悦达起亚的2025硕果累累 回顾2025年，车市竞争白热化，价格战成为主旋律。这对悦达起亚来说无疑是一股巨大的压力，但是悦达起亚仍然坚守住了"长期主义"，用产品说话，实现 了销量增长。2025年12月悦达起亚销量20666辆，连续10个月单月销量超2万辆；全年累计销量达253964辆，同比增长2.3%，连续两年销售呈现正增长。 随着2025年收官，多家车企交出了年度成绩单。这其中，悦达起亚表现亮眼，实现了销量连续增长，成为合资品牌中一股不可忽视的力量。在车市内卷式竞 争的大环境下，悦达起亚为何能交出亮眼答卷？背后的原因值得深挖。 而且不光在中国市场，起亚品牌在全球也是所向披靡。2025年，起亚全球销量超313.5万辆，同比增长2%，创下自1944年成立以来的最高销量纪录，连续4 年销量位列全球前三。依托起亚的强势表现，悦达起亚在品牌建设、产品升级、服务优化、出口拓展及社会责任践行等多个领域协同发力，系统化提升在中 国市场的核心竞争力。 悦达起亚还积极拓展海外市场，2018年11月以来，已累计出口整车53.7万辆，出口额高达58.3亿美元，出口足迹遍布澳大利亚、新西兰、新加坡等全球89个 国家和地区。2025年 ...

Core Insights - The new Kia Sportage, known as the "狮铂拓界," has achieved over 8 million cumulative sales since its launch in 1993, marking it as a key global strategic SUV for Kia [3] - The vehicle is built on the i-GMP platform, featuring a length of 4695mm and a wheelbase of 2755mm, designed to enhance interior space utilization [3] Design and Features - The new Sportage showcases a breakthrough in design aesthetics and core performance, aiming to establish a differentiated competitive edge in the joint venture fuel SUV market [5] - Exterior design includes vertical star-pattern daytime running lights, a horizontal black grille, geometric diamond-cut wheels, and a continuous taillight, enhancing visual width and overall presence [5] - Interior features include a panoramic curved display, electronic gear shift system, and dynamic ambient lighting, improving the technological feel and driving experience [5] Powertrain and Performance - The new model offers two turbocharged engine options: a 1.5T engine with a maximum output of 200Ps and a 2.0T engine with 245Ps, both paired with an 8-speed automatic transmission [6] - The four-wheel-drive version includes multiple terrain driving modes to adapt to complex road conditions such as snow and sand [6] Intelligent Features - The new Sportage is equipped with the next-generation ccNC intelligent vehicle system, featuring a large HUD head-up display, UWB digital key, and intelligent IFS projection headlights [8] - L2-level intelligent driving assistance systems are available on main sales models, including new features like HDA2 highway driving assistance and RSPA remote smart parking [8] Electric Vehicle Showcase - In addition to fuel models, Kia presented the EV5 Weekender, an outdoor exploration vehicle based on the EV5, featuring a birch wood color exterior and spruce blue interior, designed for enhanced off-road capability [8] - The EV5 includes practical design elements such as a sliding wide-screen display, removable camping lights, and a "one-click adventure" feature for route recommendations and charging plans [8] Strategic Partnerships - Kia is the chief strategic partner for the 2026 Australian Open, with a dedicated experience area at the exhibition, and showcased the EV5 AO Art Car as the official reception vehicle for the 2025 Australian Open China launch [8] - The EV5 FIFA Art Car was also displayed, featuring designs that reflect the cultural vibrancy of the 2026 World Cup co-hosts: the USA, Canada, and Mexico [10] Global Strategy - As a global automotive brand, Kia focuses on real user needs, continuously deepening its "oil-electric parallel" product strategy while integrating global resources to provide higher quality and value travel experiences for Chinese users [11]