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Fast Company Names Code and Theory One of the World's Most Innovative Companies
Prnewswire· 2025-03-18 16:17
Core Insights - Code and Theory has been recognized twice in Fast Company's list of the World's Most Innovative Companies for 2025, highlighting its unique balance of creative and engineering talent [1][3][4] - The company was honored in both the Design and Teamwork categories, showcasing its collaborative efforts in innovation [3][4] - Code and Theory's work has significantly impacted major clients like NBC, NFL, and Minnesota Star Tribune, driving measurable results and transforming user experiences [4][6] Company Achievements - Code and Theory's partnership with Minnesota Star Tribune resulted in a modern digital experience that achieved 32% of its monthly subscriber goal within 24 hours of launch [6] - The NFL app was transformed into a dynamic platform, attracting over 5 million weekly users and facilitating more than 2.3 billion minutes of game streaming in the previous year [6] - The launch of YETI's interactive platform achieved a 28% "Add to Calendar" rate, exceeding the industry benchmark by 25% [6] Strategic Initiatives - The company has introduced the Enterprise Experience Transformation (EXT) practice to address challenges in the consulting ecosystem, particularly in the context of AI disruption [4][5] - Adriana Rubio, a former leader at Accenture, has joined Code and Theory as managing director of the EXT practice, indicating a strategic move to enhance its capabilities [4] Industry Positioning - Code and Theory is positioned alongside industry leaders like Waymo, Nvidia, and Duolingo, recognized for driving innovation and setting new industry standards [4] - The company emphasizes a customer-first approach to innovation, merging design and technology to deliver tangible outcomes for clients [7]
Stagwell (STGW) Reveals Latest Draft Picks for SPORT BEACH 2025, Including a Mix of New and Returning Athletes and Brand Partners
Prnewswire· 2025-03-13 16:20
This year's programming will inspire conversations surrounding every facet of sportNEW YORK and AUSTIN, Texas, March 13, 2025 /PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today announced a new roster of athletes and brand partners confirmed to activate at SPORT BEACH 2025.Throughout the year, Stagwell is expanding SPORT BEACH's presence by bringing SPORT BEACH Clubhouses to major industry and sporting events worldwide. Stagwell announced a new roster of a ...
Stagwell (STGW) Accelerates APAC Growth with ADK GLOBAL Acquisition and Leadership Summit in Bangkok
Prnewswire· 2025-03-12 00:01
BANGKOK, March 11, 2025 /PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, hosted an Asia-Pacific (APAC) leadership summit in Bangkok building on the network's momentum of driving growth in the region and acquisition of ADK GLOBAL in early 2025.The acquisition of ADK GLOBAL significantly strengthens Stagwell's APAC presence, expanding Stagwell's APAC footprint to over 2,000 team members across 14 countries, and is set to enhance Stagwell's AI-powered digital market ...
Stagwell (STGW) - 2024 Q4 - Annual Report
2025-03-11 18:44
Employment and Workforce - As of December 31, 2024, Stagwell employed approximately 11,857 full-time employees and 2,750 contractors and part-time employees[72]. - Stagwell operates in over 40 countries and has an additional presence in 26 countries through its Global Affiliate Network[71]. - Stagwell's human capital management strategies focus on competitive benefits, talent retention, and employee engagement[74]. - The company has developed a professional development program for senior leadership and emerging leaders to align individual growth with organizational strategy[78]. - The company has a centralized human capital management process that includes executive compensation and succession planning[74]. Revenue and Financial Performance - The primary source of revenue comes from agency arrangements, including fees for services, commissions, and performance incentives[71]. - A 10% increase or decrease in interest rates would change the annual interest expense by $2.9 million[317]. - For the year ended December 31, 2024, Stagwell recorded an impairment charge of $1.7 million related to right-of-use lease assets[320]. - Stagwell's revenue and expenses from non-U.S. operations are primarily denominated in their functional currencies, reducing the impact of currency fluctuations[319]. Regulatory Environment - Stagwell's brands are subject to various laws and regulations affecting marketing communications and data protection[83].
Four Stagwell (STGW) Agencies - 72andSunny, Anomaly, Code and Theory and GALE - Awarded 2025 Ad Age Agency A-List Recognition for Business and Creative Transformation
Prnewswire· 2025-03-10 19:47
Core Insights - Stagwell celebrates the recognition of four of its agencies in Ad Age's 2025 Agency A-List, highlighting their achievements in creativity and innovation in marketing [1][2] Group 1: Agency Achievements - 72andSunny ranked No. 9 on the A-List, achieving a 30% increase in revenue, winning 11 new clients, and producing 7 Super Bowl ads [5] - Anomaly ranked No. 3, welcoming 15 new clients including major brands like Starbucks and Google Shopping, while celebrating its 20th anniversary [5] - Code and Theory was named B2B Agency of the Year, successfully integrating emerging technology with creativity for clients such as Qualcomm and Amazon Ads [5] - GALE was recognized as Business Transformation Agency of the Year, known for blending business strategy with creative campaigns across various platforms [5] Group 2: Industry Context - The 2025 Agency A-List reflects a breakthrough year for Stagwell's network, showcasing industry-leading digital and creative work for prominent brands like Amazon and JPMorganChase [2] - Stagwell's Chairman and CEO Mark Penn emphasized the company's commitment to creativity and innovation, positioning it as a destination for top-tier talent in the marketing industry [2]
Code and Theory Named Ad Age B2B Agency of the Year
Prnewswire· 2025-03-10 14:19
The technology and creative network is recognized for its transformational work for Amazon Ads, Qualcomm, Thomson Reuters and Volvo Trucks NEW YORK, March 10, 2025 /PRNewswire/ -- Code and Theory, part of Stagwell (NASDAQ: STGW), has been named Ad Age's inaugural Business-to-Business Agency of the Year. The only technology and creative network with a balance of 50% creative and 50% engineers, Code and Theory leads the charge in redefining B2B customer experiences, demystifying martech stacks and creating re ...
Left Field Labs Celebrates 17 Years of Building What's Next Amid Expanding Global Client Roster
Prnewswire· 2025-03-06 20:00
Leading applied AI capabilities drove double-digit revenue growth for the Stagwell (STGW) firm in 2024 and transformative experiences for Qualcomm, Google, and HasbroLOS ANGELES, March 6, 2025 /PRNewswire/ -- Left Field Labs, a pioneering creative technology agency within Stagwell (NASDAQ: STGW), marks its 17th anniversary with record 2024 revenue growth driven by a surge in demand for expertise in AI implementation and digital transformation among Fortune 100 clients. Left Field Labs marks 17 years of b ...
National Research Group, a Stagwell (NASDAQ: STGW) Agency, Introduces Chief Client Strategist Role to Help Brands and Platforms Win in an Evolving Media and Creator Landscape
Prnewswire· 2025-03-04 18:00
Core Insights - NRG has appointed Fotoulla Damaskos as the first Chief Client Strategist to enhance its strategic partnership with brands and media companies [1][2][3] Company Strategy - The new role aims to accelerate creativity, consultation, and strategic thinking, positioning NRG as a vital partner for brands navigating a fragmented media landscape [3][4] - Damaskos will leverage consumer insights to create competitive advantages for clients, focusing on brand positioning and the impact of the creator economy [4][5] Leadership Background - Fotoulla Damaskos has a strong track record with clients like Snapchat, Expedia, and Amazon Prime Video, and has recently contributed to securing global creative campaigns for Adobe [3][4] Industry Context - The media and advertising landscape is becoming increasingly fragmented, necessitating a shift from mere data provision to offering actionable strategic insights [3][5] - NRG aims to evolve as a strategic growth partner that not only measures success but actively contributes to creating it [5]
Stagwell (STGW) To Host Virtual Investor Day in April
Prnewswire· 2025-03-04 16:01
NEW YORK, March 4, 2025 /PRNewswire/ -- Stagwell (NASDAQ: STGW) will be hosting a virtual investor day on April 2, 2025 beginning at 10:00 AM ET. Visit this link to register.   The virtual event will feature presentations from Mark Penn, Chairman & CEO of Stagwell, Frank Lanuto, Chief Financial Officer, and many additional business leaders about Stagwell's strategic and financial outlook for 2025 and beyond. A recording of the presentation will be available after the event on Stagwell's website, www.stagwel ...
Stagwell (STGW) - 2024 Q4 - Earnings Call Transcript
2025-02-28 14:38
Financial Data and Key Metrics Changes - In Q4 2024, the company reported revenue of $789 million, a 20% increase year-over-year, and net revenue of $630 million, a 14% increase [29] - For the full year, total revenue reached $2.84 billion, a 12% growth, while net revenue was $2.3 billion, a 7% increase [7][29] - Adjusted EBITDA for Q4 was $123 million, with a margin of 19.6%, improving by approximately 230 basis points year-over-year [36] - Full year adjusted EBITDA was $411 million, representing an 18% margin, an improvement of 120 basis points compared to 2023 [37] Business Line Data and Key Metrics Changes - Digital Transformation revenue grew 22% in Q4 to $182 million, with a full year growth of 13% to $718 million [30] - Stagwell Marketing Cloud revenue increased 24% in Q4 to $81 million, with a full year growth of 19% to $280 million [31] - Performance Media and Data reported Q4 revenue of $89 million, a 12% increase, with full year revenue growing to $324 million, a 10% increase [32] - Creativity and Communications generated $387 million in Q4, a 25% increase, with full year revenue of $1.33 billion, a 14% increase [33] - Advocacy revenue surged 80% in Q4 to $127 million, with a full year increase of 72% to $363 million [34] Market Data and Key Metrics Changes - The company experienced over 150% growth in net revenue in the Middle East, with a headcount increase to over 500 [19] - Advocacy businesses saw significant growth due to unprecedented political ad spending during the election cycle [10] Company Strategy and Development Direction - The company aims to leverage its capabilities in Digital Transformation and AI to drive future growth, with a focus on scaling operations and expanding geographical reach [4][23] - Stagwell plans to continue investing in cloud and AI-based software solutions, with a total investment of approximately $70 million for the year [16] - The company is optimistic about future growth despite expected headwinds in Advocacy due to the lack of federal elections in 2025 [12] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in achieving total net revenue growth of approximately 8% for 2025, with adjusted EBITDA expected between $410 million to $460 million [24][41] - The company anticipates a decline in Advocacy revenue by about 30% in 2025, while non-Advocacy sectors are expected to grow organically in the range of 5.5% to 7.5% [25] - Management highlighted a strong start to 2025, with January being the strongest in the company's history [46] Other Important Information - The company announced 11 acquisitions throughout 2024, enhancing its capabilities and market presence [18] - The company is set to hold a virtual Investor Day on April 2, 2025, to showcase its growth and technological advancements [67][70] Q&A Session Summary Question: Change in guidance philosophy and RFP activity - Management explained the shift to total net revenue growth guidance, emphasizing the efficiency and organic growth driven by Digital Transformation [44][45] - The company reported a busy RFP environment, with expectations to handle $1.5 billion in RFPs in 2025 [51] Question: Industry consolidation impact - Management indicated that competitor consolidation could provide opportunities for Stagwell to attract talent and clients seeking a more nimble and innovative approach [56] Question: Long-term margin expectations - Management projected that significant investments in technology would continue for about a year and a half, after which margins are expected to improve significantly [60][62] Question: Momentum in Stagwell Marketing Cloud - Management expressed excitement about the competitive suite of products in the communications sector and the integration of AI technologies [64] Question: Preview of Investor Day - Management hinted at showcasing the company's long-term growth profile and technological advancements at the upcoming Investor Day [68][69]