities, currently aiming for a valuation of 100 billion [2][3] Group 3: Product Development and Innovation - Haichuang's brand "Haipuno" specializes in skin immune anti-aging products, supported by over 60 high-value patents and extensive clinical trial results [3] - The company has launched new products such as "95 Black Gold Essence" and "Award-Winning Eye Cream," with the latter winning the "APAAACI International Science and Technology Gold Award" in December 2024 [4] - The innovative ingredient HEPRO-GABA developed by Haipuno addresses common eye area issues, while HEPRO-6A enhances the immune cell's ability to eliminate aging cells [4][5] Group 4: Market Position and Future Plans - In a challenging economic environment, the skincare market is experiencing polarization, with brands lacking core R&D capabilities gradually exiting the market [4] - Haichuang has successfully completed two rounds of funding, indicating a market shift towards valuing core competitiveness over marketing prowess [5] - The company plans to develop a professional skincare line for children, with products targeting eczema set to launch in 2025 [5]