Snack Wrap
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The long-awaited return of the McDonald's Snack Wrap
NBC News· 2025-07-10 23:15
McDonald's is digging into the archives in its latest effort to win over customers with its fame. Check this out. Snack wrap back on the menu for the first time in nearly a decade.It has a bit of a cult-like following despite its long absence. There have been online petitions. The social media outcry, even celebs calling on the Golden Archers to bring back the onthe-go snack.Ringing in at $2.99%, it's a bite of nostalgia. I used to have it all the time, like years and years ago. I just love it.Scale of 1 to ...
McDonald's Snack Wrap Return Feeds Wall Street Fast Food Optimism As Stock Gets Goldman Upgrade
Forbes· 2025-07-10 17:55
Core Insights - McDonald's has successfully reintroduced the Snack Wrap, leading to a positive market reaction and an upgrade in stock rating by Goldman Sachs from neutral to buy [1][2][3] Group 1: Stock Performance - McDonald's stock rose by 2%, reaching a three-week high of over $300 per share, significantly outperforming the S&P 500's 0.3% gain [2] - The market value of McDonald's increased by $5 billion on the day of the Snack Wrap's return, equivalent to approximately 1.7 billion Snack Wraps sold at $2.99 each [4] Group 2: Market Strategy - Goldman Sachs analysts highlighted McDonald's commitment to gaining market share through product and marketing innovation, including the return of the Snack Wrap [3] - UBS analyst Dennis Geiger noted that menu innovation, including the Snack Wrap, is expected to provide a notable boost to McDonald's second-half sales [5] Group 3: Sales Performance - McDonald's has faced challenges with negative same-store sales growth in three of the last four quarters, a concerning trend since it had not reported negative growth since 2020 [5] - Consensus analyst forecasts predict a 2.5% same-store sales growth for McDonald's in the most recent quarter, which would be the strongest performance since 2023 [5] Group 4: Industry Context - The positive news for McDonald's coincided with a strong day for other restaurant stocks, including Cava, Chipotle, Shake Shack, Wendy's, and Yum! Brands, all of which saw at least 1% gains [6]
McDonald's Marketing Engine Revs Up: Can It Drive a Traffic Rebound?
ZACKS· 2025-07-10 14:06
Key Takeaways MCD's Minecraft campaign outperformed expectations, lifting April traffic and enhancing brand engagement. MCD rides on the synergy between full-margin promotions and value platforms like the $5 Meal Deal. A new Restaurant Experience Team will speed execution and align launches with franchisee operations.McDonald’s Corporation (MCD) is leaning into a bold and emotionally resonant marketing strategy to counteract declining traffic and macroeconomic pressure across key consumer segments. In the ...
New McDonald's Restaurant Now Open In Shelton
Shelton· 2025-07-07 17:11
Restaurants & BarsNew McDonald's Restaurant Now Open In SheltonA new McDonald's restaurant is officially open in Shelton more than a year after plans for the restaurant were first submitted to the city.A new McDonald's restaurant officially opened at 6 Todd Road in Shelton on July 1, 2025, according to a company spokesperson. (Renee Schiavone/Patch)SHELTON, CT — A long-anticipated McDonald's restaurant officially opened this week in Shelton more than a year after plans for the business were first submitted ...
McDonald's introduces sweet, spicy summer menu items
New York Post· 2025-07-02 20:41
Group 1 - McDonald's is launching new spicy menu items this summer, including a spicy variation of the Egg McMuffin starting July 8 [1][9] - The spicy Egg McMuffin will feature melty cheese, a freshly cracked cage-free egg, Canadian bacon, and McDonald's signature Spicy Pepper Sauce [2][7] - A new dessert, the Blueberry & Crème Pie, has also been introduced, available warm and nationwide just in time for Independence Day [3][4] Group 2 - The Spicy Egg McMuffin will be available for a limited time, while the Blueberry & Crème Pie will be offered "while supplies last" [7] - McDonald's is also bringing back the Snack Wrap, which will be a permanent menu item starting July 10, 2023 [8]
