Core Viewpoint - ITC Ltd. shares experienced a significant decline due to a government-imposed higher levy on tobacco products, raising concerns about its impact on the company's revenue and market position [1][4]. Group 1: Tax Impact - The new excise duty on cigarettes will range from ₹2,050 to ₹8,500 per 1,000 sticks, effective from February 1, leading to a tax hike of over 30% if the National Calamity Contingent Duty remains in place [1][2]. - Analysts predict that ITC may need to increase prices by at least 15% to offset the impact of the new levies [5]. Group 2: Market Reaction - ITC's shares dropped 10%, marking the largest decline since 2020, while Godfrey Phillips India Ltd. saw a 17% decrease in share price [2]. - Trading volumes for both companies surged to more than 20 times their three-month average, indicating heightened market activity and investor concern [3]. Group 3: Revenue and Sales Concerns - ITC derives over 40% of its revenue from cigarette sales, making it particularly vulnerable to the new tax burden [4]. - Historical data suggests that steep tax increases have previously led to volume drops of up to 9% for ITC, raising concerns about future sales performance [6]. Group 4: Government Policy and Health Implications - The Indian government aims to keep tobacco products expensive to discourage usage and mitigate public health impacts, with projections indicating that the economic burden of tobacco-related diseases could exceed ₹2.4 trillion ($26.7 billion) annually [6][8]. - Recent government actions include a new health and national security tax on tobacco production machinery and a ban on advertisements for tobacco products during the Indian Premier League [7].

Group 1 - The Indian tobacco stocks experienced a sudden drop due to the government's announcement of a new tax on cigarettes, which is expected to increase the cost of smoking for approximately 100 million smokers in the country [1][4] - ITC, a leading player in the industry, saw its stock price decline by 9.7%, while Godfrey Phillips India, responsible for distributing "Marlboro," plummeted by 17% [1][4] - The new excise duty will be imposed based on cigarette length, with tax rates ranging from 2,050 to 8,500 rupees (approximately 22.82 to 94.60 USD) per 1,000 cigarettes, effective from February 1 [4][5] Group 2 - Analysts view the tax increase as "clearly negative," predicting it will impact sales and raise concerns about market share shifting to illegal channels [4][5] - The tax burden is expected to raise overall costs by 22% to 28% for cigarettes longer than 75mm, which account for about 16% of ITC's sales, potentially leading to a price increase of 2 to 3 rupees per cigarette [4][5] - The new tax will be added on top of the existing 40% Goods and Services Tax (GST), which is also set to take effect on February 1 [5][6] Group 3 - The increase in tax burden is higher than previously anticipated by analysts and investors, leading to increased uncertainty and pressure on stock prices [5] - ITC's cigarette business contributes over 40% of its revenue, and the company may need to raise prices by at least 15% to offset the impact of the new tax [5] - The Indian government aims to keep cigarettes "sufficiently expensive" as a means to curb usage and alleviate pressure on the public health system [6]

Core Viewpoint - The Indian government has announced a new tax on cigarettes, leading to a significant drop in tobacco stocks, with major companies like ITC and Godfrey Phillips India experiencing sharp declines in their stock prices due to increased costs for consumers [1][4]. Group 1: Tax Impact - The new excise duty on cigarettes will be imposed based on the length of the cigarettes, ranging from 2050 to 8500 rupees (approximately 22.82 to 94.60 USD) per 1000 cigarettes, effective from February 1 [4]. - Analysts predict that this tax increase could lead to a 22% to 28% rise in overall costs for cigarettes measuring 75 to 85 millimeters, potentially resulting in a price increase of 2 to 3 rupees per cigarette [4][5]. - The new tax will be added on top of the existing 40% Goods and Services Tax (GST), further increasing the financial burden on consumers [5]. Group 2: Market Reaction - ITC's stock was the largest decliner in the Nifty 50 index, contributing to a 3.2% drop in the fast-moving consumer goods index [4]. - The uncertainty surrounding the tax's impact has led to increased pressure on stock prices, with analysts noting that ITC may need to raise prices by at least 15% to offset the tax burden [5]. - The tobacco industry in India, which has over 253 million users, is facing challenges as the government aims to curb tobacco consumption through higher taxes and other regulatory measures [5][6]. Group 3: Government's Rationale - The Indian Finance Ministry stated that maintaining a high tax framework on cigarettes is one of the most effective ways to reduce usage and alleviate pressure on the public health system [6]. - The government believes that increasing taxes on such products will not promote smuggling or the expansion of the gray market [6].

Core Viewpoint - The Indian government has announced a new tax on cigarettes, leading to a significant drop in tobacco stocks, with major companies like ITC and Godfrey Phillips India experiencing sharp declines in their stock prices [2][3]. Group 1: Tax Impact on Tobacco Industry - The new excise duty on cigarettes will be implemented from February 1, with tax rates ranging from 2050 to 8500 rupees (approximately $22.82 to $94.60) per 1000 cigarettes based on length [6]. - Analysts predict that this tax increase could lead to a 22% to 28% rise in overall costs for cigarettes measuring 75 to 85 millimeters, potentially resulting in a price increase of 2 to 3 rupees per cigarette [6][7]. - The new tax will be added on top of the existing 40% Goods and Services Tax (GST), further increasing the financial burden on consumers [7]. Group 2: Market Reactions and Company Performance - ITC, a leading player in the tobacco sector, saw its stock drop by 9.7%, while Godfrey Phillips India experienced a 17% decline, contributing to a 3.2% drop in the fast-moving consumer goods index [3][6]. - The uncertainty surrounding the tax's impact has led to increased pressure on stock prices, with analysts noting that ITC may need to raise prices by at least 15% to offset the tax burden [7]. - The first major shareholder of ITC, British American Tobacco, is reportedly reducing its stake, adding to the company's challenges in navigating the new tax landscape [7]. Group 3: Government's Rationale and Broader Context - The Indian government aims to keep cigarettes "sufficiently expensive" as a means to curb usage and alleviate pressure on public health systems, with tobacco-related diseases costing the economy over 2.4 trillion rupees (approximately $267 billion) annually [8]. - The government has previously implemented measures to prevent tobacco products from becoming cheaper and more accessible, including new health and national security taxes on machinery used for tobacco production [8].