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旭化成强调“共创”,追上中国速度
Jing Ji Wang· 2025-11-21 08:27
Core Viewpoint - Asahi Kasei's participation in the 2025 China International Import Expo highlights a strategic shift towards "co-creation" in response to the rapid development of the Chinese market, emphasizing collaboration with local partners to seize market opportunities [1][3]. Group 1: Co-Creation Strategy - The concept of "co-creation" is central to Asahi Kasei's exhibition, focusing on four key areas: automotive manufacturing, digital development, healthy living, and low-carbon energy, showcasing core technologies rather than finished products [2]. - Asahi Kasei has licensed its acetonitrile electrolyte technology, which operates stably in extreme temperatures, to a German company and is eager to collaborate with Chinese battery manufacturers to leverage the booming electric vehicle market [2][4]. Group 2: Localized Approach - The company's shift from a "one-way output" model to a collaborative approach was marked by a partnership with a leading Chinese beverage brand, resulting in the successful application of an eco-friendly printing technology within a year [3]. - Asahi Kasei has established two co-creation centers in Shanghai and Shenzhen, allowing engineers from both the company and partner automotive firms to work together on real-time problem-solving and product development [4]. Group 3: Market Adaptation - The company recognizes the unique characteristics of the Chinese consumer market, adapting its products to meet local preferences, such as customizing interior materials for automotive clients based on specific demands [5]. - Asahi Kasei's focus on "demand-driven co-creation" is evident in its development of a non-contact radar module for monitoring health, addressing the challenges posed by an aging population in China [5]. Group 4: Growth and Future Plans - Asahi Kasei has over 20 legal entities and 3,000 employees in China, with a growing revenue share from the Chinese market, attributed to the alignment of consumer demands for quality and environmental sustainability with the company's mission [6]. - The company is expanding its co-creation model beyond automotive to include biomedicine and low-carbon materials, with ongoing discussions with Chinese pharmaceutical companies regarding a virus removal filter technology [6].
日本化工巨头旭化成:始终重视“与中国共创”
Guan Cha Zhe Wang· 2025-11-12 02:27
Core Insights - The China International Import Expo (CIIE) serves as a significant platform for companies like Asahi Kasei to showcase their innovations and engage with diverse stakeholders [2][4]. Group 1: Company Strategy and Innovations - Asahi Kasei has participated in CIIE for the fourth consecutive year, focusing on four key areas: "Automotive Intelligence," "Digital Development," "Healthy Living," and "Low-Carbon Green Energy" [2]. - The company introduced Bembreez, a biodegradable product made from natural materials, and the Planova virus removal filter, which ensures safety in biopharmaceutical production [2][4]. - Asahi Kasei emphasizes co-creation with China rather than merely transferring technology, aiming to develop solutions tailored to the Chinese market [4]. Group 2: Collaborative Efforts and Market Focus - The company plans to implement a "technology localization + joint innovation" model, collaborating with Chinese enterprises and research institutions to advance technologies in battery and water electrolysis [4]. - Asahi Kasei has established co-creation centers in Shenzhen and Shanghai, along with various laboratories and technical centers in Suzhou and Shanghai, to support localized research and development [4]. - The microelectronics division of Asahi Kasei introduced two key solutions: VELVET SOUND for automotive audio and non-contact sensing solutions for health management in aging populations [5][7]. Group 3: Market Growth and Future Plans - Asahi Kasei's microelectronics business in China continues to grow, with a focus on contributing to health management and safety in the context of an aging society [7]. - The company aims to strengthen connections with local customers and partners to provide products and solutions that meet the needs of the Chinese market [7]. - The CIIE is viewed as a crucial stage for showcasing the company's diverse business and fostering opportunities for co-creation with other industry leaders [7].
旭化成亮相第八届进博会 以材料创新深化中国本土合作
Zheng Quan Ri Bao Wang· 2025-11-08 03:11
Core Viewpoint - Asahi Kasei Corporation showcases its commitment to innovation and sustainability at the 8th China International Import Expo, focusing on four key areas: automotive manufacturing, digital development, healthy living, and low-carbon energy solutions [1] Group 1: Event Overview - The 8th China International Import Expo opened on November 5 at the National Exhibition and Convention Center in Shanghai [1] - Asahi Kasei participates for the fourth consecutive time, presenting under the theme "Empowering Diverse Materials, Co-Creating New Productive Forces" [1] Group 2: Product Highlights - Asahi Kasei introduced several products and solutions, including Bembreez, a biodegradable fiber made from natural materials, which made its debut in China [1] - The Planova virus removal filter showcased in the health sector ensures safety in biopharmaceutical production [1] - Millimeter-wave radar sensing technology is presented for applications in residential settings, aimed at safeguarding the health of elderly individuals living alone [1] Group 3: Market Insights - The company emphasizes that the Chinese market significantly influences its technology research and development [1] - Technologies such as acetonitrile electrolyte and resin glass hardening coating are developed in response to the demands of the Chinese automotive market [1] - Asahi Kasei plans to continue its research philosophy of "Nurturing Growth, Changing the Future," focusing on local needs and collaboration with partners to implement solutions aligned with China's industrial trends [1]