Group 1: Business Overview - The company primarily provides integrated marketing services to Fortune 500 companies and well-known domestic enterprises, focusing on creative design and supply of promotional gifts, digital promotion services, and new media marketing [1] - In 2018, the revenue from promotional gifts accounted for 80% of the company's total revenue, which exceeded 1 billion [1] - The company is the only publicly listed firm specializing in promotional products in the media industry's offline marketing sector [1] Group 2: Client Engagement and Contracting - The company generally adopts a "framework agreement + specific orders" model for client engagement, with framework agreements typically lasting 1-2 years and automatically renewed [2] - Major clients include HP, Nestlé, and Huawei, with Nestlé's revenue growth significantly driven by digital marketing services [2][3] - The company has maintained a stable workforce of around 400 employees, with each business unit staffed according to workload and order volume [3] Group 3: Competitive Advantages - The company boasts strong design and R&D capabilities, with its art director being a professor from Tsinghua University [2] - It has a robust supply chain management system involving over 1,000 suppliers, allowing for quick response to orders [2] - The company has accumulated over 3,000 supplier resources in its 20+ years of operation, enhancing its competitive edge [2] Group 4: Market Trends and Future Strategies - The company plans to increase market share by focusing on foreign enterprises, which have more standardized management practices [2] - The acquisition of Qianma is expected to enhance the company's new media marketing segment and facilitate integrated online and offline marketing services [3][4] - The company is exploring opportunities in the financial sector, targeting major banks and financial groups for digital marketing needs [4] Group 5: Risks and Challenges - The company aims to reduce dependency on its top five clients by expanding its client base [4] - Potential risks include the need to strengthen efforts in developing core major clients [4] - The management team is considered stable and motivated, reducing the likelihood of high-level departures [4]

北京元隆雅图文化传播股份有限公司 投资者关系活动记录表 编号：2018-007 | --- | --- | --- | |--------------|---------------------------------------------------------------------------|----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------| | | | | | 投资者关系活 | □ | 特定对象调研 □分析师会议 | | 动类别 | □ 媒体采访 □业绩说明会 | | | | □新闻发布会 □路演活动 | | | | □ 现场参观 | | | | □ | 其他 （请文字说明其他活动内容） | | 参与单位名称 | 鹏华基金 研究部总经理梁浩 | | | 及人员姓名 | | | | 时 ...

Group 1: Industry Characteristics - The promotional products industry exhibits a counter-cyclical characteristic, as companies increase promotional product investments during economic downturns to attract consumers [1][2]. - The market capacity for promotional products in key sectors (daily chemicals, food and beverage, tobacco, etc.) is estimated to be no less than 200 billion, with over 300 companies investing more than 200 million annually [2][3]. - The overall gift market, including business gifts and employee welfare gifts, is projected to exceed 500 billion [2][3]. Group 2: Customer Development Channels - The company targets large enterprises in sectors such as daily chemicals, food and beverage, and pharmaceuticals for new customer development [3][4]. - New customer acquisition channels include client invitations for bidding, digital innovation opportunities, and proactive outreach [3][4]. Group 3: Digital Business Progress - Since 2013, the company has been developing digital integrated marketing solutions, establishing e-commerce platforms for promotional product distribution [3][4]. - The demand for offline digital marketing solutions is growing rapidly, with the company providing various digital solutions for clients [4]. Group 4: Impact of the Winter Olympics - The company has obtained qualifications for producing licensed products for the 2022 Beijing Winter Olympics, which may lead to new customer development and increased promotional product sales [4][5]. - The full impact of the Winter Olympics on the company's performance over the next three years is currently difficult to predict [4][5]. Group 5: Financial Sector Client Development - The company has made significant progress in developing clients in the financial sector, securing supplier qualifications with major banks [5]. - The impact of entering the financial sector on the company's performance is not yet significant due to the need to familiarize with client demands and procurement processes [5].

Group 1: Client Development and Market Position - The company has recently developed new clients including Ping An Bank and CITIC Bank, which are expected to contribute to rapid revenue growth [1] - The current client structure consists of 60-70% foreign enterprises and 30-40% domestic enterprises [2] - The company is in the cultivation phase for new clients, requiring 1-2 years to transition from small, low-margin orders to larger clients [1] Group 2: Operational Insights - Each business unit typically consists of 30-50 employees, currently serving 1-2 core clients and 3-5 mid-tier clients, generating a business output of approximately 200-300 million [2] - The assessment of business units is primarily based on net profit, with results linked to team bonuses [2] - The internal management structure is organized by business units, which act as profit centers responsible for shared profits [2] Group 3: Client Evaluation and Product Focus - Clients evaluate the company in two phases: first, assessing qualifications such as registered capital and service experience; second, through competitive bidding based on product categories [2] - Clients prioritize product attractiveness within their budget when selecting promotional items, rather than focusing solely on price [2] Group 4: Future Opportunities - The company has obtained licensing for producing and selling Olympic merchandise for the 2022 Beijing Winter Olympics, which may enhance promotional product sales and attract new clients [3] - The impact of the Winter Olympics on the company's performance is currently difficult to predict due to the timeline of the event [3]

北京元隆雅图文化传播股份有限公司 2019 年 1 月 15 日投资者关系活动记录表 编号：2019-002 | --- | --- | --- | |--------------|----------------------------------|-----------------------------------------------------------------------------------------------------------------------------------| | | | | | 投资者关系活 | √ | 特定对象调研 □分析师会议 | | 动类别 | □媒体采访 □业绩说明会 | | | | □ 新闻发布会 □路演活动 | | | | □现场参观 | | | | □ | 其他 （请文字说明其他活动内容） | | 参与单位名称 | | 国海证券尹洵、鑫亿（北京）基金张传富、首善财富梁馨 | | 及人员姓名 | | 欣、嘉实基金曲盛伟、金汇博林孙泽华 | | 时间 | 2019 年 1 月 15 | 日 | | 地点 | 公司会议室 | | | 上市公司接待 ...

证券代码：002878 证券简称：元隆雅图 北京元隆雅图文化传播股份有限公司 投资者关系活动记录表 编号：2022-002 | --- | --- | --- | --- | --- | --- | --- | |--------------|-----------------------|--------------------------|-------|-------|-------|-------| | | | | | | | | | | 特定对象调研 | □分析师会议 | | | | | | 投资者关系活 | | □媒体采访 □业绩说明会 | | | | | | 动类别 | □新闻发布会 □路演活动 | | | | | | | | □现场参观 | | | | | | | | □其他 | （投资者集体接待日活动） | | | | | | | 单位 | 姓名 | | | | | | | 上海证券 | 陈旻 | | | | | | | 国君证券 | 陈筱 | | | | | | | 华泰证券 | 段联 | | | | | | | 浦银安盛基金 | 范军 | | | | | | | 安信证券 | 冯静静 | ...

Financial Performance - The company's revenue for Q3 2022 was CNY 567,571,964.90, representing a year-on-year increase of 1.54%, while the revenue for the first nine months reached CNY 2,513,096,019.95, up 68.61% year-on-year[5]. - The net profit attributable to shareholders for Q3 2022 was CNY 2,431,795.54, a significant decrease of 90.07%, but the net profit for the first nine months increased by 117.23% to CNY 176,894,854.11[5]. - Total revenue for the period reached CNY 3,078,742,576.60, a 72.37% increase compared to CNY 1,786,128,824.12 in the previous period, primarily driven by significant sales of Winter Olympic licensed products[11]. - The net profit for Q3 2022 was CNY 177,582,459.68, a significant increase from CNY 102,555,601.70 in Q3 2021, representing a growth of approximately 73.2%[19]. - Basic and diluted earnings per share for Q3 2022 were both CNY 0.80, compared to CNY 0.37 in the same period last year, indicating a growth of 116.2%[20]. - Total operating revenue for Q3 2022 reached CNY 2,513,096,019.95, a significant increase of 68.5% compared to CNY 1,490,503,222.05 in Q3 2021[18]. Revenue Sources - The sales of licensed souvenirs related to the Winter Olympics generated CNY 1,111,000,000 in revenue for the first nine months, a remarkable increase of 761.65% year-on-year, driving the overall performance[8]. - Total revenue from sales of goods and services for the period was CNY 3,078,742,576.60, compared to CNY 1,786,128,824.12 in the same period last year, reflecting an increase of 72.2%[20]. Expenses and Costs - Total operating costs for Q3 2022 were CNY 2,306,818,996.44, up 65.7% from CNY 1,391,701,315.60 in the same period last year[18]. - Research and development expenses increased by 54.06% to CNY 94,780,030.08, attributed to a substantial rise in employee compensation for R&D personnel[11]. - Sales expenses rose by 87.81% to CNY 216,542,233.77, largely due to increased sales commissions related to Winter Olympic precious metals[11]. - Cash paid for purchasing goods and services increased by 59.49% to CNY 2,584,262,673.10, in line with the rise in sales revenue[11]. Cash Flow - The company’s cash flow from operating activities for the first nine months was CNY 46,296,120.02, an increase of 180.15% year-on-year[5]. - Cash flow from operating activities generated a net cash inflow of CNY 46,296,120.02, a turnaround from a net outflow of CNY -57,764,902.78 in the previous year[20]. - Cash flow from investment activities decreased by 61.29% to CNY 46,450,000.00, reflecting a reduction in the redemption of bank wealth management products[11]. - The company experienced a net cash outflow from investing activities of CNY -17,922,780.25, compared to a net inflow of CNY 22,584,024.23 in the previous year[22]. - Financing activities resulted in a net cash outflow of CNY -71,298,882.51, an improvement from a net outflow of CNY -130,885,522.35 in the same period last year[22]. Assets and Liabilities - Total assets at the end of Q3 2022 were CNY 1,723,387,391.35, a decrease of 2.27% compared to the end of the previous year[5]. - Total assets as of September 30, 2022, were CNY 1,723,387,391.35, down from CNY 1,763,409,860.28 at the start of the year, a decrease of 2.3%[18]. - Total liabilities decreased to CNY 674,593,356.32 from CNY 830,638,534.12, a reduction of 18.8%[18]. - The company's equity attributable to shareholders increased to CNY 1,020,166,613.64 from CNY 876,601,510.34, an increase of 16.3%[18]. Strategic Initiatives - The company has increased its investment in design, IT technology, and supply chain management, which has led to higher expenses but is expected to yield positive long-term effects[8]. - The company plans to continue exploring new business models and enhancing its capabilities in creative design and supply chain management for sustainable growth[8]. - The company plans to continue expanding its market presence and investing in new technologies and products to drive future growth[18]. Shareholder Information - The total number of ordinary shareholders at the end of the reporting period was 23,638, with the largest shareholder holding 40.59% of the shares[14].

Financial Performance - The company's operating revenue for the first half of 2022 was ¥1,945,524,055.05, representing a 108.85% increase compared to ¥931,548,537.14 in the same period last year[21]. - Net profit attributable to shareholders was ¥174,463,058.57, a significant increase of 206.41% from ¥56,936,977.38 in the previous year[21]. - The net cash flow from operating activities reached ¥89,026,848.38, a remarkable improvement of 492.18% compared to a negative cash flow of ¥22,700,762.22 in the same period last year[21]. - Basic earnings per share increased to ¥0.79, up 203.85% from ¥0.26 in the previous year[21]. - The weighted average return on equity rose to 17.57%, an increase of 10.76% compared to 6.81% in the same period last year[21]. - Total revenue for the first half of 2022 reached 1.946 billion yuan, representing a year-on-year growth of 108.85%[40]. - The marketing business segment generated revenue of 878.85 million yuan, a year-on-year increase of 2.23%[42]. - New media marketing revenue grew by 20.30% to 371.20 million yuan despite challenges from the Shanghai pandemic[43]. - The company achieved revenue of 1.046 billion yuan from Winter Olympic licensed souvenirs, a year-on-year increase of 1,406.22%[41]. - The total profit before tax was CNY 249,614,658.98, significantly higher than CNY 40,484,703.81 in the previous year, indicating an increase of approximately 516%[144]. Assets and Liabilities - Total assets at the end of the reporting period were ¥1,751,328,261.16, a slight decrease of 0.69% from ¥1,763,409,860.28 at the end of the previous year[21]. - The company's total current assets were CNY 1,467,192,565.03, down from CNY 1,496,032,501.97 at the start of the year, indicating a decrease of approximately 1.5%[131]. - The total liabilities decreased to CNY 705,506,877.52 from CNY 830,638,534.12, representing a reduction of approximately 15.1%[133]. - The company's equity increased to CNY 1,045,821,383.64 from CNY 932,771,326.16, marking an increase of about 12.1%[133]. - Cash and cash equivalents decreased to CNY 342,540,642.58 from CNY 433,919,596.56, a decline of approximately 21.0%[131]. - The total liabilities at the end of the reporting period were RMB 4,112 million, indicating a manageable debt level relative to assets[162]. Investment and R&D - Research and development expenses increased by 50.61% to ¥61,123,534.10, driven by higher employee compensation in R&D[49]. - The company plans to continue investing in research and development to enhance its product offerings and market competitiveness, as indicated by the significant increase in R&D expenses[140]. - The company is actively developing innovative businesses, including an enterprise procurement e-commerce platform and cultural liquor products, which are still in the cultivation phase[44]. - The company plans to invest 50 million in research and development for innovative technologies aimed at enhancing user experience[183]. Corporate Governance and Compliance - The company emphasizes the protection of shareholder, employee, and partner rights, adhering to legal regulations and enhancing corporate governance[80]. - The company ensures compliance with labor laws, providing employees with necessary benefits and career development opportunities through training and incentive programs[80]. - The company has established a corporate governance structure with 11 departments and multiple subsidiaries, including 7 branch companies and 10 secondary subsidiaries[168]. - The semi-annual financial report was not audited[89]. Market Strategy and Future Plans - The company plans to maintain its market position by increasing investment in creative design, IP conversion, and IT capabilities to address intensified market competition[67]. - Future plans and forward-looking statements are included, but they do not constitute a substantive commitment to investors[4]. - The company plans to expand its market presence in Southeast Asia, targeting a 20% market share by the end of 2023[183]. - The company aims to enhance its technological capabilities through ongoing research and development initiatives[164]. Risks and Challenges - The company faces risks from the ongoing COVID-19 pandemic, which may impact business operations and performance due to potential marketing budget cuts by clients[67][68]. - The company has detailed the major risks it faces and corresponding countermeasures in the report[4]. - The company has identified potential risks related to currency fluctuations, which may impact financial results by approximately 5%[186]. Shareholder Information - The company will not distribute cash dividends or issue new shares during the reporting period[73]. - The total number of ordinary shareholders at the end of the reporting period was 22,528[116]. - The largest shareholder, Yuanlong Yatu (Beijing) Investment Co., Ltd., holds 40.59% of the shares, totaling 90,581,853 shares, with a reduction of 7,678,147 shares during the reporting period[116]. - The company has implemented a stock option incentive plan to motivate and retain key personnel[113]. Miscellaneous - The company has not sold any significant assets or equity during the reporting period[64][65]. - There were no non-operating fund occupations by controlling shareholders or related parties during the reporting period[87]. - The company did not engage in any major litigation or arbitration matters during the reporting period[91].

Financial Performance - The company's operating revenue for Q1 2022 reached ¥978,712,305.28, representing a 120.08% increase compared to ¥444,710,639.81 in the same period last year[3] - Net profit attributable to shareholders was ¥92,417,597.14, a significant increase of 226.35% from ¥28,318,210.72 year-on-year[3] - The company reported a basic earnings per share of ¥0.42, up 223.08% from ¥0.13 in the same period last year[3] - Operating profit for the period was CNY 108,292,682.04, compared to CNY 37,778,674.95 in the same period last year, reflecting a growth of approximately 186%[23] - Net profit attributable to the parent company was CNY 92,417,597.14, up from CNY 28,318,210.72, marking an increase of about 226%[24] Cash Flow - The net cash flow from operating activities improved to ¥70,685,433.65, compared to a negative cash flow of ¥50,658,527.68 in the previous year, marking a 239.53% increase[3] - Cash flow from operating activities amounted to CNY 1,273,886,583.36, significantly higher than CNY 552,267,302.46 in the prior period[25] - Total cash outflow from operating activities amounted to 1,203,201,149.71 CNY, an increase from 602,925,830.14 CNY year-over-year[26] - The net cash flow from investing activities was -40,237,706.36 CNY, a decrease from 28,887,841.44 CNY in the previous year[26] - Cash inflow from financing activities totaled 54,311,175.70 CNY, compared to 10,000,000.00 CNY in the previous year[27] Assets and Liabilities - Total assets increased by 14.27% to ¥2,015,100,979.26 from ¥1,763,409,860.28 at the end of the previous year[3] - The company reported a total liability of CNY 974,172,875.48, compared to CNY 830,638,534.12 in the previous year, indicating a rise of approximately 17%[20] - The company's total equity attributable to shareholders reached CNY 1,014,078,942.11, up from CNY 876,601,510.34, representing a growth of approximately 16%[20] - The total liabilities and equity amounted to CNY 2,015,100,979.26, compared to CNY 1,763,409,860.28, reflecting an increase of about 14%[20] Inventory and Sales - Inventory levels rose by 104.44% to ¥361,715,507.98, primarily due to unsold Olympic-related products awaiting delivery[8] - Cash received from sales of goods and services was ¥1,270,378,143.26, a 135.25% increase from ¥540,010,458.76 in the previous year[11] - The company’s sales expenses increased by 295.65% to ¥101,574,138.59, driven by higher sales commissions related to Olympic products[10] Shareholder Information - The company reported a total of 29,880 common shareholders at the end of the reporting period[14] - The largest shareholder, Yuanlong Yatu (Beijing) Investment Co., Ltd., holds 42.05% of the shares, totaling 93,840,413 shares[14] Research and Development - Research and development expenses for the quarter were CNY 29,509,844.82, compared to CNY 19,004,536.32, reflecting an increase of about 55%[22] Future Outlook - The company plans to continue fulfilling orders for Olympic products, which are expected to sustain revenue growth in the upcoming quarters[7]

Financial Performance - The company's operating revenue for 2021 was ¥2,285,823,534.35, representing a 14.84% increase compared to ¥1,990,452,894.61 in 2020[21]. - The net profit attributable to shareholders decreased by 29.15% to ¥115,585,796.84 in 2021 from ¥163,136,298.65 in 2020[21]. - The net profit after deducting non-recurring gains and losses was ¥99,106,378.31, down 36.60% from ¥156,310,184.64 in the previous year[21]. - The net cash flow from operating activities was ¥122,197,663.23, a decrease of 17.63% compared to ¥148,355,444.78 in 2020[21]. - The total assets increased by 21.20% to ¥1,763,409,860.28 at the end of 2021 from ¥1,455,013,221.93 at the end of 2020[22]. - The net assets attributable to shareholders rose by 5.59% to ¥876,601,510.34 at the end of 2021 from ¥830,199,868.96 at the end of 2020[22]. - The basic earnings per share decreased by 29.33% to ¥0.53 in 2021 from ¥0.75 in 2020[21]. - The weighted average return on equity was 13.66%, down from 21.61% in 2020, reflecting a decrease of 7.95%[21]. - The company reported a total of ¥16,479,418.53 in non-recurring gains for 2021, compared to ¥6,826,114.01 in 2020[27]. - In 2021, the company achieved total revenue of 2.286 billion yuan, an increase of 14.84% year-on-year[48]. Market Position and Strategy - The company operates in the integrated marketing services sector, focusing on gift products and new media marketing, with major revenue streams from product sales and digital marketing services[39]. - The company has established itself as a leading player in the domestic gift product industry, although its current market share remains low, indicating significant growth potential[34]. - The new media marketing industry is experiencing rapid growth, with advertisers increasingly allocating budgets to platforms like WeChat, Weibo, and Douyin, enhancing the company's market position[34]. - The company aims to create a comprehensive marketing system that integrates new media advertising and gift product services, leveraging synergies between these two business areas[35]. - The rise of the Z generation as a major consumer group is driving demand for innovative and experiential gift products, pushing companies to adapt their marketing strategies accordingly[32]. - The company plans to leverage the momentum from the Beijing 2022 Winter Olympics to expand its market presence and develop potential clients[98]. Subsidiaries and Operations - The company has a total of 12 subsidiaries, including fully owned and controlling companies[14]. - The company added five new subsidiaries during the reporting period, including Shanghai Changrong and Hangzhou Changrong, enhancing its operational capacity[65]. - The company has established long-term partnerships with over 100 Fortune 500 companies, enhancing its market position and competitive barriers[47]. - The company has developed a one-stop enterprise e-commerce service platform, "Yuanlong Youpin," which integrates supply chain, design, and IT resources to meet the needs of thousands of supplier enterprises[40]. Research and Development - The company invested heavily in R&D and supply chain management, with total sales, management, and R&D expenses amounting to approximately ¥339.8 million, an increase of 48.01%[54]. - The company’s R&D expenses amounted to CNY 99.97 million in 2021, an increase of 15.11% compared to 2020, reflecting ongoing investment in creative design and digital marketing[69]. - The number of R&D personnel increased by 47.85% to 516 in 2021, indicating a focus on enhancing innovation capabilities[72]. - The company plans to increase R&D investment in creative products, focusing on trendy and culturally rich items, and has signed agreements with notable IPs like NBA and Universal Pictures[100]. Governance and Management - The company emphasizes independent operations, with clear separation in business, assets, personnel, finance, and institutions from its controlling shareholder[114]. - The company has established a transparent performance evaluation and incentive mechanism for its directors and senior management[111]. - The company maintains independent financial management, with a dedicated finance department and separate bank accounts[115]. - The company has a diverse board with members holding various academic and professional qualifications, including a PhD and multiple master's degrees[125][126]. - The company is committed to maintaining a diverse and qualified leadership team to drive its strategic initiatives and market expansion[127]. Risk Management - The company emphasizes the importance of risk awareness regarding forward-looking statements due to market and policy uncertainties[6]. - The company faces risks from the ongoing COVID-19 pandemic, which may impact client marketing budgets and operational capabilities[104]. - The competitive landscape in the gift and new media marketing industries is intensifying, necessitating continuous improvement in creative design and IT capabilities[105]. - The company is actively working to mitigate the risk of losing core clients by diversifying its customer base and optimizing client structure[105]. Shareholder Engagement - The company held four shareholder meetings during the reporting period, reviewing a total of 35 proposals[110]. - The company held its second extraordinary general meeting with a shareholder attendance rate of 60.16%[117]. - The third extraordinary general meeting had a higher shareholder attendance rate of 64.55%[117]. - The company reported a total shareholding of 32,329,500 shares held by the chairman, with no changes during the reporting period[118]. Corporate Social Responsibility - The company actively participated in social charity activities, donating a total of 53,100 yuan during the reporting period[172]. - The company has implemented measures to strengthen environmental supervision and management, adhering to national laws and regulations[170]. - The company has established a harmonious labor relationship, ensuring employee rights and benefits are protected[171].