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We went to Starbucks' first investor day in 3 years, toured its new café model, and saw its comeback plan in action
Business Insider· 2026-02-01 09:14
Core Insights - Starbucks is undergoing a significant transformation under CEO Brian Niccol, who aims to revitalize the brand through the "Back to Starbucks" initiative, which has already led to changes in customer service, menu offerings, and café design [2][3]. Group 1: Store Concepts and Expansion - The new "Ristretto" store concept aims to reduce average build costs by approximately 20% while optimizing the overall footprint [6]. - Starbucks plans to open 600 to 650 new stores globally in the current fiscal year, with projections of over 2,000 new stores by fiscal year 2028, including around 400 company-owned locations in the US [7]. Group 2: Customer Experience Enhancements - The company is introducing a signature lounge chair and plans to add 25,000 additional seats to US company-operated stores by the end of the fiscal year, aiming to enhance customer comfort and satisfaction [16]. - Digital menu boards will be rolled out in all US company-operated stores over the next 18 months, separating morning and afternoon menus to better cater to customer preferences [20]. Group 3: Menu Innovations - New menu items include global flavors such as ube macchiato and a reformulated Chai latte with mango cold foam, along with a variety of bakery items [24]. - Starbucks is expanding its wellness offerings to meet diverse customer demands throughout the day [21]. Group 4: Technology Upgrades - The company is implementing new front and back-end technologies, including a revamped mobile app and a new point-of-sale system, to streamline operations and improve order speed [28]. - The Mastrena III espresso machine, set to launch in 2027, will halve the time required to brew espresso while maintaining quality [29]. Group 5: Investor Engagement - During the Investor Day event, executives faced questions regarding long-term plans, operating margins, and the recent sale of 60% of its China business, indicating investor interest in the company's strategic direction [38]. - Despite initial optimism, shares slid about 1% during the presentations, reflecting investor caution [37]. Group 6: Overall Strategy - Starbucks aims to reignite momentum by making its cafés more inviting and focusing on menu innovation, indicating a belief that its comeback is now actionable rather than theoretical [42].
Starbucks delivers 4% global sales growth as turnaround plan gains momentum
Yahoo Finance· 2026-01-28 18:03
You can find original article here Nrn. Subscribe to our free daily Nrn newsletters. Starbucks has reported positive same-store sales for the second quarter in a row as the long-term view of CEO Brian Niccol’s comeback plan comes into focus. The coffee chain saw a 4% increase in same-store sales both globally and in its North America division for the first quarter ended Dec. 28, driven mainly by transactions growth, which has been a challenge for the company in the past.  Niccol noted during the Q1 ...
Wednesday Morning's Earnings: TXN & SBUX Miss, Guidance Signals Optimism
Youtube· 2026-01-28 15:00
Texas Instruments - Texas Instruments reported an adjusted EPS of $1.27, slightly below expectations, with revenue at $4.42 billion, aligning with estimates. The Q1 revenue guidance is between $4.32 billion to $4.68 billion, which is better than market expectations [2][3] - Data center revenue surged 70% last quarter, indicating strong growth in this segment, which is becoming a new growth engine for the company. Management plans to break out data center revenue separately in future reports [3][4] - The industrial market showed recovery, with growth in the high teens percentage in Q4, driven by factory automation, industrial controls, and embedded systems. However, personal electronics revenue fell in the upper teens percentage [5] Starbucks - Starbucks reported an adjusted EPS of $0.56, which was below expectations, but revenue exceeded estimates at $9.92 billion compared to the expected $9.63 billion. The company is seeing a turnaround with traffic growth for the first time in two years [8][9] - Global same-store sales increased by 4%, and traffic grew by 3%, indicating positive momentum. The holiday season also contributed to strong sales, particularly with viral marketing efforts [10][11] - Despite some margin pressure due to turnaround costs and higher coffee prices, the overall sales and traffic growth are seen as key positive indicators for the company's future [9][10] AT&T - AT&T reported an adjusted EPS of $0.52, beating expectations of $0.46, with revenue at $33.47 billion, surpassing the anticipated $32 billion. The company added 421,000 new post-paid phone customers, in line with estimates [13][14] - The churn rate remained below 1%, indicating customer retention amidst a competitive pricing environment. The company also experienced growth in broadband, adding 283,000 new fiber customers [15][16] - However, the wireline business saw a decline of 7.5%, but overall growth in other segments helped offset this loss [16]
The Fed meeting, Starbucks earnings, Amazon layoffs and more in Morning Squawk
CNBC· 2026-01-28 13:28
This is CNBC's Morning Squawk newsletter. Subscribe here to receive future editions in your inbox.Happy Wednesday. When you work in journalism, there's a new surprising story each day. Yesterday, it was about what gold investors can learn from King Henry VIII's reign.S&P 500 futures are rising this morning after a winning day.Here are five key things investors need to know to start the trading day:1. Decisions, decisionsFederal Reserve Chair Jerome Powell speaks after a Federal Open Market Committee meeting ...
Starbucks' Growth Perks Up On Tariff Relief, Ignoring Zohran Mamdani's Boycott Calls Over Labor Strikes
Benzinga· 2025-11-20 12:43
Starbucks Corp. (NASDAQ:SBUX) witnessed a dramatic shift in its fundamental outlook this week as its Benzinga Edge’s Stock Rankings’ growth metric surged to a bullish 79.63, a massive leap from just 33.02 the previous week.Check out SBUX's stock price here.Coffee Maker Starbucks Surges In Growth RankingsThis sharp uptick highlights a growing divergence between the coffee giant's improving financial prospects and its battered public sentiment.While the company's momentum at 26.08 and value at 15.97 remain de ...
Zohran Mamdani Says He Won't Be Buying Any Starbucks While Workers Strike: 'Together We Can Send A Powerful Message' - Starbucks (NASDAQ:SBUX)
Benzinga· 2025-11-14 04:19
New York City Mayor-Elect Zohran Kwame Mamdani has expressed his support for striking Starbucks Corp. (NASDAQ:SBUX) workers who are demanding better work conditions and pay.‘No Contract, No Coffee,’ Says NYC Mayor-ElectOn Thursday, Mamdani came out in support of the striking workers, saying, “Starbucks workers across the country are on an Unfair Labor Practices strike, fighting for a fair contract,” adding that he won’t be buying anything from Starbucks during the period of this strike.“Together, we can sen ...
Customers line up outside Starbucks for viral 'Bearista' cup
NBC News· 2025-11-06 23:53
I got it. I got the barista mugs. The holiday season kicking off with a viral craze after Starbucks unveiled this 20 oz glass barista cup as part of their holiday line just hours before it was set to hit store shelves.And it sparked a festive frenzy. Social media videos showed customers camping out in order to get their hands on one. >> I have no chat.including this Tik Tok user who said several people were already online at 900 p. m. the night before.The cup was sold by Starbucks for $29.95%, but they are ...
Viral Starbucks ‘Bearista’ cup causes frenzy among customers
NBC News· 2025-11-06 20:14
Product Craze & Social Media Impact - Starbucks' 20 oz glass barista cup sparked a viral craze due to its limited availability and holiday theme [1] - The cup, originally priced at $29.95, is now being resold for hundreds of dollars [3] - Social media platforms, like TikTok, amplified the demand as users documented their attempts to acquire the cup [1][2] - The phenomenon highlights the importance of social media in driving product demand and creating viral marketing opportunities [4][5] Consumer Behavior & Marketing Strategies - The cup's popularity is attributed to its perceived rarity and exclusivity, creating a sense of specialness for those who obtain it [4] - The trend mirrors previous instances of viral product crazes, such as the Stanley tumbler craze at Target [4] - Companies should consider social media's influence when planning promotions to maximize impact [5]