比如针对欧洲消费者偏好冰水的习惯，海尔推出洁净制冰冰箱，通过首创三重制冷系统，实现了10倍于 行业标准的洁净度，并且搭载了HCS生态膜自动调节系统，为食材自动调节水分和气体平衡，延长果蔬 的新鲜期限。 针对能源价格上行，率先推出符合欧洲A-20%能效标准的精控变流制冷、变频、新型保温等领先技术产 品，占据全球节能领域技术制高点。 而专为现代意式厨房设计的海尔Titanium嵌入式冰箱，则集易安装、高节能、大容量、均匀面光源等优 势于一身，上市即赢得市场青睐。 转自：新华财经 作为全球最成熟的高端市场之一，欧洲向来是各路品牌争相布局的战略要地。据GFK（捷孚凯市场研究 集团）数据显示，截至2025年6月30日，海尔冰箱在欧洲整体市场份额达10.7%，位居中国品牌第一； 在多门冰箱领域，份额达40%，稳居行业第一。在法国，海尔冰箱更是稳居2000欧元价位段第一。 用户认可的背后，是海尔冰箱一以贯之的以用户为中心的本土化创新理念，对本地用户需求的深度理解 和持续的产品创新。 同时，New Candy加速推进的Candy Fresco 700系列冰箱，通过创新的Panaroma照明系统、环迴新风技 术和自适应湿度区域 ...

Group 1 - Europe has a high consumer population of 400 million and a GDP of $16 trillion, making it a strategic market for brands [1] - Haier refrigerators hold a market share of 10.7% in Europe, leading among Chinese brands, and dominate the multi-door refrigerator segment with a 40% share [1] - Haier's pricing index is at 140, indicating an average price 1.4 times higher than the industry average, with a strong presence in the €2000 price segment in France [1] Group 2 - Haier's success is attributed to its user-centered localized innovation and deep understanding of local consumer needs [1] - The introduction of the clean ice-making refrigerator addresses European consumers' preference for ice water, achieving ten times the industry standard for cleanliness [1] - Haier has launched energy-efficient products that meet the European A-20% energy efficiency standard, showcasing its leadership in energy-saving technology [1] Group 3 - The Haier Titanium embedded refrigerator is designed for modern Italian kitchens, combining easy installation, high energy efficiency, and large capacity [2] - The Candy Fresco 700 series refrigerator quickly became a best-seller in Spain, addressing consumer pain points in capacity, efficiency, and preservation [2] - Haier's global R&D collaboration system supports product innovation, with local insights from European design centers and technical support from R&D bases in China, the U.S., and Japan [2] Group 4 - Haier's practices in the European market represent a milestone for Chinese brands in high-end positioning and showcase the new heights of Chinese manufacturing in the global value chain [3] - The integration of IoT and AI technologies will further enhance Haier's "global R&D + local innovation" ecosystem, driving continuous upgrades in the global refrigerator industry [3] - Haier is redefining the industry landscape and demonstrating the potential of Chinese brands to compete at the highest global levels [3]