Core Insights - The 2025 China International Fair for Trade in Services (CIFTIS) opened in Beijing, with Pop Mart participating as the exclusive trendy cultural brand partner, showcasing various popular IP products and interactive experiences [1][2] - Pop Mart aims to highlight the diversity and extensibility of trendy IP through its participation in CIFTIS, receiving widespread recognition from attendees [2] Company Strategy - Pop Mart's core strategy revolves around IP-centric group development, actively exploring creative expressions and new business formats such as building blocks, plush toys, desserts, and jewelry [2] - The company is committed to IP innovation and aims to provide diverse emotional experiences and cultural value to global consumers as it expands its international business [2] Performance Metrics - In the first half of 2025, Pop Mart achieved over 100% growth across all four major regions, with the Americas experiencing a growth rate exceeding tenfold [2] - As of June 30, 2025, Pop Mart has opened a total of 571 stores across 18 countries worldwide [2]

北京商报讯(记者赵述评)9月10日，在2025年中国国际服务贸易交易会(以下简称"服贸会")上，泡泡玛特在1号馆、9号 文旅服务专题展打造了两大展区，并特别定制了服贸会主题限定甜品礼盒。 以"甜知所愿(Cake a wish)"为主题，泡泡玛特1号馆首次以甜品屋为灵感，将IP融入甜品装饰之中，观众可以现场品尝 星星人、SKULLPANDA雪糕、DIMOO饼干、THE MONSTERS曲奇、MOLLY巧克力等。据了解，2024年8 月，"MOLLY的甜品屋"在泡泡玛特城市乐园正式开业，迅速积攒了大量人气。 泡泡玛特还在1号馆带来了SPACE MOLLY臻藏款(MEGA)以及覆盖THE MONSTERS、MOLLY、CRYBABY、 HACIPUPU等IP的爆款毛绒，并于户外特别设置以星星人为主题的大型装置艺术打卡点，为参展观众提供了更创新多 元的互动体验。 在9号文旅服务专题展中的朝阳展区，泡泡玛特展出了旗下多款融合非遗技艺的IP产品，将瓷器、绒花等传统文化元 素融入视觉设计，以潮玩文化助力非遗创意表达。展台以红色与黄色为主色调，构建国风美学空间，通过MOLLY、 DIMOO、SKULLPANDA、HIRONO ...