Group 1 - The core viewpoint emphasizes the necessity of systematic transformation in mainstream media, leveraging technology and innovative approaches to enhance content delivery and cultural exchange [1][2][3][4][5][6][7][8][9]. - Various media organizations are adopting AI and digital technologies to improve their operational efficiency and audience engagement, indicating a shift towards a more integrated media ecosystem [1][2][5][6][7][9]. - The focus on user-centric content production and the importance of understanding audience needs are highlighted as critical for the success of media transformation [4][9]. Group 2 - The integration of AI in media practices is seen as a key driver for enhancing productivity and creating new opportunities for content dissemination [5][6][7][9]. - There is a strong emphasis on the need for collaboration across different media platforms and sectors to create a cohesive cultural narrative and improve international communication [2][3][9]. - The development of new cultural business models and the exploration of innovative content delivery methods are essential for adapting to changing consumer preferences and technological advancements [5][9].