Group 1 - The core viewpoint of the article is that Yuanlong Yatu's current AI applications are primarily focused on improving efficiency and reducing costs, without directly generating revenue [1] Group 2 - The company has communicated its strategy regarding AI applications through an interactive platform [1] - The emphasis on cost reduction and efficiency enhancement indicates a strategic focus on operational improvements rather than immediate financial returns [1]

南方财经2月3日电，元隆雅图2月3日在互动平台表示，公司在业务中积极推进前沿技术应用，以提升效 率，实现降本增效。子公司谦玛网络在AI营销方面开展各类应用，包括AI选号、AIGC创意制作、AI数 据分析与洞察等。目前公司AI应用主要为提升效率，降低成本，未直接产生收入。 ...

北京元隆雅图文化传播股份有限公司 关于部分募集资金专户完成销户的公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、误导 性陈述或重大遗漏。 一、募集资金基本情况 经中国证券监督管理委员会《关于同意北京元隆雅图文化传播股份有限公司 向特定对象发行股票注册的批复》（证监许可［2023］1440 号）同意，公司向 特定对象发行人民币普通股 36,036,036 股，每股发行价格为 16.65 元，募集资金 总额为 599,999,999.40 元，扣除各项发行费用 8,520,788.69 元（不含增值税）， 实际募集资金净额为 591,479,210.71 元，已于 2023 年 12 月 27 日存入本公司募 集资金专项账户。上述募集资金已经致同会计师事务所（特殊普通合伙）出具的 《验资报告》（致同验字（2023）第 110C000616 号）予以验证确认。 二、募集资金存放和管理情况 证券代码：002878 证券简称：元隆雅图 公告编号：2026-004 | 开户主体 | 开户银行名称 | 账号 | 状态 | | --- | --- | --- | --- | | 北京元隆雅图文化 ...

Core Viewpoint - The company, Yuanlong Yatu, anticipates a net loss of 26 million to 38 million yuan for the year 2025, representing a significant reduction in losses compared to the previous year, with a decrease of 84.47% to 89.37% [1] Group 1: Financial Performance - The company expects a year-on-year increase in operating revenue for 2025, with gross profit margin remaining stable [1] - The total expenses for the year are projected to decrease compared to the previous year [1] Group 2: Market Strategy and Business Development - The company is intensifying efforts to acquire customers and enhance market share, leading to substantial growth in revenue from gift and promotional services [1] - In the IP cultural and creative sector, the company is focusing on sports, cultural tourism, and national trends, participating in major events like the Harbin Winter Universiade and Chengdu World University Games, resulting in significant growth in licensing revenue [2] Group 3: Consumer Engagement and Retail Expansion - The company has made significant progress in its C-end retail strategy, establishing a wholly-owned subsidiary and launching the C-end retail brand "Yuanlong Yuanchuang" [3] - The first flagship store of "Yuanlong Yuanchuang" opened in Beijing, with plans for further expansion across the country [3] - The company is implementing a new retail model that integrates IP experience, product retail, and cultural dissemination, providing an immersive cultural consumption experience [3] Group 4: Technological Integration - The company is actively applying cutting-edge technologies such as AIGC and WEB3 in its marketing and cultural creative business [3] - Technologies like AIGC for content creation are being utilized across various business scenarios, enhancing product creativity and content production efficiency [3]

Group 1 - The company expects to achieve a significant increase in operating revenue for the year 2025, driven by enhanced customer acquisition efforts and growth in promotional services [2] - The company anticipates a substantial rise in licensed product revenue due to participation in major domestic and international events such as the Harbin Winter Games and Chengdu Universiade [2] - The company is investing in C-end retail business, introducing professional teams, and rapidly establishing offline retail stores while optimizing marketing operations to reduce costs and improve efficiency [2] Group 2 - The company expects a decrease in total operating expenses for 2025 compared to the previous year [2] - There are concerns regarding inventory write-downs due to leftover licensed products and a significant drop in the prices of cultural liquor and other promotional gifts [2]

证券代码：002878 证券简称：元隆雅图 公告编号：2026-003 北京元隆雅图文化传播股份有限公司 2025 年年度业绩预告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、误导性陈述或重 大遗漏。 一、本期业绩预计情况 1．业绩预告期间：2025 年 1 月 1 日至 2025 年 12 月 31 日 2. 预计的经营业绩： □扭亏为盈 ☑ 同向上升 □同向下降 （1）以区间数进行业绩预告的 | 项 | 目 | | 本报告期 | 上年同期 | | --- | --- | --- | --- | --- | | 归属于上市公司股 东的净利润 | | 亏损：3,800 万元 | 万元～2,600 | 亏损：24,462.24 万元 | | | | 比上年同期增长：84.47%～89.37% | | | | 扣除非经常性损益 后的净利润 | | 亏损：3,700 万元 | 万元～2,500 | 亏损：24,833.86 万元 | | | | 比上年同期增长：85.10%～89.93% | | | | 基本每股收益 | | 亏损：0.15 元/股 | 元/股～0.10 | 亏损：0.9 ...

Core Viewpoint - The advertising and marketing sector experienced a decline of 0.46% on January 26, with Tianlong Group leading the losses. The Shanghai Composite Index closed at 4132.61, down 0.09%, while the Shenzhen Component Index closed at 14316.64, down 0.85% [1]. Group 1: Stock Performance - Zhejiang Wenhu Internet (600986) saw a significant increase of 10.04%, closing at 13.26 with a trading volume of 4.9269 million shares and a transaction value of 6.367 billion [1]. - Tiandi Online (002995) rose by 9.99%, closing at 25.10 with a trading volume of 380,800 shares and a transaction value of 946 million [1]. - Jiyun Technology (300242) increased by 3.41%, closing at 6.68 with a trading volume of 1.0061 million shares and a transaction value of 657 million [1]. - Tianlong Group (300063) led the declines with a drop of 6.24%, closing at 13.97 with a trading volume of 1.4105 million shares and a transaction value of 1.99 billion [2]. - Xinhua Du (002264) fell by 5.05%, closing at 9.96 with a trading volume of 723,200 shares and a transaction value of 725 million [2]. Group 2: Capital Flow - The advertising and marketing sector experienced a net outflow of 1.757 billion from institutional investors, while retail investors saw a net inflow of 1.505 billion [2]. - Tiandi Online (002995) had a net inflow of 1.64 billion from institutional investors, but a net outflow of 909.77 million from speculative funds [3]. - Fenjun Media (002027) recorded a net inflow of 869.46 million from institutional investors, while speculative funds saw a net outflow of 972.81 million [3].

Group 1 - The core viewpoint of the article emphasizes that Beijing's commercial sector is entering a new phase of high-quality development driven by new demand and supply, as highlighted by the chairman of Beijing Yuanlong Yatu Cultural Communication Co., Ltd., Sun Zhen [1] - The article discusses the significance of trendy toys (潮玩) as not only a consumer interest for the youth but also as a vital link between cultural creativity, brand innovation, and urban consumption vitality [1] - It identifies the cultivation of new consumption patterns, the expansion of the cultural and creative industry, and the enhancement of urban consumption levels as critical challenges facing the industry [1] Group 2 - The article references the Beijing Winter Olympics mascot, Bing Dwen Dwen, as an example of how IP content can be understood and transformed into marketable products, indicating a strategic approach to market communication and supply [1]

Group 1 - The 2026 Beijing Commercial Brand Conference and the announcement of the 2025 Top Ten Commercial Brands were successfully held, focusing on the theme of "New Demand, New Supply" [1] - The establishment of the Fashion Trendy Play Professional Committee by the Beijing Commercial Association aims to promote trendy play enterprises and brands, addressing the growing spiritual needs of consumers [1][3] - The event gathered government leaders, commercial experts, and corporate representatives to witness the recognition of outstanding brands representing the highest level of Beijing's commerce [1] Group 2 - The chairman of Yuanlong Yatu Cultural Communication Co., Ltd. emphasized that the commercial sector in Beijing is entering a high-quality development phase driven by new demand and supply [3] - Trendy play is evolving from a niche interest among young consumers to a significant medium connecting cultural creativity, brand innovation, and urban consumption vitality [3] - The experience gained from the Beijing Winter Olympics mascot, Bing Dwen Dwen, highlights the importance of collaboration in creativity, production, channels, and communication for successful trendy play IPs [4] Group 3 - The Fashion Trendy Play Professional Committee is seen as timely in addressing the need to cultivate new consumption patterns and enhance the cultural creative industry [3] - The committee aims to build a communication platform for trendy play brand enterprises and retail service institutions, supporting Beijing's leadership in the trendy play consumption market [1][3] - The focus will be on fostering consumer engagement in trendy play, integrating cultural and commercial tourism, and developing new scenarios for the industry [4]

证券代码：002878 证券简称：元隆雅图 公告编号：2026-002 北京元隆雅图文化传播股份有限公司 关于对控股子公司提供担保的进展公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、误导性陈述或重 大遗漏。 一、担保情况概述 北京元隆雅图文化传播股份有限公司（以下简称"元隆雅图"或"公司"）近日与浙商银行股份有限公 司上海分行（以下简称"浙商银行"或"债权人"）签订了《最高额保证合同》。公司的控股子公司上 海谦玛网络科技有限公司（以下简称"谦玛网络"）与浙商银行签订了《综合授信协议》（以下简称"主 合同"），谦玛网络在浙商银行获得五年期综合授信额度人民币 3,500 万元。公司为谦玛网络依主合同 所形成的全部债务向债权人提供连带责任保证，保证范围为：主合同项下债务本金（最高本金余额为人 民币叁仟伍佰万元整）、利息、复利、罚息、违约金、损害赔偿金以及诉讼（仲裁）费、律师费、差旅 费等债权人实现债权的一切费用和所有其他应付费用。 本次担保主要是为满足谦玛网络自身业务发展的需要，有利于开展业务，符合公司整体利益。本次 公司对谦玛网络提供的担保中，其他股东未按出资比例提供同等条件的担保 ...