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Viant Expands Direct Access in CTV with Magnite SpringServe Integration
Businesswire· 2025-11-06 14:03
IRVINE, Calif.--(BUSINESS WIRE)---- $DSP #AdTech--Viant today announced an expansion of its Direct Access program and its strategic partnership with Magnite's SpringServe video platform. ...
CleanTech Appoints Vice President Legal
Newsfile· 2025-10-10 19:00
Core Points - CleanTech Vanadium Mining Corp. has appointed Stephanie Lee as Vice President Legal, effective October 10, 2025 [1] - Ms. Lee has eight years of experience in corporate finance, securities, and corporate governance, primarily in the mining and natural resources sector [2] - Ms. Lee will oversee the Company's legal affairs and provide strategic counsel for operations and growth initiatives [3] - The Company has granted Ms. Lee incentive stock options to acquire 200,000 common shares at an exercise price of $0.34, with a five-year term expiring October 10, 2030 [4] - Alex Bayer will step down as Chief Legal Officer effective October 25, 2025, but will remain available as a consultant [5] Company Overview - CleanTech is focused on critical mineral resources in the USA, with an option to acquire 15,975 acres of mineral rights in the Illinois-Kentucky Fluorspar District and a 100% interest in the Gibellini Vanadium Mine Project in Nevada [6]
CleanTech Doubles Fluorspar Mineral Rights to 15,975 Acres with Quarant Project Acquisition in Illinois-Kentucky Fluorspar District
Newsfile· 2025-10-08 13:10
Core Viewpoint - CleanTech Vanadium Mining Corp. has acquired the Quarant fluorspar project, increasing its mineral rights to 15,975 acres in the Illinois-Kentucky Fluorspar District, positioning the company as a significant player in the U.S. fluorspar mining sector [1][3][15] Company Summary - CleanTech, through its subsidiary U.S. Fluorspar LLC, has acquired a 7,825-acre fluorspar project by assuming an existing mineral lease agreement [1][2] - The acquisition nearly doubles CleanTech's mineral rights holdings in the Illinois-Kentucky Fluorspar District, enhancing its status in the industry [3] - The Quarant Project surrounds CleanTech's flagship Campbell-Crotser project, which has a historic mineral resource estimate of 805,841 tons grading 37.10% CaF2 [4][12] Industry Context - The Illinois-Kentucky Fluorspar District historically produced 90% of America's fluorspar from 1915 to 1995, but production has shifted to imports, primarily from China, Mexico, Vietnam, and South Africa [6] - Fluorspar is a critical mineral essential for various applications, including uranium enrichment and battery production, with the U.S. currently having no domestic production [6] - The price of fluorspar in China has increased over 40% from October 2022 to October 2025, indicating rising demand and potential market opportunities [6] Project Details - The Quarant Project extends the known mineral strike of the Campbell Crotser project by an additional 3,300 feet, indicating significant exploration potential [5] - Historical mining activities in the area have produced over 375,000 tons of crude fluorspar, showcasing the region's rich mineralization history [8][9] - The Carrsville corridor, where both the Quarant and Campbell-Crotser projects are located, is recognized for its high mineral potential due to its geological features [8][9][10]
Viant and Tubi Expand Partnership to Drive Performance in CTV
Businesswire· 2025-10-02 13:30
Core Insights - Viant Technology Inc. has expanded its partnership with Tubi, enhancing advertisers' ability to reach addressable audiences with improved accuracy and scale through a new ID sync [2][4][5] Group 1: Partnership Details - The partnership allows advertisers to access over 100 million monthly active users and more than 300,000 movies and TV episodes on Tubi, leveraging Viant's capabilities in CTV and programmatic advertising [2][4] - Tubi's extensive AVOD reach combined with Viant's identity and measurement tools provides advertisers with greater transparency and performance [3][5] Group 2: Technological Enhancements - Viant's acquisition of IRIS.TV enables contextual and emotional targeting, enhancing the precision of advertising campaigns on Tubi [4][6] - The integration of IRIS_ID with Tubi's content allows for programmatic buying and measurement of video-level contextual and emotional data, driving stronger outcomes for advertisers [4][6] Group 3: Market Positioning - The collaboration exemplifies Viant's Direct Access program, which streamlines connections between advertisers and major streaming platforms, reducing reliance on intermediaries [5][6] - This partnership positions Viant as a leader in the evolving landscape of addressable advertising in CTV, catering to the growing demand for measurable advertising solutions [6]
CleanTech Vanadium Reports Shareholder Meeting Results and Grants Options
Newsfile· 2025-09-25 21:00
Core Points - CleanTech Vanadium Mining Corp. announced that all resolutions at the Annual General & Special Meeting held on September 25, 2025, were approved by shareholders [1] - The company has made amendments to its authorized share structure and the rights associated with its shares [2][3] - The board approved the grant of 880,000 incentive stock options at an exercise price of $0.195, which will vest at 12.5% per quarter for the first two years [5] Company Structure and Governance - The number of directors was set at three, and all nominees listed were elected until the next annual general meeting [7] - Mao & Ying LLP was appointed as the auditors, with the authority given to directors to fix their remuneration [7] - An amended and restated incentive plan was approved to allow for the issuance of restricted share units [7] Amendments and Resolutions - An amendment was approved for advance notice of any director nomination [8] - A resolution was passed to upsize the Shares for Services program [8] - Amendments to outstanding options issued to insiders were approved, reducing the exercise price of 8,230,000 options from a range of $0.10 to $0.20 down to $0.06 [8] Company Overview - CleanTech focuses on critical mineral resources in the USA, with an option to acquire 8,150 acres of mineral rights in the Illinois-Kentucky Fluorspar District and full ownership of the Gibellini Vanadium Mine Project in Nevada [9]
New Study Reveals Teads' CTV HomeScreen Drives Superior Attention and Brand Impact Across Premium Video Advertising
Globenewswire· 2025-09-25 12:00
Core Insights - Teads' CTV HomeScreen study indicates that HomeScreen placements significantly enhance viewer attention and engagement compared to traditional ad formats like skippable pre-roll [1][2] Group 1: Study Findings - The study utilized eye-tracking and brand recall surveys with 100 Smart TV viewers, revealing that Teads' CTV HomeScreen ads captured attention 29% faster and maintained it longer than traditional formats [2] - HomeScreen video ads achieved a 48% attention rate, surpassing YouTube skippable pre-roll by 16% [2] - Creative formats, such as 3D ads, resulted in even higher viewer focus and recall, with unaided recall reaching 50% and aided recall peaking at 84% [3] Group 2: Strategic Implications - HomeScreen ads are positioned as a new frontier for advertisers aiming to connect with audiences in a fragmented CTV landscape, transforming passive discovery into active engagement [3] - The research indicates that viewers not only noticed HomeScreen ads but also remembered them, with visual recognition averaging 55% and top executions reaching 86% [3] Group 3: Future Developments - Teads is developing a predictive attention model for CTV HomeScreen ads in collaboration with third-party measurement partners, with Phase 1 completed in June 2025 [4] - Phase 2 will enable attention measurement for live CTV HomeScreen campaigns, allowing advertisers to evaluate these placements alongside other CTV formats [4] Group 4: Company Milestones - Teads has successfully activated over 1,500 CTV HomeScreen campaigns since its launch in 2023, with notable brands like Cartier and Air France participating [6] - Cartier's first 3D CTV HomeScreen campaign generated over 12 million impressions, while Air France experienced a 22% increase in recommendation intent [6]
Innovid by Mediaocean Recognized as the Most Valuable Pioneer in QKS Group's AI Maturity Matrix™: AdTech, 2025
GlobeNewswire News Room· 2025-09-08 11:00
Core Insights - QKS Group has released a report titled "Leveraging AI in AdTech to Revolutionize Ad Performance and Deliver Personalized Customer Engagement," introducing an AI maturity model specifically for the AdTech sector, with Innovid by Mediaocean recognized as the Most Valuable Pioneer for 2025 [1][5][6] AI Maturity Model - The QKS AI Maturity Curve provides a structured framework to assess whether AdTech platforms are genuinely AI-native or merely retrofitting capabilities to stay competitive, evaluating vendors across five dimensions: AI vision and roadmap, execution maturity, embedded generative AI, governance and transparency, and integration [2][4] Industry Challenges - There is a significant disconnect in the AdTech sector between the proliferation of "AI-powered" claims and the actual functional depth, with many vendors discussing AI without operationalizing it for real-time decision-making and contextual optimization [3][6] Innovid's Position - Innovid is recognized for its ability to embed intelligence into its advertising suite, which includes dynamic creative optimization, cross-channel optimization, and identity resolution, demonstrating how AI can enhance workflows and campaign performance [5][6] Future of Advertising Technology - The recognition of Innovid signifies a shift from fragmented AI applications to a fully integrated intelligence layer that governs the entire advertising campaign lifecycle, enabling marketers to manage complexity with precision and measurable impact [6][8] Guidance for Leaders - The report aims to assist MarTech and Media & Advertising leaders in aligning their AI ambitions with market capabilities during vendor selection processes [6]
Can The Trade Desk's CTV Momentum Fend Off Rising Competition?
ZACKS· 2025-08-25 15:30
Core Insights - The Trade Desk's Connected TV (CTV) business is experiencing significant growth, with total revenues for Q2 2025 increasing by 19% year-over-year to $694 million, surpassing the overall digital ad market growth [1][9] - CTV is identified as the fastest-growing advertising channel, bolstered by partnerships with major media companies like Disney, NBCU, Netflix, Roku, and Walmart [1][5] - The company is focusing on the transition from linear to programmatic CTV, which is delivering the highest return on ad spend [2] Revenue and Performance - Video advertising, including CTV, accounted for a high-40s percentage of total business in Q2 2025 [1] - Over 70% of clients are utilizing the AI-powered Kokai platform, with full adoption expected by the end of the year [3] - Campaigns using Kokai are achieving over 20-point improvements in key performance indicators compared to legacy tools, leading to increased advertiser spending [4][9] Competitive Landscape - The competition remains intense, particularly from major players like Google and Amazon, as well as independent ad-tech companies such as Magnite and PubMatic [6][10] - Magnite reported a 14% year-over-year increase in CTV contributions, while PubMatic's CTV revenues surged over 50% year-over-year in Q2 2025 [7][8] Strategic Focus - The Trade Desk is targeting the live sports streaming market, allowing advertisers to bid on key moments in live events, enhancing engagement opportunities [5] - The integration of Koa AI tools into the Kokai platform is seen as a transformative development, improving campaign precision and efficiency [3] Market Position and Valuation - Despite a 54.8% decline in share price year-to-date, TTD's forward price/earnings ratio stands at 26.45X, higher than the industry average of 20.64X [11][13] - The Zacks Consensus Estimate for TTD's earnings for 2025 has remained unchanged over the past 30 days, indicating stability in earnings expectations [14]
CleanTech Announces Grant of Stock Options
Newsfile· 2025-08-15 20:01
Group 1 - CleanTech Vanadium Mining Corp. has approved the grant of incentive stock options totaling 875,000 common shares at an exercise price of $0.06 [1] - The options are part of the Company's 10% rolling stock option plan and are subject to specific terms and conditions [1] - The options will vest at a rate of 12.5% per quarter for the first two years and are exercisable for a five-year term expiring on August 14, 2030 [1] Group 2 - CleanTech Vanadium Mining Corp. focuses on critical mineral resources in the USA, with an option to acquire 7,180 acres of mineral rights in the Illinois-Kentucky Fluorspar district [2] - The Company also owns a 100% interest in the Gibellini Vanadium Mine Project located in Nevada [2]
CleanTech Announces Intention to Amend Option Terms
Newsfile· 2025-08-14 13:21
Core Viewpoint - CleanTech Vanadium Mining Corp. is proposing to reprice a total of 9,090,000 incentive stock options to encourage early exercise of these options [1][3]. Summary by Sections Option Repricing Details - The company plans to adjust the exercise price of various options, reducing them to $0.06 from higher prices ranging from $0.10 to $0.20 [2]. - A total of 8,230,000 of these options are held by insiders, and the completion of the repricing is subject to approval from the TSX Venture Exchange [2][4]. Related Party Transactions - The repricing of options held by related parties is classified as a "related party transaction" under Multilateral Instrument 61-101 [4]. - The company expects to be exempt from obtaining a formal valuation and minority approval since the fair market value of the repriced options is anticipated to be below 25% of the company's market capitalization [5]. Timeliness of Reporting - A material change report regarding the related party transaction may be filed less than 21 days prior to the closing of the option repricing to ensure timely completion [6]. Company Overview - CleanTech Vanadium Mining Corp. focuses on critical mineral resources in the USA, with an option to acquire 7,180 acres of mineral rights in the Illinois-Kentucky Fluorspar district and full ownership of the Gibellini Vanadium Mine Project in Nevada [7].