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HawkSearch Introduces New Conversational Search Feature
GlobeNewswire News Room· 2024-11-26 13:30
Core Insights - Bridgeline Digital, Inc. has launched Conversational Search, an AI-driven feature within its HawkSearch platform, enhancing user interactions through natural language capabilities [1][2]. Group 1: Product Features - Conversational Search transforms ordinary searches into engaging conversations, providing intelligent responses that guide users to relevant products and content [2]. - The feature utilizes Smart Response to maintain conversation threads, link users to relevant results, and configure prompts for personalized interactions [2]. - It employs Natural Language Processing (NLP) to understand user intent and deliver accurate search results [2]. - Users can refine queries or ask follow-up questions without restating their initial context, improving the search experience [2]. - The system personalizes search results based on user preferences and history, enhancing relevance [2]. Group 2: Implementation and Integration - For customers using HawkSearch's Rapid UI framework, a pre-built component for Conversational Search allows for quick deployment and seamless integration into digital environments [3]. - The EVP of Product and Strategy at Bridgeline Digital highlighted that this feature redefines customer experience by combining Generative AI technology with an intuitive interface [3]. Group 3: Company Overview - Bridgeline Digital focuses on helping companies grow online revenue by increasing traffic, conversion rates, and average order value [4].
Leading Hardware Distributor Chooses Bridgeline's AI-Driven HawkSearch
GlobeNewswire News Room· 2024-11-20 13:30
Core Insights - Bridgeline Digital, Inc. has been selected by a leading wholesale hardware distributor to implement HawkSearch for enhancing product and content discovery on their website [1][2] Group 1: Partnership and Implementation - The distributor will utilize HawkSearch to improve product discovery with relevant search results and personalized recommendations for their Optimizely Configured Commerce site [2] - HawkSearch will provide product data normalization through its Unit of Measure Conversion tool, which is essential for searching dimensional products [2] - The partnership highlights HawkSearch's capabilities tailored for industrial suppliers and distributors, emphasizing its advanced AI-driven search and merchandising features [3] Group 2: Features and Benefits - HawkSearch includes features such as Instant Engage, dynamic auto-complete, and enhanced merchandising capabilities, which aim to drive growth through larger cart sizes and higher conversion rates [2] - The implementation of customizable rules and targeted landing pages is designed to enhance the overall user experience and increase sales [2][3] Group 3: Company Overview - Bridgeline Digital focuses on helping companies grow online revenue by increasing traffic, conversion rates, and average order value [3]
Leading Construction Materials Supplier Chooses Bridgeline's AI-Driven HawkSearch
GlobeNewswire News Room· 2024-11-13 13:30
Core Insights - Bridgeline Digital, Inc. has been selected by a major supplier in the construction materials testing equipment industry to implement HawkSearch for enhancing product discovery and customer experience [1][5] Group 1: Product Features and Benefits - HawkSearch will utilize Instant Engage and Autocomplete to present popular products and relevant content immediately upon user interaction with the search bar, improving user experience [2] - Advanced features such as partial part number matching and enhanced vendor search will facilitate quick product identification for customers [2] - Integrated product recommendations on product pages and blog articles will encourage exploration of related products, potentially increasing order values [3] Group 2: Optimization and Reporting - The Unit of Measure Conversion tool will standardize dimensional product data, ensuring consistent and accurate product specifications [3] - HawkSearch's reporting suite will provide insights into customer behavior, allowing for continuous optimization of the user experience [4] - Enhanced merchandising features, including boost-and-bury rules and targeted campaigns, will influence search results and drive conversions [4]
Duda Agency Expands Partnership with Bridgeline's WooRank
GlobeNewswire News Room· 2024-10-31 12:30
Core Insights - Bridgeline Digital, Inc. has announced an expansion of its contract with a Duda agency for the WooRank SEO platform, enhancing digital marketing strategies for clients [1][3] Group 1: Contract Expansion - The Duda agency has expanded its contract to include WooRank's SEO insights and performance data as part of its top-tier SEO package [1] - The expanded agreement introduces three new tiers, allowing for up to 250 additional licenses each, enabling the agency to scale to over 1,000 WooRank licenses [2] Group 2: Company Commitment - Jeremy LaDuque, SVP of Partnerships at Bridgeline, emphasized the company's dedication to providing robust SEO solutions and partner support through this contract expansion [3] - Bridgeline Digital aims to help companies grow online revenue by increasing traffic, conversion rates, and average order value [3]
Leading Fastener Distributor Chooses Bridgeline's AI-Driven HawkSearch
GlobeNewswire News Room· 2024-10-29 12:30
Core Insights - Bridgeline Digital, Inc. has announced that a leading distributor of fasteners and industrial supplies has chosen HawkSearch to improve their on-site search capabilities [1][2] Group 1: Partnership and Technology - The distributor will utilize HawkSearch to enhance customer experience and product discovery on the Optimizely platform, addressing challenges related to complex part number searches and dimensional products with data discrepancies [2] - HawkSearch's merchandising features will be employed, including Instant Engage, boost and bury rules, machine learning multipliers, product recommendations, campaigns, and Visitor Targets for multiple branch locations [2][3] - This initiative marks the first lead from HawkSearch's partner Xngage, utilizing the Xngage XConnect connector to enhance product discovery [3] Group 2: Growth Opportunities - The collaboration between Xngage and Bridgeline is expected to open new growth opportunities by combining digital commerce expertise with AI-driven technology [3] - The initial success of this partnership lays the groundwork for future joint initiatives aimed at driving innovation and delivering impactful results [3][4] - Bridgeline's EVP of Revenue expressed excitement about the partnership, highlighting the potential for AI-driven solutions to enhance customer experiences and drive revenue growth [4]
HawkSearch Unveils Enhanced Rapid UI Framework with GenAI-Powered Smart Response
GlobeNewswire News Room· 2024-10-17 12:30
Core Insights - Bridgeline Digital, Inc. announced a significant update to HawkSearch's Rapid UI Framework, enhancing the integration of Smart Response into search interfaces with new Generative AI capabilities [1][2] Group 1: Product Features - Smart Response, now enhanced with Generative AI, transforms eCommerce user experience by enabling interactive conversations, summarizing product information, and allowing direct comparisons within the search interface [2] - The updated Smart Response allows customization of "Agents" to align with brand tone, enabling merchandisers to tailor responses to specific customer needs [2] - Customers can engage with Smart Response to refine product options, such as laptops, by asking follow-up questions and receiving concise side-by-side analyses of key features [3] Group 2: Company Impact - The Rapid UI Framework is positioned as a revolutionary tool in search technology, enabling customers to quickly develop personalized and engaging search experiences, which can drive conversions and enhance user satisfaction [4] - Bridgeline Digital aims to help companies grow online revenue by increasing traffic, conversion rates, and average order value [4]
Why Fast-paced Mover Bridgeline Digital (BLIN) Is a Great Choice for Value Investors
ZACKS· 2024-10-14 13:52
Core Viewpoint - Momentum investing focuses on "buying high and selling higher," contrasting with traditional strategies of "buying low and selling high" [1] Group 1: Momentum Investing Characteristics - Momentum investing can be risky as stocks may lose momentum when their valuations exceed future growth potential, leading to potential losses for investors [2] - A safer approach may involve investing in bargain stocks that have recently shown price momentum, utilizing tools like the Zacks Momentum Style Score to identify such opportunities [3] Group 2: Bridgeline Digital, Inc. (BLIN) Analysis - Bridgeline Digital, Inc. (BLIN) has shown a four-week price change of 8.8%, indicating growing investor interest [4] - Over the past 12 weeks, BLIN's stock has gained 20.4%, demonstrating its ability to deliver positive returns over a longer timeframe [5] - BLIN has a beta of 1.94, suggesting it moves 94% more than the market in either direction, indicating fast-paced momentum [5] - The stock has a Momentum Score of B, suggesting it is an opportune time to invest [6] - BLIN has a Zacks Rank 2 (Buy) due to upward revisions in earnings estimates, which typically attract more investors and drive prices higher [7] - The stock is currently trading at a Price-to-Sales ratio of 0.80, indicating it is reasonably valued at 80 cents for each dollar of sales [7] Group 3: Additional Investment Opportunities - Besides BLIN, there are other stocks that meet the criteria of the 'Fast-Paced Momentum at a Bargain' screen, presenting further investment opportunities [8] - Investors can explore over 45 Zacks Premium Screens tailored to different investing styles to identify potential winning stocks [9]
Top Fastener Distributor Chooses AI-Powered HawkSearch
GlobeNewswire News Room· 2024-10-10 12:27
Core Insights - Bridgeline Digital, Inc. has announced a partnership with a fastener distribution leader to implement HawkSearch for enhancing search experiences across 15 countries and 12 languages [1][2] Group 1: Partnership and Implementation - The fastener distributor will utilize HawkSearch's Keyword & Concept Search features to improve product discovery and search accuracy [2] - HawkSearch will address complexities related to synonyms, abbreviations, and industry jargon, optimizing part number searches and ensuring accurate results for varying term formats [2][3] Group 2: Market Position and Commitment - This partnership reinforces HawkSearch's position as a leading solution in the B2B sector, showcasing its commitment to exceptional search experiences [3] - The CEO of Bridgeline emphasized that HawkSearch is designed to meet the complex demands of the fastener industry, aiming to set a new standard for product discovery [3]
Bridgeline's AI-powered HawkSearch Awarded Moblico Partner of The Year
GlobeNewswire News Room· 2024-10-03 12:30
WOBURN, Mass., Oct. 03, 2024 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ: BLIN), a provider of AI-driven marketing technology, announced that its AI search software HawkSearch, has been named Moblico Partner of the Year. This accolade celebrates the partnership between Bridgeline and Moblico, recognizing their efforts in driving growth and innovation in mobile search technology for distributors. Moblico's integration of HawkSearch's AI capabilities enhances mobile engagement for distributors, optim ...
Top Electrical Distributor Expands License with Bridgeline's AI-Powered HawkSearch
GlobeNewswire News Room· 2024-09-26 12:30
Core Insights - Bridgeline Digital, Inc. has announced an expansion of its license with a top 10 U.S. electrical distributor to enhance the Salesforce B2B Commerce experience using HawkSearch [1] Group 1: Product Features and Enhancements - HawkSearch will support over 740 profit centers, improving product discovery with the Unit of Measure Conversion feature, allowing customers to search for products in different units without inconsistencies [2] - The Unit of Measure Conversion feature streamlines the product search and purchase process, enhancing user experience [2] - Additional hosting services have been invested in to manage the increased traffic demand due to the distributor's rapid growth [2] Group 2: Industry Commitment and Solutions - HawkSearch has developed features tailored for B2B industries like manufacturing and distribution, showcasing its commitment to driving growth for clients such as Trident Enterprises, Filters Fast, and Grizzly Industrial [3] - The solutions provided by Bridgeline help businesses manage dimensional products and scale infrastructure effectively for growth [4] - The advanced features and scalable hosting of HawkSearch position the distributor for continued operational efficiency and sales growth [4]