杭州壹网壹创科技股份有限公司 2021 年第三季度报告 1 杭州壹网壹创科技股份有限公司 2021 年第三季度报告 证券代码：300792 证券简称：壹网壹创 公告编号：2021-118 杭州壹网壹创科技股份有限公司 2021 年第三季度报告全文 本公司及董事会全体成员保证信息披露的内容真实、准确、完整， 没有虚假记载、误导性陈述或重大遗漏。 重要内容提示: 1.董事会、监事会及董事、监事、高级管理人员保证季度报告的真实、准 确、完整，不存在虚假记载、误导性陈述或重大遗漏，并承担个别和连带 的法律责任。 2.公司负责人、主管会计工作负责人及会计机构负责人(会计主管人员)声 明：保证季度报告中财务信息的真实、准确、完整。 3.第三季度报告是否经过审计 □ 是 √ 否 一、主要财务数据 (一)主要会计数据和财务指标 公司是否需追溯调整或重述以前年度会计数据 □ 是 √ 否 | | 本报告期 | 本报告期比上年同期 | 年初至报告期末 | 年初至报告期末比上 | | --- | --- | --- | --- | --- | | | | 增减 | | 年同期增减 | | 营业收入（元） | 242,862,726. ...

Financial Performance - The company's operating revenue for the first half of 2021 was approximately ¥486.42 million, a decrease of 12.82% compared to ¥557.96 million in the same period last year[18]. - The net profit attributable to shareholders of the listed company increased by 16.66% to approximately ¥126.50 million, up from ¥108.44 million in the previous year[18]. - The net cash flow from operating activities was negative at approximately -¥61.32 million, a decline of 157.38% compared to ¥106.87 million in the same period last year[18]. - Basic earnings per share rose by 18.00% to ¥0.59, compared to ¥0.50 in the same period last year[18]. - The weighted average return on net assets was 8.08%, a slight decrease from 8.22% in the previous year[18]. - The net profit after deducting non-recurring gains and losses was approximately ¥114.77 million, an increase of 9.47% from ¥104.85 million in the same period last year[18]. - The diluted earnings per share based on the latest share capital was ¥0.53[19]. - The company achieved operating revenue of 484.65 million yuan, a year-on-year decrease of 13.14%[46]. - Net profit attributable to shareholders increased by 16.66% to 126.50 million yuan, while net profit excluding non-recurring gains and losses rose by 9.47% to 114.77 million yuan[46]. Cash Flow and Investments - The company reported a significant decline in cash flow from operations, indicating potential liquidity challenges[18]. - The company reported an investment cash flow of ¥85,984,016.14, a significant improvement of 153.79% from the previous year, attributed to the absence of prior acquisition payments[73]. - The company’s long-term equity investments increased by 9.83% to ¥140,045,586, reflecting a strategic focus on long-term growth[80]. - The company’s investment amount for the reporting period was ¥71,944,528.87, representing a significant decrease of 81.39% compared to the previous year[87]. - The company recorded investment income of ¥19,348,891.16, contributing 11.10% to the total profit, primarily from equity transfers and investment returns[77]. Business Operations and Strategy - The main business remains providing comprehensive e-commerce services for well-known fast-moving consumer goods brands, focusing on brand image, product design, and online operations[27]. - The company has developed a one-stop online data analysis and application service to enhance sales efficiency through precise consumer targeting[29]. - The company completed multiple customized membership services during the reporting period, enhancing consumer loyalty and brand reputation[30]. - The online distribution model allows the company to manage procurement, sales promotion, and logistics, with profits derived from the difference between sales revenue and costs[33]. - The company utilizes a self-developed OMS system to support personalized marketing strategies for different consumers[31]. - The company has established a user experience center to provide tailored gifts and services to brand members, enhancing customer satisfaction[29]. - The company’s service model includes brand online marketing and management services, with revenue generated from service fees based on sales performance[39]. - The company maintains strict inventory turnover control through a collaborative procurement process involving multiple departments[40]. - The company’s operational strategy includes regular feedback to brand partners on consumer data and marketing effectiveness to optimize promotional activities[36]. Market Trends and Industry Outlook - The e-commerce service industry is expected to grow steadily, driven by increasing disposable income and urbanization rates in China[49]. - The overall market size of the e-commerce service industry is projected to expand steadily, supported by favorable policies and the growth of online users[53]. - The overall market size of fast-moving consumer goods (FMCG) in China is approximately between 1.8 trillion to 2 trillion yuan, indicating significant potential for online penetration growth[56]. - The online sales market for FMCG has substantial room for improvement, particularly in daily chemical products, which currently have a lower online penetration rate compared to categories like clothing and home appliances[56]. - The online market for FMCG is expected to grow rapidly as younger consumers increasingly favor convenience and efficiency in their purchasing channels[56]. Shareholder and Equity Information - The company will not distribute cash dividends or issue bonus shares for the half-year period[124]. - The company has implemented a stock incentive plan to motivate employees and align their interests with shareholders[125]. - The company’s major shareholder, Mr. Lin Zhenyu, pledged 1,824,000 shares for operational purposes[161]. - The company’s total share capital increased to 216,392,390 shares after the adjustment of the dividend distribution plan[168]. - The company’s equity structure includes 57.51% of restricted shares and 42.49% of unrestricted shares[166]. - The company completed the repurchase and cancellation of 66,600 shares of restricted stock that had been granted but not unlocked, involving 4 individuals[128]. - The company’s management has a lock-up period for their shares during their tenure[173]. Risks and Challenges - The company faces risks from intensified industry competition, potential brand owner encroachment into e-commerce, and reliance on rebates from brand partners[108][109][110]. - The company emphasizes the importance of information security and has established a comprehensive management system to mitigate risks[111]. - The financial report for the first half of 2021 has not been audited, which may affect the reliability of the financial data presented[197]. Future Plans and Developments - The company plans to enhance service quality and diversify service types, establishing centers for user experience, creative design, product development, and integrated marketing[113]. - The company aims to accelerate technology upgrades and improve its information system, including the development of an AI-assisted decision-making system and automated data extraction tools[115]. - The company plans to enhance customer acquisition capabilities and expand market share through e-commerce upgrades and integrated operation service center projects[116]. - A dedicated department will be established to focus on user experience research, product design, and integrated sales, aiming to increase the potential customer base[116]. - The company aims to develop an automated data extraction and processing system to improve market decision-making accuracy and efficiency[116]. - The company will recruit various talents, including IT and data analysis personnel, to strengthen its logistics and supply chain management capabilities[117]. - The company intends to enhance its marketing capabilities by hiring more planning talents and expanding its design teams in areas such as process, graphics, and packaging[117].

杭州壹网壹创科技股份有限公司 2020 年年度报告全文 第一节 重要提示、目录和释义 公司董事会、监事会及董事、监事、高级管理人员保证年度报告内容的真 实、准确、完整，不存在虚假记载、误导性陈述或者重大遗漏，并承担个别和 连带的法律责任。 公司负责人林振宇、主管会计工作负责人周维及会计机构负责人(会计主管 人员)洪珊声明：保证本年度报告中财务报告的真实、准确、完整。 所有董事均已出席了审议本报告的董事会会议。 本报告涉及的未来计划等前瞻性陈述，不构成公司对投资者实质承诺，请 投资者注意投资风险。 公司经本次董事会审议通过的利润分配预案为：以 144,306,000 股为基数， 向全体股东每 10 股派发现金红利 5.5 元（含税），送红股 0 股（含税），以资本 公积金向全体股东每 10 股转增 5 股。 1 | 目录 | | --- | | 第一节 | 重要提示、目录和释义 | 4 | | --- | --- | --- | | 第二节 | 公司简介和主要财务指标 | 8 | | 第三节 | 公司业务概要 | 18 | | 第四节 | 经营情况讨论与分析 | 39 | | 第五节 | 重要事项 | 84 | ...

Financial Performance - The company's revenue for Q1 2021 was ¥222,799,411.29, representing a 4.20% increase compared to ¥213,814,685.95 in the same period last year[7] - Net profit attributable to shareholders was ¥53,145,434.60, up 12.29% from ¥47,327,138.24 year-over-year[7] - The net profit after deducting non-recurring gains and losses was ¥49,154,276.97, reflecting a 9.10% increase from ¥45,054,895.18 in the previous year[7] - The basic earnings per share increased to ¥0.37, a rise of 12.12% compared to ¥0.33 in the same period last year[7] - The company's GMV for the brands served reached CNY 4.34 billion in Q1 2021, a 95.29% increase compared to the same period in 2020[25] - Net profit for Q1 2021 was CNY 58,939,070.04, compared to CNY 47,304,612.39 in the same period last year, representing a growth of approximately 24.5%[50] - The company reported a profit before tax of CNY 73,518,449.09, an increase from CNY 62,658,863.37 year-over-year[50] - The company achieved a total comprehensive income of CNY 59,515,472.36, up from CNY 47,522,161.42 in the same period last year[51] Assets and Liabilities - The total assets at the end of the reporting period were ¥2,042,499,559.32, up 1.41% from ¥2,014,165,688.66 at the end of the previous year[7] - The net assets attributable to shareholders increased to ¥1,566,730,689.79, a growth of 3.58% from ¥1,512,584,927.64 at the end of the previous year[7] - The company's total equity increased to CNY 1,647,930,703.57 from CNY 1,584,527,978.05, marking an increase of about 4.0%[43] - The company's total liabilities decreased to CNY 394,568,855.75 from CNY 429,637,710.61, a decrease of approximately 8.2%[42] - The company's total current liabilities decreased to CNY 376,359,053.07 from CNY 420,872,755.97, a reduction of approximately 10.6%[42] - The company's total current assets slightly increased to CNY 1,277,869,932.39 from CNY 1,271,067,166.05, reflecting a growth of about 0.5%[40] Cash Flow - The net cash flow from operating activities was negative at -¥31,095,807.81, a significant decrease of 203.17% compared to ¥30,139,370.81 in the same period last year[7] - Cash inflow from operating activities totaled CNY 418,090,574.12, an increase from CNY 381,215,678.87 in the previous period[57] - Cash outflow from operating activities was CNY 449,186,381.93, up from CNY 351,076,308.06 in the previous period[58] - The ending balance of cash and cash equivalents was CNY 697,435,431.76, down from CNY 871,352,927.09 in the previous period[59] - The company reported a significant increase in cash received from other operating activities, totaling CNY 157,328,811.22, compared to CNY 80,225,295.35 in the previous period[57] Investments and Expenses - R&D expenses increased by 563.62% to CNY 6.23 million, reflecting a significant rise in investment in research and development[23] - Research and development expenses rose to CNY 6,226,403.16 from CNY 938,247.75, indicating a significant investment in innovation[49] - The brand service upgrade project has a total committed investment of RMB 35,023.87 million, with 47.08% of the investment completed by the end of the reporting period[31] - The comprehensive operation service center construction project has a total committed investment of RMB 17,302.19 million, with 56.41% of the investment completed[31] Shareholder Information - The total number of common shareholders at the end of the reporting period was 18,391[11] - The total number of restricted shares at the beginning of the period was 55,830,074 for Hangzhou Wangchuan Brand Management Co., Ltd. and 15,513,041 for Lin Zhenyu, with no shares released during the current period[15] - The company maintains a lock-up policy for executives, allowing for a gradual release of shares based on tenure[15] - The company has a structured release schedule for restricted shares, with multiple phases extending up to 60 months post-grant[16] Revenue Breakdown - The brand online marketing service revenue decreased by 30.86% year-on-year, primarily due to changes in the cooperation model with Pechoin[24] - The brand online management service revenue increased by 51.28% year-on-year, attributed to business growth under the new cooperation model[24] - Total operating revenue for Q1 2021 was CNY 222,799,411.29, an increase from CNY 213,814,685.95 in the previous period[48] - Total operating costs decreased to CNY 155,753,464.05 from CNY 156,705,413.52, with operating costs specifically down to CNY 114,595,599.13 from CNY 118,492,278.43[49] Other Information - The company did not undergo an audit for the first quarter report[64] - The company signed 6 new brands during the quarter and is in discussions with approximately 10 additional brands, most of which are nearing signing[25]

Financial Performance - The company's revenue for Q1 2021 was ¥222,799,411.29, representing a 4.20% increase compared to ¥213,814,685.95 in the same period last year[7]. - Net profit attributable to shareholders was ¥53,145,434.60, up 12.29% from ¥47,327,138.24 year-on-year[7]. - The net profit after deducting non-recurring gains and losses was ¥49,154,276.97, reflecting a 9.10% increase from ¥45,054,895.18 in the previous year[7]. - The basic earnings per share increased to ¥0.37, a rise of 12.12% compared to ¥0.33 in the same period last year[7]. - The company's total revenue for Q1 2021 was CNY 222.80 million, representing a 4.20% increase compared to CNY 213.81 million in Q1 2020[24]. - Net profit for Q1 2021 was ¥58,939,070.04, up from ¥47,304,612.39 in the same period last year, representing a growth of approximately 24.5%[50]. - The company reported a comprehensive income total of ¥59,515,472.36, compared to ¥47,522,161.42 in the previous year, indicating strong overall growth[51]. Assets and Liabilities - The total assets at the end of the reporting period were ¥2,042,499,559.32, up 1.41% from ¥2,014,165,688.66 at the end of the previous year[7]. - The company's total assets amounted to CNY 2,042,499,559.32, an increase from CNY 2,014,165,688.66 as of December 31, 2020, reflecting a growth of approximately 1.4%[40]. - The company's total liabilities decreased to CNY 394,568,855.75 from CNY 429,637,710.61, a reduction of about 8.2%[42]. - The company's total liabilities decreased to ¥461,361,435.71 from ¥500,367,349.43, indicating improved financial stability[49]. Cash Flow - The net cash flow from operating activities was negative at -¥31,095,807.81, a significant decrease of 203.17% compared to ¥30,139,370.81 in the same period last year[7]. - Cash inflow from operating activities totaled CNY 418,090,574.12, an increase from CNY 381,215,678.87 in the previous period[57]. - Cash flow from investment activities generated a net inflow of CNY 77,787,396.32, compared to a net outflow of CNY -471,867.00 in the previous period[58]. - Cash flow from financing activities resulted in a net inflow of CNY 19,368,556.33, up from CNY 14,484,570.00 in the previous period[59]. Shareholder Information - The total number of ordinary shareholders at the end of the reporting period was 144,306,000[11]. - The total number of restricted shares at the beginning of the period was 55,830,074 for Hangzhou Wangchuan Brand Management Co., Ltd. with no shares released during the current period[15]. - The total number of restricted shares held by Lin Zhenyu was 15,513,041, with no shares released during the current period[15]. - Wu Shu holds 4,160,395 restricted shares, with a release schedule allowing for 25% of his total shares to be released annually during his tenure[15]. - Zhang Fan has 4,006,852 restricted shares, also with a 25% annual release schedule during his tenure[15]. - Lu Hualiang holds 3,196,982 restricted shares, with a similar release schedule of 25% annually[15]. Investment and Projects - The total amount of raised funds is RMB 68,914.79 million, with RMB 4,286.19 million invested in the current quarter[30]. - The brand service upgrade project has a total committed investment of RMB 35,023.87 million, with RMB 16,488.83 million (47.08%) utilized by the end of the reporting period[31]. - The comprehensive operation service center construction project has a total committed investment of RMB 17,302.19 million, with RMB 9,759.63 million (56.41%) utilized by the end of the reporting period[31]. - The company has not experienced any significant changes in project feasibility or reasons for not meeting planned progress or expected benefits[31]. Research and Development - R&D expenses increased by 563.62% to CNY 6.23 million, reflecting a significant rise in investment in research and development[23]. - Research and development expenses rose significantly to ¥6,226,403.16 from ¥938,247.75, highlighting a focus on innovation[49].

杭州壹网壹创科技股份有限公司 2020 年年度报告全文 第一节 重要提示、目录和释义 公司董事会、监事会及董事、监事、高级管理人员保证年度报告内容的真 实、准确、完整，不存在虚假记载、误导性陈述或者重大遗漏，并承担个别和 连带的法律责任。 公司负责人林振宇、主管会计工作负责人周维及会计机构负责人(会计主管 人员)洪珊声明：保证本年度报告中财务报告的真实、准确、完整。 所有董事均已出席了审议本报告的董事会会议。 本报告涉及的未来计划等前瞻性陈述，不构成公司对投资者实质承诺，请 投资者注意投资风险。 公司经本次董事会审议通过的利润分配预案为：以 144,306,000 股为基数， 向全体股东每 10 股派发现金红利 5.5 元（含税），送红股 0 股（含税），以资本 公积金向全体股东每 10 股转增 5 股。 1 | 目录 | | --- | | 第一节 | 重要提示、目录和释义 | 4 | | --- | --- | --- | | 第二节 | 公司简介和主要财务指标 | 8 | | 第三节 | 公司业务概要 | 18 | | 第四节 | 经营情况讨论与分析 | 39 | | 第五节 | 重要事项 | 84 | ...

杭州壹网壹创科技股份有限公司 2020 年第三季度报告全文 1 杭州壹网壹创科技股份有限公司 2020 年第三季度报告全文 第一节 重要提示 公司董事会、监事会及董事、监事、高级管理人员保证季度报告内容的真 实、准确、完整，不存在虚假记载、误导性陈述或者重大遗漏，并承担个别和 连带的法律责任。 所有董事均已出席了审议本次季报的董事会会议。 公司负责人林振宇、主管会计工作负责人周维及会计机构负责人(会计主管 人员)洪珊声明：保证季度报告中财务报表的真实、准确、完整。 2 杭州壹网壹创科技股份有限公司 2020 年第三季度报告全文 第二节 公司基本情况 一、主要会计数据和财务指标 公司是否需追溯调整或重述以前年度会计数据 □ 是 √ 否 | | 本报告期末 | 上年度末 | | 本报告期末比上年度末增减 | | --- | --- | --- | --- | --- | | 总资产（元） | 1,779,590,127.63 | | 1,421,545,555.28 | 25.19% | | 归属于上市公司股东的净资产（元） | 1,366,997,818.94 | | 1,278,049,891.26 | 6. ...

杭州壹网壹创科技股份有限公司 2020 年半年度报告全文 1 | 目录 | | --- | | 第一节 | 重要提示、目录和释义 4 | | --- | --- | | 第二节 | 公司简介和主要财务指标 7 | | 第三节 | 公司业务概要 15 | | 第四节 | 经营情况讨论与分析 31 | | 第五节 | 重要事项 38 | | 第六节 | 股份变动及股东情况 46 | | 第七节 | 优先股相关情况 47 | | 第八节 | 可转换公司债券相关情况 48 | | 第九节 | 董事、监事、高级管理人员情况 48 | | 第十节 | 公司债相关情况 50 | | 第十一节 | 财务报告 51 | | 第十二节 | 备查文件目录 188 | 杭州壹网壹创科技股份有限公司 2020 年半年度报告全文 释义 | 释义项 | 指 | 释义内容 | | --- | --- | --- | | 本公司/股份公司/公司/上市公司/壹网壹创 | 指 | 杭州壹网壹创科技股份有限公司 | | 浙江上佰 | 指 | 浙江上佰电子商务有限公司 | | 广州网创 | 指 | 广州市网创电子商务有限公司 | | 香港网创 | 指 ...

证券代码：300792 证券简称: 壹网壹创 公告编号：2020-055 杭州壹网壹创科技股份有限公司关于参加 浙江辖区上市公司投资者网上集体接待日活动的公告 本公司及董事会全体成员保证公告内容真实、准确和完整，不存在任何虚假记 载、误导性陈述或者重大遗漏。 为进一步加强与投资者特别是中小投资者的沟通交流，增强上市公司透明 度，提升上市公司治理水平，促进上市公司规范运作，杭州壹网壹创科技股份有 限公司（以下简称"公司"）将参加由浙江证监局指导，浙江上市公司协会联合 深圳市全景网络有限公司（以下简称"全景网"）共同举办的辖区上市公司投资 者网上集体接待日活动。现将有关事项公告如下: 本次投资者网上集体接待日活动将通过全景网提供的网上平台举行，投资者 可以登录"全景·路演天下"网站（http://rs.p5w.net）参与公司本次投资者 网上接待日活动。网上互动交流时间为 2020 年 5 月 15 日（星期五）下午 15:00-17:00。 届时公司董事长兼总经理林振宇先生、董事会秘书张帆女士、财务负责人张 滨滨先生及相关工作人员（如遇特殊情况，参会人员会有调整）将采用网络远程 方式与投资者就公司治理、发展战略 ...

杭州壹网壹创科技股份有限公司 2020 年第一季度报告全文 1 杭州壹网壹创科技股份有限公司 2020 年第一季度报告全文 杭州壹网壹创科技股份有限公司 2020 年第一季度报告 2020 年 04 月 2 杭州壹网壹创科技股份有限公司 2020 年第一季度报告全文 第一节 重要提示 公司董事会、监事会及董事、监事、高级管理人员保证季度报告内容的真 实、准确、完整，不存在虚假记载、误导性陈述或者重大遗漏，并承担个别和 连带的法律责任。 所有董事均已出席了审议本次季报的董事会会议。 公司负责人林振宇、主管会计工作负责人张滨滨及会计机构负责人(会计主 管人员)周维声明：保证季度报告中财务报表的真实、准确、完整。 3 杭州壹网壹创科技股份有限公司 2020 年第一季度报告全文 第二节 公司基本情况 一、主要会计数据和财务指标 公司是否需追溯调整或重述以前年度会计数据 □ 是 √ 否 | | 本报告期 | 上年同期 | 本报告期比上年同期增减 | | --- | --- | --- | --- | | 营业总收入（元） | 213,814,685.95 | 231,921,793.51 | -7.81% | | 归属 ...