Financial Data and Key Metrics Changes - In Q2 2025, revenue reached $308 million, representing a 35% year-over-year increase, while adjusted EBITDA grew by 52% to $59 million, both exceeding guidance [6][14][20] - Free cash flow was $33.6 million, up 69% year-over-year, translating to a margin of 11% [20][26] - The company reported a GAAP net loss of $12.8 million, an improvement from a loss of $28.1 million in the previous year [20] Business Line Data and Key Metrics Changes - The total scaled customer count grew to 567, up 21% year-over-year, with 168 super scaled customers, an increase of 17% [17] - Quarterly ARPU for scaled customers was $532,000, an 11% increase year-over-year, while super scaled customer ARPU was $1.6 million, up 19% [17] - The agency business saw a 40% year-over-year increase in the average number of scaled brands per large agency holding company [18] Market Data and Key Metrics Changes - Six of the top ten verticals grew faster than 20% year-over-year, with technology and media, consumer and retail, and advertising and marketing being the largest contributors [18] - Direct revenue mix increased to 75%, up from 67% a year ago, resulting in direct revenue growth of 51% year-over-year [19] Company Strategy and Development Direction - The company is focused on AI innovation, launching Zeta Answers, a prescriptive AI framework that automates outcome-driven actions in real-time [7][9] - The One Zeta initiative aims to accelerate multi-use case adoption across acquisition, growth, and retention, leading to better ROI and customer stickiness [10][11] - The company is expanding its presence in the public sector, leveraging relationships built through its political business [92] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in capturing more market share due to strong sales pipeline and AI-driven momentum [12][24] - The company raised its full-year revenue guidance by $21 million, reflecting strong first-half performance and customer behavior consistency [24][25] - Management remains committed to reducing equity dilution and achieving long-term targets, including over $2.1 billion in annual revenue by 2028 [27] Other Important Information - The company plans to host its fifth annual Zeta Live conference on October 9, featuring prominent speakers and a dedicated stage for product showcases [12][13] - A second Investor Day will be held on October 8 to share long-term roadmap and R&D pipeline [14] Q&A Session Summary Question: Interest level from customers regarding the new AI module - Management noted good awareness and meaningful uptake of the AI suite, with plans to showcase new products at Zeta Live [30][33] Question: Linearity in the quarter and growth consistency - Management confirmed consistent growth throughout the quarter, with strong performance across key verticals [34][35] Question: KPIs and sales productivity - Management highlighted strong sales productivity and pipeline conversion, with a focus on cost of revenue and expense management [42][44] Question: Trends in marketing operations and AI - Management indicated that most enterprises still rely on agencies for marketing, but many are testing AI tools internally [72] Question: Goals for the Zeta Data and AI Lab - The lab aims to drive innovation and stay ahead of competitors in AI tools and workflows [76] Question: Success with independent agencies - Management emphasized the importance of partnerships with independent agencies, providing them access to advanced AI tools [81][83] Question: Changes in customer behavior and pipeline filling - Management noted a shift in brand recognition, leading to a stronger pipeline and higher conversion rates [87]

Financial Data and Key Metrics Changes - In Q2 2025, revenue reached $308 million, representing a 35% year-over-year increase, while adjusted EBITDA grew by 52% to $59 million, both exceeding guidance [5][13][20] - First half revenue growth was 27% when excluding LiveIntent and political contributions, with free cash flow conversion at 59%, significantly ahead of previous targets [14][25] - GAAP net loss improved to $12.8 million from $28.1 million in the previous year, with free cash flow of $33.6 million, up 69% year-over-year [20][21] Business Line Data and Key Metrics Changes - The total scaled customer count grew to 567, up 21% year-over-year, with 168 super scaled customers, an increase of 17% [17][18] - Quarterly ARPU for scaled customers increased by 11% to $532,000, while super scaled customer ARPU rose by 19% to $1.6 million [17][18] - The agency business saw a 40% year-over-year increase in the average number of scaled brands per large agency holding company [18] Market Data and Key Metrics Changes - Six of the top ten verticals grew faster than 20% year-over-year, with technology, media, consumer retail, and advertising being the largest contributors [18] - Direct revenue mix increased to 75%, up from 67% a year ago, resulting in a 51% year-over-year growth in direct revenue [19][20] Company Strategy and Development Direction - The company is focused on AI innovation, launching Zeta Answers, a prescriptive AI framework that enhances marketing efficiency [6][8] - The One Zeta initiative aims to accelerate multi-use case adoption, leading to better ROI and customer retention [9][10] - The company is expanding its presence in the public sector, leveraging relationships built through political business [90] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in capturing more market share due to strong AI-driven momentum and a robust sales pipeline [11][23] - The company anticipates revenue of $1.263 billion for 2025, a $21 million increase from previous guidance, with adjusted EBITDA expected to grow by 32% [24][25] - Management highlighted the importance of disciplined capital expenditure and reducing equity dilution as key drivers of financial health [21][25] Other Important Information - Zeta Live, the company's annual conference, will feature prominent speakers and is expected to showcase new product launches [12][13] - The company has repurchased $69 million of its shares year-to-date, with an additional $200 million share repurchase authorization approved [21][22] Q&A Session Summary Question: Interest level from customers regarding new AI module - Management noted good awareness and meaningful uptake of the new AI products, with plans to showcase them at Zeta Live [30] Question: Linearity in the quarter - Management confirmed consistent growth throughout the quarter, with strong performance across key verticals [32][33] Question: KPIs and dials being controlled - Focus is on cost of revenue and expense lines, with strong sales productivity driving margin improvements [41][44] Question: Trends in marketing operations moving in-house - Management indicated that most enterprises still rely on agencies, although testing of AI tools is common [70] Question: Success with independent agencies - Independent agencies are under pressure to partner with Zeta for AI tools, as they cannot afford the investments needed to build AI capabilities [77][79] Question: Growth in customer count - The increase in customer count is attributed to a higher sales force and improved brand recognition [95][96]

The third quarter and full year 2025 guidance and Zeta 2028 targets provided herein are based on Zeta's current estimates and assumptions and are not a guarantee of future performance. The guidance provided and Zeta 2028 targets are subject to significant risks and uncertainties, including the risk factors discussed in the Company's reports on file with the Securities and Exchange Commission, that could cause actual results to differ materially. There can be no assurance that the Company will achieve the re ...