2018 年第三季度报告 公司代码：600880 公司简称：博瑞传播 成都博瑞传播股份有限公司 2018 年第三季度报告 1 / 24 | 目录 | | --- | | 一、 | 重要提示 | 3 | | --- | --- | --- | | 二、 | 公司基本情况 | 3 | | 三、 | 重要事项 | 6 | | 四、 | 附录 | 11 | 2018 年第三季度报告 一、 重要提示 1.1 公司董事会、监事会及董事、监事、高级管理人员保证季度报告内容的真实、准确、完整， 不存在虚假记载、误导性陈述或者重大遗漏，并承担个别和连带的法律责任。 1.2 公司全体董事出席董事会审议季度报告。 1.3 公司负责人连华、主管会计工作负责人徐晓东及会计机构负责人（会计主管人员）吴梅保证 季度报告中财务报表的真实、准确、完整。 1.4 本公司第三季度报告未经审计。 二、 公司基本情况 2.1 主要财务数据 单位：元 币种：人民币 | | 本报告期末 | | 上年度末 | 本报告期末比上 年度末增减(%) | | --- | --- | --- | --- | --- | | 总资产 | 4,063,187,033.8 ...

Financial Performance - The company's operating revenue for the first half of 2018 was RMB 311,219,672.90, a decrease of 21.68% compared to the same period last year[17]. - The net profit attributable to shareholders of the listed company was RMB 17,893,414.16, an increase of 158.65% year-on-year, recovering from a loss of RMB 30,509,773.44 in the previous year[17]. - The net cash flow from operating activities was RMB -42,801,678.27, improving by 63.00% compared to RMB -115,690,027.91 in the same period last year[17]. - The total operating income of RMB 327,665,759.11, down 19.35% from RMB 406,263,545.97 in the same period last year[17]. - The net profit after deducting non-recurring gains and losses was RMB -10,745,133.30, an improvement of 66.11% from RMB -31,703,334.06 in the previous year[17]. - The company achieved total operating revenue of 328 million yuan, a year-on-year decrease of 19.35%, but a growth of 11.12% when excluding the impact of divested printing business[28]. - The company reported a net profit of CNY 17.89 million, a significant increase of 158.65% compared to the previous year, driven by new advertising clients and the exclusion of a loss-making subsidiary from consolidation[44]. - The company’s total comprehensive income for the first half of 2018 was CNY 18,615,669.68, compared to a total comprehensive loss of CNY 35,731,273.27 in the previous year[111]. Assets and Liabilities - The total assets at the end of the reporting period were RMB 4,138,434,100.92, a decrease of 2.27% from RMB 4,234,538,058.51 at the end of the previous year[17]. - The net assets attributable to shareholders of the listed company at the end of the reporting period were RMB 3,648,440,113.08, a slight increase of 0.19% from RMB 3,641,480,019.84 at the end of the previous year[17]. - Total liabilities decreased from CNY 452,623,015.38 to CNY 383,628,842.57, a reduction of approximately 15.3%[102]. - The total equity of the company at the end of the reporting period is CNY 3,239,983,295.15, with a capital stock of CNY 1,093,332,092.00[126]. Revenue Segments - The outdoor advertising segment generated operating revenue of 128.85 million yuan, with a net profit of 13.03 million yuan, reflecting a year-on-year growth of 66.07% and 214.98% respectively[29]. - The education segment achieved revenue of CNY 64.74 million and net profit of CNY 21.98 million, representing year-on-year growth of 12.19% and 18.52% respectively[31]. - The gaming segment reported total revenue of CNY 35.92 million but incurred a net loss of CNY 37.47 million, prompting the company to close 4 studios and reduce expenses by approximately CNY 7 million[33]. - The small loan business generated revenue of CNY 16.45 million and net profit of CNY 8.69 million, with a year-on-year revenue increase of 80% for the "Housing Loan" product[34]. Market Conditions - The overall advertising market in China grew by 9.3% in the first half of 2018, with traditional media advertising spending increasing by 7.2%[23]. - The private education market in China reached a total scale of 260 billion USD, with an expected annual growth rate of 9% before 2020[24]. - The mobile gaming market in China generated actual sales revenue of 63.41 billion yuan, accounting for 60.4% of the total gaming market revenue, with a year-on-year growth of 12.9%[24]. Strategic Initiatives - The company aims to leverage its state-owned background and resources to enhance its cultural industry platform and drive industry transformation[26]. - The company plans to focus on financing opportunities in high-potential industries to achieve sustainable development and transformation[26]. - The company is actively pursuing market-oriented projects to identify new profit growth points aligned with its future development direction[36]. Legal and Compliance Issues - The company is involved in significant litigation regarding a contract dispute with Wuhan Public Transport Group, with the case officially accepted by the court on January 19, 2018[65]. - The company has reached a settlement agreement in a software development contract dispute, agreeing to pay a settlement amount to Baiyouhui, who will no longer assert any rights[66]. - The company has submitted a withdrawal application to the court regarding the aforementioned contract dispute[65]. - The company reported a court ruling requiring it to pay RMB 80,691,046.58 plus interest at an annual rate of 20% from September 18, 2014, until the payment date[68]. Shareholder Information - The total number of common shareholders at the end of the reporting period was 68,353[88]. - The largest shareholder, Chengdu Borui Investment Holding Group Co., Ltd., held 255,519,676 shares, representing 23.37% of the total shares[88]. - The second-largest shareholder, Chengdu News Hotel, held 111,535,758 shares, accounting for 10.20% of the total shares[88]. - The company’s annual shareholders' meeting approved various reports and plans, including the financial report and profit distribution proposal[59]. Social Responsibility - The company has actively participated in social responsibility initiatives, providing a total of 99,100 CNY in support to impoverished families and individuals during the reporting period[81]. - The company has engaged in a poverty alleviation project, donating 5,000 CNY for local livestock purchases to support agricultural development[81]. - The company provided employment opportunities for 3 individuals from impoverished backgrounds and conducted 21 training sessions for frontline staff during the first half of the year[81]. Accounting and Financial Reporting - The financial report was approved by the board of directors on August 23, 2018[133]. - The company adheres to the accounting standards, ensuring that the financial statements reflect a true and complete picture of its financial status[137]. - The company uses the Chinese Yuan as its functional currency for accounting purposes[139]. - The company recognizes revenue from sales of goods when ownership risks and rewards are transferred, and the amount can be reliably measured[189].

2018 年第一季度报告 公司代码：600880 公司简称：博瑞传播 成都博瑞传播股份有限公司 2018 年第一季度报告 1 / 20 | 一、 | 重要提示 | 3 | | --- | --- | --- | | 二、 | 公司基本情况 3 | | | 三、 | 重要事项 | 6 | | 四、 | 附录 | 10 | 2018 年第一季度报告 一、 重要提示 二、 公司基本情况 2.1 主要财务数据 非经常性损益项目和金额 √适用 □ 不适用 单位：元 币种：人民币 | | 项目 | 本期金额 | 说明 | | --- | --- | --- | --- | | 非流动资产处置损益 | | 8,583,536.69 | | 3 / 20 单位：元 币种：人民币 本报告期末 上年度末 本报告期末比上年度 末增减(%) 总资产 4,153,830,712.72 4,234,538,058.51 -1.91 归属于上市公司股东的 净资产 3,651,945,346.38 3,641,480,019.84 0.29 年初至报告期末 上年初至上年报告期末 比上年同期增减(%) 经营活动产生的现金流 量净额 -65,6 ...

| 未出席董事职务 | 未出席董事姓名 | 未出席董事的原因说明 | 被委托人姓名 | | --- | --- | --- | --- | | 董事 | 姜雪梅 | 因工作原因请假 | 吕公义 | | 董事 | 刘阳 | 因工作原因请假 | 邹宏元 | 三、 四川华信（集团）会计师事务所（特殊普通合伙）为本公司出具了标准无保留意见的审计 报告。 2017 年年度报告 公司代码：600880 公司简称：博瑞传播 成都博瑞传播股份有限公司 2017 年年度报告 1 / 196 2017 年年度报告 重要提示 一、 本公司董事会、监事会及董事、监事、高级管理人员保证年度报告内容的真实、准确、完整， 不存在虚假记载、误导性陈述或重大遗漏，并承担个别和连带的法律责任。 二、 未出席董事情况 九、 重大风险提示 四、 公司负责人连华、主管会计工作负责人徐晓东及会计机构负责人（会计主管人员）吴梅声明： 保证年度报告中财务报告的真实、准确、完整。 五、 经董事会审议的报告期利润分配预案或公积金转增股本预案 以公司现有总股本1,093,332,092股为基数，向全体股东每10股派发现金红利0.10元(含税) ，共计派发10,9 ...

2017 年第三季度报告 公司代码：600880 公司简称：博瑞传播 成都博瑞传播股份有限公司 2017 年第三季度报告 1 / 22 | 目录 | | --- | | 一、 | 重要提示 | 3 | | --- | --- | --- | | 二、 | 公司基本情况 | 3 | | 三、 | 重要事项 | 8 | | 四、 | 附录 | 10 | 2017 年第三季度报告 单位：元 币种：人民币 | | 本报告期末 | | 上年度末 | 本报告期末比上年 度末增减(%) | | --- | --- | --- | --- | --- | | 总资产 | 4,189,741,919.41 | | 4,342,265,179.19 | -3.51 | | 归属于上市公司股东 的净资产 | 3,564,071,113.03 | | 3,618,375,057.50 | -1.50 | | | 年初至报告期末 | | 上年初至上年报告期末 | 比上年同期增减 | | | （1-9 | 月） | （1-9 月） | (%) | | 经营活动产生的现金 流量净额 | -140,819,457.01 | | 20,985 ...

2017 年半年度报告 公司代码：600880 公司简称：博瑞传播 成都博瑞传播股份有限公司 2017 年半年度报告 重要提示 一、 本公司董事会、监事会及董事、监事、高级管理人员保证半年度报告内容的真实、准确、完 整，不存在虚假记载、误导性陈述或重大遗漏，并承担个别和连带的法律责任。 二、 公司全体董事出席董事会会议。 三、 本半年度报告未经审计。 四、 公司负责人曹建春、主管会计工作负责人徐晓东及会计机构负责人（会计主管人员）吴梅声 明：保证半年度报告中财务报告的真实、准确、完整。 五、 经董事会审议的报告期利润分配预案或公积金转增股本预案 公司无半年度利润分配预案或资本公积金转增股本预案。 六、 前瞻性陈述的风险声明 √适用 □不适用 本报告中所涉及的未来计划、发展战略等前瞻性描述不构成公司对投资者的实质承诺，敬请投资 者注意投资风险。 七、 是否存在被控股股东及其关联方非经营性占用资金情况 否 八、 是否存在违反规定决策程序对外提供担保的情况？ 否 九、 重大风险提示 公司已在本报告"经营情况讨论与分析"有关章节中详细描述公司可能面对的风险，敬请投资者 予以关注。 十、 其他 □适用 √不适用 1 / ...

2017 年第一季度报告 公司代码：600880 公司简称：博瑞传播 成都博瑞传播股份有限公司 2017 年第一季度报告 1 / 21 | 一、 | 重要提示 | 3 | | --- | --- | --- | | 二、 | 公司基本情况 | 3 | | 三、 | 重要事项 | 6 | | 四、 | 附录 | 10 | 2017 年第一季度报告 一、 重要提示 二、 公司基本情况 2.1 主要财务数据 非经常性损益项目和金额 √适用 □不适用 3 / 21 单位：元 币种：人民币 本报告期末 上年度末 本报告期末比上年度末增 减(%) 总资产 4,264,996,946.73 4,342,265,179.19 -1.78 归属于上市公司 股东的净资产 3,582,200,957.41 3,618,375,057.50 -1.00 年初至报告期末 上年初至上年报告期末 比上年同期增减(%) 经营活动产生的 现金流量净额 -129,307,409.17 37,153,985.90 -448.03 年初至报告期末 上年初至上年报告期末 比上年同期增减（%） 营业收入 187,715,925.74 222,735,6 ...

2016 年年度报告 公司代码：600880 公司简称：博瑞传播 成都博瑞传播股份有限公司 2016 年年度报告 重要提示 一、 本公司董事会、监事会及董事、监事、高级管理人员保证年度报告内容的真实、准确、完整， 不存在虚假记载、误导性陈述或重大遗漏，并承担个别和连带的法律责任。 三、 四川华信（集团）会计师事务所（特殊普通合伙）为本公司出具了标准无保留意见的审计 报告。 四、 公司负责人曹建春、主管会计工作负责人徐晓东及会计机构负责人（会计主管人员）吴梅声 明：保证年度报告中财务报告的真实、准确、完整。 五、 经董事会审议的报告期利润分配预案或公积金转增股本预案 以公司现有总股本1,093,332,092股为基数，向全体股东每10 股派发现金红利 0.20元(含税) ，共计派发21,866,641.84元，占当年实现归属于母公司股东的净利润(合并报表数)的 36.36%。 公司拟不实施送股和资本公积金转增股本，剩余可分配利润留存下一年度。该预案尚需提交公司 股东大会审议通过后方能实施。 六、 前瞻性陈述的风险声明 √适用 □不适用 本报告中所涉及的未来计划、发展战略等前瞻性描述不构成公司对投资者的实质承诺， ...

2016 年第三季度报告 公司代码：600880 公司简称：博瑞传播 成都博瑞传播股份有限公司 2016 年第三季度报告 1 / 25 | 目录 | | --- | | 一、 | 重要提示 | 3 | | --- | --- | --- | | 二、 | 公司主要财务数据和股东变化 | 3 | | 三、 | 重要事项 | 6 | | 四、 | 附录 | 10 | 2016 年第三季度报告 一、 重要提示 单位：元 币种：人民币 二、 公司主要财务数据和股东变化 非经常性损益项目和金额 2.1 主要财务数据 3 / 25 | | 本报告期末 | | 上年度末 | | 本报告期末比上年 | | | --- | --- | --- | --- | --- | --- | --- | | | | | | | 度末增减(%) | | | 总资产 | 4,605,802,538.76 | | 4,502,694,223.21 | | | 2.29 | | 归属于上市公司股东的净 | 3,621,251,192.33 | | 3,589,830,470.27 | | | 0.88 | | 资产 | | | | | | | ...

Financial Performance - The company's operating revenue for the first half of 2016 was approximately RMB 465.36 million, a decrease of 27.30% compared to RMB 640.15 million in the same period last year[22]. - The net profit attributable to shareholders for the first half of 2016 was approximately RMB 5.94 million, down 91.74% from RMB 71.85 million in the previous year[22]. - The basic earnings per share for the first half of 2016 was RMB 0.0054, a decline of 91.78% compared to RMB 0.0657 in the same period last year[21]. - The net cash flow from operating activities was negative RMB 75.33 million, a significant decrease from positive RMB 87.00 million in the previous year, representing a decline of 186.59%[22]. - The total assets at the end of the reporting period were approximately RMB 4.46 billion, a decrease of 0.88% from RMB 4.50 billion at the end of the previous year[22]. - The net assets attributable to shareholders at the end of the reporting period were approximately RMB 3.56 billion, down 0.75% from RMB 3.59 billion at the end of the previous year[22]. - The weighted average return on net assets for the first half of 2016 was 0.17%, a decrease of 1.80 percentage points from 1.97% in the same period last year[21]. - The company reported a diluted earnings per share of RMB 0.0054, which is the same as the basic earnings per share, reflecting the significant drop in profitability[21]. - The company achieved total revenue of 482 million RMB in the first half of 2016, a year-on-year decline of 26.60%[25]. - Net profit attributable to the parent company was 5.94 million RMB, down 91.74% compared to the same period last year[25]. Business Segments Performance - The new media gaming segment generated revenue of 89.33 million RMB, accounting for 18.55% of total revenue, with a net loss of 21.01 million RMB[25]. - The publishing and delivery business reported revenue of 64.15 million RMB, a decrease of 14.34% year-on-year, with a net loss of 10.10 million RMB[28]. - The outdoor advertising segment generated revenue of 94.72 million RMB, down 13.07% year-on-year, but managed to turn a profit with a net income of 0.15 million RMB[29]. - The small loan business achieved revenue of 21.80 million RMB, a decrease of 15.99%, but net profit increased by over 50% to 9.54 million RMB[29]. - The education segment reported revenue of 50.33 million RMB, an increase of 17.40% year-on-year, with over 3,500 students enrolled[30]. Strategic Initiatives - The company is actively pursuing mergers and acquisitions to enhance its outdoor advertising resources and expand its market reach[30]. - The company plans to terminate the acquisition of Chengdu Small Enterprises Financing Guarantee Co., Ltd. due to changes in the financing environment and approval conditions, and will withdraw the related application[31]. - The company is actively pursuing new directions in esports and VR technology, having signed a framework cooperation agreement to develop VR experience centers leveraging local cultural tourism resources[32]. - The company plans to issue shares to specific investors to raise funds for the acquisition, with the expected issuance price set at ¥9.67 per share, aiming to raise up to approximately ¥115.16 million[40]. Cash Flow and Investments - The net cash flow from investing activities decreased significantly by 920.83% year-on-year, resulting in approximately -¥42.46 million, mainly due to increased payments for equity transfers and investments in joint ventures[36]. - The company made external equity investments totaling 50.64 million RMB, an increase of 42.77 million RMB compared to the previous year[53]. Shareholder and Governance Information - The company did not propose any profit distribution plan or capital reserve transfer to increase share capital for the reporting period[2]. - The company has strengthened its information disclosure and governance structure in compliance with relevant laws and regulations[92]. - The total number of shareholders at the end of the reporting period was 83,153[100]. Financial Position - The company's cash and cash equivalents decreased from ¥1,140,658,348.57 to ¥987,506,944.46, a decline of approximately 13.4%[112]. - Total current assets decreased from ¥1,537,600,609.97 to ¥1,421,788,771.56, a reduction of approximately 7.5%[112]. - The company's total equity decreased from ¥3,884,173,356.80 to ¥3,853,820,784.93, a decline of approximately 0.8%[115]. - The company’s total equity increased to CNY 2,987,390,507.60 from CNY 2,649,988,360.54, reflecting a growth of 12.8%[118]. Compliance and Regulatory Matters - The company received approval from the State-owned Assets Supervision and Administration Commission for its non-public stock issuance and asset restructuring plan[42]. - The company terminated the asset restructuring plan and submitted an application to withdraw the asset restructuring application to the China Securities Regulatory Commission[77]. Revenue Recognition and Accounting Policies - The company recognizes revenue from the sale of goods when the risks and rewards of ownership have transferred to the buyer, and the amount can be reliably measured[197]. - Revenue from services is recognized upon completion of the service or based on the percentage of completion method if the service spans multiple accounting periods[198]. - The company confirms advertising revenue when the advertisement is published and accepted by the client, with revenue recognized during the advertising period[198]. - The accounting policies are in compliance with the Chinese accounting standards, ensuring accurate financial reporting[148].