Core Insights - PRophet and Hootsuite have expanded their global partnership to enhance social media listening and media intelligence solutions, marking a significant milestone in their collaboration [1][3] - The integration will allow PRophet to incorporate Hootsuite's social listening capabilities into its MIND media intelligence platform, providing clients with a seamless experience across earned and social platforms [2][4] Partnership Details - The partnership includes a global go-to-market agreement to promote and deliver each other's solutions to clients, simplifying procurement and standardizing technology across the Stagwell network [1][3] - Hootsuite will advocate for PRophet as its preferred earned media solution, while PRophet will introduce Hootsuite to its customer base [4] Technology Integration - The integration aims to combine PRophet's AI-driven technology with Hootsuite's social listening capabilities, enhancing insights and data-driven storytelling for communicators [3][4] - The collaboration is expected to benefit hundreds of clients across various industries, including consumer goods, healthcare, financial services, and technology [4] Company Background - PRophet is recognized as a leading provider of media intelligence and social listening tools, with a focus on empowering communications professionals [6][8] - The company has received multiple awards, including PRovoke Media's Innovation SABRE and a Webby Award, highlighting its innovative approach in the industry [8]

Economic Sentiment - 56% of voters believe Trump is losing the battle against inflation, with 85% of Democrats, 24% of Republicans, and 61% of Independents agreeing [11] - 52% of voters think the U.S. economy is strong today, an increase of 6 percentage points since April 2025 [6] - 39% of voters believe the U.S. economy is on the right track, with inflation (34%) and immigration (32%) being the top two issues [6] Political Approval Ratings - Trump's approval rating stands at 46%, a decrease of 6 points from February 2025, with the highest support among Republican, male, 25-44 years old, white, and rural voters [2] - The Republican Party's approval rating is at 47%, down 5 points, while the Democratic Party's approval rating remains steady at 42% [6] Voter Perspectives on Policies - A majority of voters support most of Trump's policies, particularly on lowering prescription drug prices (84% support) and deporting illegal immigrants who have committed crimes (80% support) [6] - 67% of voters are aware of Trump's "Big Beautiful Bill," with 50% opposing it and 42% believing it will add too much to federal debt [11] Foreign Policy Views - 60% of voters support the administration's efforts to take out Iran's nuclear weapons program, with 85% stating Iran must not obtain nuclear weapons [13] - 73% of voters believe Russian President Putin is stalling in the Ukraine war, and 62% support continued U.S. military aid to Ukraine [16] Public Opinion on Key Figures - Voters have a more favorable view of Robert F. Kennedy Jr. (+6 net favorable) and Vice President J.D. Vance (+2) compared to less favorable views of Chuck Schumer (-14) and Elon Musk (-13) [6] - 49% of voters trust neither Trump nor Musk on economic policy, although more voters trust Trump over Musk by a net of 26 [11]

The newly integrated offering delivers on Stagwell's promise to provide industry-leading capabilities for its clients, media networks and agencies across the network and around the world On the high value side, ACE was a pioneer in connecting brands and original entertainment, working with partners like Universal, Netflix, IMAX, Hulu, NatGeo, Disney+, Patagonia, Hoka, Budweiser, Bose, Uber Eats, Carhartt and Coca-Cola on feature films & episodic series. UNR will scale this effort and is already in productio ...

Core Insights - Stagwell has launched the Stagwell News Network, a private marketplace aimed at enhancing investment in quality news and providing clients with access to premium news inventory [1][2] - The initiative is part of the Future of News program, which seeks to foster discussions on the importance of news advertising [2][3] Research Findings - A study involving over 7,000 U.S. adults indicates that campaigns incorporating news advertising significantly outperform those that do not, with a threefold increase in return on ad spend (ROAS) [3][6][7] - The population of Exclusive News Junkies, who follow news closely without a strong interest in sports or entertainment, has grown to approximately 36.8 million, representing 13.8% of U.S. adults [8] - News Junkies exhibit higher purchase intent and favorability towards brands, with an average purchase intent of 66% compared to 50% among the general population [8] Industry Impact - Stagwell's research highlights the growing engagement with news, with nearly 60% of News Junkies following news more closely than the previous year, particularly in political, international, and economic topics [8] - The launch of the Stagwell News Network coincides with an expanded presence at the Cannes Lions International Festival of Creativity, emphasizing the importance of news as a platform for marketers [3][9]

Core Insights - The Marketing Cloud, previously known as Stagwell Marketing Cloud, has launched a new platform aimed at providing seamless access to AI-powered marketing solutions [1][11] - The platform is designed to simplify the fragmented martech ecosystem, allowing marketers to focus on impactful results rather than managing multiple tools [2][5] Product Features - The Marketing Cloud includes various products such as QuestBrand, QuestDIY, PRophet suite, The People Platform, CUE, and SmartAssets, all supported by an ID Graph for streamlined data connectivity [5][11] - Key benefits of the platform include AI-powered solutions, enhanced team collaboration, seamless integrations, unified workflows, and access to proprietary data [6][8] Performance and Impact - Early adopters of The Marketing Cloud Platform have reported significant improvements in efficiency, cost savings, and overall marketing performance [9] - A specific case highlighted a 70% reduction in expenses on external creative agencies, allowing for reallocation of funds into more productive areas [10]

Group 1 - Stagwell's Chairman and CEO Mark Penn will present at the 2025 Cannes Lions International Festival of Creativity, emphasizing the importance of human creativity in an increasingly automated industry [1][2] - The session titled "The Human Touch: Creativity Can't Be Automated" will feature leaders from Stagwell, United Airlines, and 72andSunny, focusing on blending technology with human creativity for effective branding [2] - Penn will also present another session titled "Hard Truths, Real Results: How News Unlocks Advertising ROI," discussing the alignment of brands with credible journalism to enhance advertising effectiveness [3] Group 2 - A private dinner hosted by Bloomberg Media will feature a fireside chat with Mark Penn and Olympic gold medalists, discussing the intersection of sports and business [4] - Stagwell operates as a challenger holding company aimed at transforming marketing by combining creativity with technology to improve business results for clients [7]

Core Insights - Stagwell's CEO and Chairman Mark Penn will participate in a live Ask Me Anything (AMA) session on Reddit to discuss the company's growth and positioning in the marketing industry [1][2]. Group 1: Event Details - The AMA session is scheduled for Thursday, June 12th from 3:00 – 4:00pm ET [1][3]. - Participants can submit questions in advance and engage live during the session [1]. Group 2: Company Overview - Stagwell is described as a challenger holding company focused on transforming marketing through a combination of creativity and technology [4]. - The company operates in over 45 countries, aiming to enhance business results for its clients [4].

Core Insights - Stagwell Inc. (NASDAQ: STGW) has achieved revenue growth driven by digital transformation services for prominent brands and a proactive M&A strategy [1] - The company is expected to continue experiencing inorganic growth following recent acquisitions made in 2025 [1] Financial Analysis - The analysis focuses on cash flow statements and unlevered free cash flow figures, with assumptions based on historical financial data and forecasts regarding the business model's future [1] - Financial models may incorporate various metrics such as cost of capital, cost of debt, WACC, share count, and net debt [1] - The analysis typically emphasizes trading multiples like EV/FCF, net income, and EV/EBITDA [1]

Core Insights - Stagwell returns as the official LIONS Sport Partner for the Cannes Lions International Festival of Creativity in 2025, featuring a variety of special programming and new partnerships with notable athletes and celebrities [1][2][10] Group 1: Event Highlights - The event will include the second annual Wine & Spirits Festival, a speakeasy honoring Hall of Fame inductees Carmelo Anthony and Sue Bird, and daily workouts such as a pickleball competition and guided runs with Olympic Gold Medalist Sir Mo Farah [1] - New partners for SPORT BEACH 2025 include Nancy Kerrigan Solomon, Ryan Reynolds, Sloane Stephens, and Dwyane Wade, who will participate in various programming throughout the week [2][5] Group 2: Athlete and Partner Profiles - Nancy Kerrigan Solomon is a two-time Olympic medalist and US National Champion in Figure Skating, recognized for her advocacy work and contributions to the Nancy Kerrigan Foundation [5] - Ryan Reynolds is a Canadian actor and entrepreneur known for the Deadpool franchise, which has grossed over $2 billion globally, and for his various successful business ventures [5] - Sloane Stephens is a Grand Slam champion and founder of a clean body care brand, impacting over 15,000 youth annually through her foundation [5] - Dwyane Wade is an NBA Champion and Hall of Famer with numerous entrepreneurial investments and philanthropic efforts, including co-founding the Social Change Fund United [5] Group 3: Media and Brand Partnerships - Boardroom, co-founded by Kevin Durant, focuses on the intersection of sports, entertainment, and business, reaching over 52 million unique visitors monthly [4][6] - Integral Ad Science (IAS) provides media measurement and optimization services, ensuring ads are seen in safe environments while improving return on ad spend [6] - Life Time is a modern lifestyle brand with over 180 Athletic Country Clubs, recognized as one of Fast Company's Most Innovative Companies of 2025 [6] - Minute Media operates leading sports content brands and reaches 200 million monthly users, enhancing digital content experiences [6] Group 4: Additional Partnerships - Previously announced partners for SPORT BEACH include major brands and organizations such as Adobe, NBCUniversal, and PayPal, showcasing a diverse range of industries involved [8]

Core Insights - Assembly has launched Scene Modeled Media Attribution (MMA), an enhancement to its STAGE Scene app aimed at transforming marketing measurement and optimization for brands [1][6] - The new app is designed to increase the frequency and detail of marketing mix model outputs while automating data processes for clients [2] Performance Improvements - Brands utilizing Scene MMA can expect an ROI boost of up to 13%, a 26% reduction in modeling time, and an average of 30% cost savings compared to competing platforms [4] - The app resolves discrepancies between various attribution sources, enabling real-time campaign optimization across all media channels [3] Technological Integration - Scene MMA will integrate with STAGE, Assembly's global operating system, and leverage STAGE AI for faster modeling and insights [6] - The app is currently in BETA testing and is expected to be available for clients later this year [6] Industry Recognition - Assembly has achieved Certified Company status with META, showcasing its expertise in utilizing META technologies for digital campaign management [5]