AKK银标全新单品
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大健康品牌茵澳斯深耕中国市场 从进博会开启体重管理征程
Zhong Guo Jing Ying Bao· 2025-11-10 06:33
Group 1 - INNER HEALTH launched new products at the 8th China International Import Expo, featuring the AKK菌金标 and AKK银标, both certified by EFSA and TGA [2] - The brand has made three appearances at the Import Expo, completing a cycle from introduction to iteration [2] - METAGENICS views China as a core strategic market and aims to enhance the quality of life for Chinese consumers through advanced nutritional science [2] Group 2 - The Australian government supports INNER HEALTH's growth in China, highlighting its potential in the health industry [2] - Data indicates a rising proportion of overweight and obese individuals in China, along with increasing rates of diabetes and metabolic syndrome [2] - Consumers are seeking innovative and sustainable weight and metabolism management solutions, leading to the upgrade of the AKK series [3]
进博会现场|INNER HEALTH茵澳斯开启体重管理内在革新
Zhong Guo Jing Ji Wang· 2025-11-10 03:22
Core Insights - The eighth China International Import Expo (CIIE) was held in Shanghai from November 5 to 10, showcasing the global launch of INNER HEALTH's upgraded AKK菌金标 formula and new AKK银标 product, marking a complete cycle from product introduction to formula iteration in weight management [1][5] Group 1: Product Launch and Innovation - INNER HEALTH introduced two new products that utilize the AKK MucTTM strain, certified by both the European Food Safety Authority (EFSA) and the Australian Therapeutic Goods Administration (TGA), focusing on innovative solutions for daily weight management [3] - The brand's upgrade reflects a shift in consumer preferences towards innovative and sustainable health management options, addressing the rising rates of overweight and obesity in China [6] Group 2: Market Position and Strategy - METAGENICS emphasized the importance of the Chinese market in its global strategy, highlighting INNER HEALTH's commitment to providing effective health solutions through advanced nutritional science since its establishment in 1987 [5] - The launch of the new products at CIIE represents a strategic closure for INNER HEALTH, transitioning from introduction to optimization and iteration, thereby offering more comprehensive health management choices for Chinese consumers [6]
INNER HEALTH茵澳斯开启体重管理内在革新
Zhong Guo Jing Ji Wang· 2025-11-10 03:17
Core Insights - The eighth China International Import Expo (CIIE) was held in Shanghai from November 5 to 10, showcasing the global launch of INNER HEALTH's upgraded AKK菌金标 formula and new AKK银标 product, marking a complete cycle from product introduction to formula iteration in the weight management sector [1][6]. Group 1: Product Launch and Innovation - INNER HEALTH introduced two new products that utilize the AKK MucTTM strain, certified by both the European Food Safety Authority (EFSA) and the Australian Therapeutic Goods Administration (TGA), focusing on innovative solutions for daily weight management [3]. - The brand's upgrade reflects a shift in consumer preferences towards innovative and sustainable health management options, as the prevalence of overweight and obesity continues to rise in China [6]. Group 2: Market Position and Strategy - METAGENICS has emphasized the importance of the Chinese market in its global strategy, with INNER HEALTH being a core brand in the probiotics sector since its establishment in 1987 [5]. - The launch of the new products at CIIE represents a strategic closure from introduction to optimization and iteration, providing Chinese consumers with more comprehensive health management choices [6].