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人工智能+,推进媒体系统性变革
Ren Min Ri Bao· 2025-11-22 22:19
守正创新 推进系统性变革 人民日报社文艺部部务委员、美术编辑室主编徐红梅:人民日报社文艺宣传融媒体品牌栏目"每日读 画",以习近平文化思想为指引,以经典美术作品为媒介,采取"AI+美术""微视频+夜读"的形式,深入 挖掘中华文明赓续传承的基因密码。栏目坚持"读准、读细、读新、读美",通过动态转译、意境扩展、 视听融合、流程再造等,让AI成为深入画境、开启古今对话的共创者,突破"审美茧房",成为探索主流 媒体系统性变革的微观样本。 羊城晚报报业集团(羊城晚报社)副社长、副总编辑孙璇:羊城晚报以技术赋能系统性变革各关键板 块:赋能内容传播,"百千万工程""粤港澳大湾区文化周"等报道借AI创造传播佳绩;推动文化交流,打 造"花地文学榜",集聚大湾区文艺资源,升级国际传播品牌PEARL,深化对外交流;发展新型业态, 打造岭南文化大数据中心,建设岭南文化大模型,上线"文化通"智能体,精准提供在地文化服务。 常州市新闻传媒中心党委委员、副主任、副总编辑陆上早:主流媒体推进系统性变革必须动真碰硬、刀 口向内,要打破物理壁垒,迈向资源互通,坚决走好融合之路;深耕主责主业,坚守"内容为王",走出 跃升之路;建强媒介平台,重构传 ...
读画见中国:绘融媒丹青 续文化根脉
Ren Min Ri Bao· 2025-10-11 21:53
Core Viewpoint - The "Daily Art Reading" multimedia column utilizes AI and digital media technology to creatively transform and innovate traditional Chinese painting, enhancing cultural transmission and engagement in contemporary contexts [6][9][10]. Group 1: Cultural Significance - Chinese painting is a vital part of the rich heritage of Chinese culture, and the "Daily Art Reading" initiative aims to revitalize these classic artworks through modern technology [6][8]. - The program aligns with Xi Jinping's cultural thoughts, promoting the creative transformation and innovative development of traditional culture [6][9]. Group 2: Technological Integration - The initiative employs AI technology to accurately restore the essence of artworks while also creatively interpreting their meanings, thus bridging the gap between ancient and modern aesthetics [7][9]. - By integrating dynamic visual and auditory elements, the program creates an immersive experience that enhances emotional resonance with the audience [7][8]. Group 3: Educational and Emotional Engagement - "Daily Art Reading" provides insightful interpretations of artworks, decoding their historical context, philosophical meanings, and aesthetic values, thereby fostering a deeper appreciation of traditional culture [8][9]. - The column encourages a dialogue between the audience and the artworks, enhancing emotional engagement and cultural understanding [7][9]. Group 4: Future Prospects - The initiative aims to expand its cross-cultural communication, promoting dialogue between Chinese and foreign art, and showcasing Chinese painting as a window to Eastern wisdom [10]. - There is a vision to explore the integration of various art forms through digital technology, presenting a comprehensive view of the rich cultural heritage of the Chinese nation [10].