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Will New Beverage Innovation Revive Starbucks' U.S. Comparable Sales?
ZACKSยท 2025-08-19 15:36
Key Takeaways Starbucks' U.S. comparable sales fell 2% in Q3 2025, pressuring its core market performance.The Back to Starbucks plan centers on beverage innovation tied to health and premium trends.New drinks like protein cold foam and coconut water-based teas aim to boost transaction growth.Starbucks Corporation (SBUX) continues to face pressure in its core U.S. market, where comparable sales slipped 2% in the third quarter of fiscal 2025. Management is clear that turning around domestic performance will r ...