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雷鸟创新领跑全球AR眼镜市场!销量激增3.8倍,成2025年最大黑马
Sou Hu Cai Jing· 2025-12-15 05:45
Group 1 - The core viewpoint of the news is that Thunder Innovation has achieved a leading position in the global AR smart glasses market, holding a 24% shipment share in Q3 2025, marking two consecutive quarters at the top [1] - Thunder Innovation's sales in the domestic Chinese market continue to lead, as reported by various research institutions including IDC and CINNO Research [1] - The AR glasses market is experiencing intensified competition, with new products launched by major companies such as Meta, Alibaba, and Google [3] Group 2 - Thunder Innovation's overseas market sales have increased by 3.8 times year-on-year in 2025, with products available in over 25 countries and regions, serving more than 500,000 users [3] - The Thunder Air 3s Pro was recognized as the "Best Seller" in the AR glasses and viewing glasses categories during the recent Amazon Black Friday sales [3] - Thunder Innovation has developed a comprehensive product matrix, including the Thunder X3 Pro, which is noted as the world's smallest mass-produced dual-lens full-color MicroLED AR glasses, and the Air 4 series featuring the Vision 4000 chip [3]
全球AR眼镜市场热潮持续 雷鸟创新第三季度海外增长近四倍
12月15日记者从雷鸟创新获悉,近日,第三方数据机构Counterpoint Research发布的《2025年Q3全球AR 智能眼镜品牌厂商出货份额报告》显示,中国品牌雷鸟创新RayNeo以24%的市场份额,连续两个季度 蝉联全球AR智能眼镜市场第一。与此同时,IDC、CINNO Research等多家第三方研究机构的报告也指 出,2025年Q3,雷鸟创新在中国大陆市场销量持续领跑。 值得关注的是,雷鸟创新这一成绩,诞生于行业竞争急剧升温的关键窗口期。2025年下半年以来,全球 AR眼镜市场热潮持续,Meta首款带显示的AR眼镜RayBan Meta Display正式开售,阿里巴巴发布了夸克 AI眼镜S1、G1两个系列共6款单品,Google首款基于Android XR平台的AI眼镜也在近期被提上日程。 在此竞争态势下,雷鸟创新现出强劲增长韧性,其海外市场销量在2025年同比激增3.8倍,产品入驻 Amazon、Sam's Club、Best Buy、BJ's等主流零售渠道,覆盖全球超25个国家和地区,累计服务用户突 破50万。在刚刚结束的Amazon黑五大促中,雷鸟Air 3s Pro斩获平台AR眼镜品 ...
雷鸟创新第三季度海外增长近四倍,蝉联全球AR智能眼镜销量第一
IPO早知道· 2025-12-15 04:57
雷鸟创新这一成绩,诞生于行业竞争急剧升温的关键窗口期。 本文为IPO早知道原创 作者| Stone Jin 微信公众号|ipozaozhidao 据IPO早知道消息,第三方数据机构Counterpoint Research近日发布 的《2025年Q3全球AR智能 眼镜品牌厂商出货份额报告》显示, 雷鸟创新 RayNeo 以24%的市场份额,连续两个季度蝉联全 球AR智能眼镜市场第一。同时,IDC、CINNO Research等多家第三方研究机构的报告也指出, 2025年Q3,雷鸟创新在中国大陆市场销量持续领跑,实现全球与国内市场"双冠"加冕。 值得关注的是,雷鸟创新这一成绩,诞生于行业竞争急剧升温的关键窗口期。2025年下半年以来, 全球AR市场迎来空前热闹,Meta首款带显示的AR眼镜RayBan Meta Display正式开售,阿里巴巴 发布了夸克AI眼镜S1、G1两个系列共6款单品,Google首款基于Android XR平台的AI眼镜也在近 期被提上日程。在此竞争态势下,雷鸟创新不仅稳固了市场份额,更展现出强劲的增长韧性, 其海 外市场销量在2025年同比激增3.8倍,产品入驻Amazon、Sam' ...
AI眼镜掀融资热潮,雷鸟创新完成8亿元融资,创下行业单笔最高纪录!
Sou Hu Cai Jing· 2025-11-07 11:48
Core Insights - Thunderbird Innovation, a leading company in the domestic AI+AR glasses sector, has completed a C-round financing of approximately 800 million RMB, setting a record for the highest single financing in the domestic AI+AR glasses market by 2025 [1][10] - The financing was led by CITIC Jinshi, with participation from CITIC Securities International Capital and CITIC Securities Investment, aimed at accelerating core technology development, ecosystem construction, and global market expansion [1][5] Financing Background and Scale - Since its establishment in 2021, Thunderbird Innovation has focused on the research and productization of AI+AR integration technology, launching several consumer-grade AI glasses [3] - The company achieved the highest global AR glasses sales in Q2 2024, with multiple products consistently ranking among the bestsellers on e-commerce platforms [3] - The financing was initially planned to raise 300-400 million RMB but was oversubscribed to approximately 800 million RMB, nearly double the expected amount, indicating strong market recognition of its technological prospects [3] Investors and Capital Structure - The lead investor, CITIC Jinshi, is a fund under CITIC Group that focuses on technological innovation, having invested in AI, semiconductors, and metaverse-related projects [5] - The participation of multiple institutions provides strong financial backing and industry synergy for Thunderbird Innovation's future technological breakthroughs and internationalization [5] Financing Use and Development Plans - The financing will focus on several key areas: core technology development, including high-resolution MicroLED displays, waveguide optics, AI visual perception algorithms, and low-power chip integration [7] - The company aims to build an open AI+AR development platform to attract third-party application developers, creating a software and hardware collaborative ecosystem [7] - Thunderbird Innovation plans to establish localized operation centers in North America, Europe, and Southeast Asia to enhance its international brand influence [7] Industry Impact and Trends - AI glasses, as a cutting-edge product of "AI+AR" integration, are entering a rapid growth phase driven by declining hardware costs, improved AI computing power, and enhanced network infrastructure [10] - In the first half of 2025, the overall shipment of domestic AI+AR glasses exceeded 2 million units, with the market size expected to surpass 3 billion RMB [10] - The successful financing of Thunderbird Innovation not only injects strong momentum into its development but also serves as a capital demonstration effect for the entire industry, likely leading to a new wave of investment in the upstream supply chain [10] Market Competition Landscape - Current domestic competitors in the AI glasses market include companies like Thunder God Technology, Deep Science and Technology, and Longqi Technology, all focusing on hardware innovation and AI algorithms [11] - Thunderbird Innovation has established certain barriers in the consumer-grade market due to its leading advantages in full-color MicroLED and waveguide technology, as well as its deep accumulation in AI visual perception algorithms [11] - The success of this financing enhances its bargaining power in the capital market, positioning it to maintain a competitive edge in future product iterations and channel layouts [11] Conclusion - The completion of approximately 800 million RMB in C-round financing marks a phase of heightened capital attention for domestic AI glasses [12] - With ongoing technological breakthroughs and ecosystem improvements, AI glasses are expected to be implemented in various scenarios such as smart wearables, enterprise collaboration, and education training, pushing "AI+AR" from concept to widespread adoption [12] - Industry observers anticipate that 2026 will be a critical node for the commercialization of AI glasses, with domestic companies, including Thunderbird Innovation, likely to capture a larger share of the global market [12]