Core Insights - Vital Farms has been recognized as 2 in the annual MO 100 Top Impact CEO Ranking by Big Path Capital, marking the fourth consecutive year of recognition and an improvement from 3 in 2024 [1][3] - The ranking is based on a "Force for Good" Score, which considers a company's growth rate, annual revenue, and B Lab's B Impact Assessment score, reflecting the company's impact on people and the planet [2] Company Overview - Vital Farms, a Certified B Corporation, offers ethically produced foods and is the leading U.S. brand of pasture-raised eggs by retail dollar sales, working with over 425 family farms [4] - The company emphasizes humane treatment of farm animals and sustainable farming practices, prioritizing long-term benefits for all stakeholders, including farmers, consumers, and the environment [4] - Vital Farms' products are available in approximately 24,000 stores nationwide and are featured on menus at numerous foodservice operators across the country [4]

Company Performance - Vital Farms (VITL) closed at $34.77, reflecting a -1.72% change from the previous day's closing price, which is less than the S&P 500's daily loss of 0.43% [1] - Over the past month, shares of Vital Farms have decreased by 20.3%, underperforming the Consumer Staples sector's loss of 0.05% and the S&P 500's gain of 2.6% [1] Upcoming Earnings Report - Vital Farms is set to release its earnings report on February 27, 2025, with an expected EPS of $0.16, representing a decline of 5.88% from the same quarter last year [2] - The consensus estimate anticipates revenue of $160.23 million, indicating a 17.98% increase compared to the same quarter last year [2] Analyst Estimates and Revisions - Recent adjustments to analyst estimates for Vital Farms are being closely monitored, as they reflect the latest near-term business trends [3] - Positive revisions in estimates indicate analysts' confidence in the company's business performance and profit potential [3] Zacks Rank and Valuation - The Zacks Rank system, which ranges from 1 (Strong Buy) to 5 (Strong Sell), currently ranks Vital Farms at 4 (Sell) [5] - The Zacks Consensus EPS estimate has decreased by 0.92% over the last 30 days [5] - Vital Farms has a Forward P/E ratio of 28.63, which is a premium compared to the industry's average Forward P/E of 16.06 [6] Industry Context - The Food - Miscellaneous industry, part of the Consumer Staples sector, currently holds a Zacks Industry Rank of 181, placing it in the bottom 28% of over 250 industries [6] - The Zacks Industry Rank evaluates the performance of distinct industry groups, showing that the top 50% rated industries outperform the bottom half by a factor of 2 to 1 [7]

Core Viewpoint - Vital Farms (VITL) is anticipated to report a year-over-year decline in earnings despite an increase in revenues for the quarter ending December 2024, with the actual results being crucial for the stock's near-term price movement [1][2]. Earnings Expectations - The consensus estimate for Vital Farms' quarterly earnings is $0.16 per share, reflecting a year-over-year decrease of 5.9%, while revenues are projected to reach $160.23 million, representing an 18% increase from the previous year [3]. - The consensus EPS estimate has been revised down by 9.3% over the last 30 days, indicating a reassessment by analysts [4]. Earnings Surprise Prediction - The Zacks Earnings ESP model suggests that the Most Accurate Estimate for Vital Farms is higher than the Zacks Consensus Estimate, resulting in an Earnings ESP of +8.97%, indicating a potential for a positive earnings surprise [10][11]. - However, the stock currently holds a Zacks Rank of 4, which complicates the prediction of an earnings beat [11]. Historical Performance - In the last reported quarter, Vital Farms exceeded the expected earnings of $0.14 per share by delivering $0.16, resulting in a surprise of +14.29% [12]. - Over the past four quarters, the company has consistently beaten consensus EPS estimates [13]. Conclusion - While Vital Farms does not appear to be a strong candidate for an earnings beat, it is essential for investors to consider other factors influencing stock performance ahead of the earnings release [16].

Core Viewpoint - Vital Farms (VITL) has experienced a significant decline in stock performance, returning -18.1% over the past month, contrasting with the S&P 500's +4.3% and the Zacks Food - Miscellaneous industry's +2.1% [1] Earnings Estimate Revisions - The consensus earnings estimate for Vital Farms is projected at $0.16 per share for the current quarter, reflecting a year-over-year decrease of -5.9% and a 30-day change of -9.3% [4] - For the current fiscal year, the consensus earnings estimate is $1.11, indicating an increase of +88.1% from the previous year, with a slight 30-day change of -0.9% [4] - The next fiscal year's consensus earnings estimate stands at $1.24, showing a year-over-year increase of +11.4% and a 30-day change of -0.8% [5] Revenue Growth Forecast - The consensus sales estimate for the current quarter is $160.23 million, representing a year-over-year increase of +18% [8] - For the current fiscal year, the sales estimate is $600.4 million, indicating a growth of +27.2%, while the next fiscal year's estimate is $710.13 million, reflecting an increase of +18.3% [8] Last Reported Results and Surprise History - In the last reported quarter, Vital Farms generated revenues of $145 million, a year-over-year increase of +31.3%, with an EPS of $0.16 compared to $0.10 a year ago [9] - The reported revenues exceeded the Zacks Consensus Estimate of $144.7 million by +0.21%, and the EPS surprise was +14.29% [10] - The company has consistently beaten consensus EPS and revenue estimates over the past four quarters [10] Valuation - Vital Farms is rated D on the Zacks Value Style Score, indicating it is trading at a premium compared to its peers [14]

Core Viewpoint - Vital Farms is experiencing a decline in stock performance, with a significant drop of 14.92% over the past month, contrasting with gains in the Consumer Staples sector and the S&P 500 [1][2] Financial Performance - Vital Farms is expected to report earnings of $0.16 per share on February 27, 2025, reflecting a year-over-year decline of 5.88% [2] - Revenue is projected to reach $160.23 million, indicating a 17.98% increase compared to the same quarter last year [2] Analyst Estimates - Recent changes in analyst estimates for Vital Farms are crucial, as they often indicate short-term business trends and analyst sentiment regarding the company's profitability [3] - The Zacks Consensus EPS estimate has decreased by 0.92% over the past month, suggesting a bearish outlook [5] Valuation Metrics - Vital Farms has a Forward P/E ratio of 28.65, which is significantly higher than the industry average of 16.67, indicating a premium valuation [6] - The Food - Miscellaneous industry, part of the Consumer Staples sector, holds a Zacks Industry Rank of 178, placing it in the bottom 30% of over 250 industries [6] Zacks Rank System - Vital Farms currently holds a Zacks Rank of 4 (Sell), reflecting a negative sentiment among analysts [5] - The Zacks Rank system has a proven track record, with 1 rated stocks averaging a +25% annual return since 1988 [5][4]

Core Insights - Vital Farms will report its financial results for the fourth quarter and fiscal year ended December 29, 2024, on February 27, 2025, before market open [1] - A conference call and webcast will be held on the same day at 8:30 a.m. ET to discuss the results [2] - Vital Farms is a Certified B Corporation that focuses on ethically produced foods and is the leading U.S. brand of pasture-raised eggs by retail dollar sales [3] Company Overview - Vital Farms started in 2007 on a single farm in Austin, Texas, and has grown to work with over 425 family farms [3] - The company emphasizes humane treatment of farm animals and sustainable farming practices [3] - Vital Farms' products, including shell eggs, butter, hard-boiled eggs, and liquid whole eggs, are sold in approximately 24,000 stores nationwide [3]

Company Performance - Vital Farms (VITL) closed at $37.69, reflecting a -0.84% change from the previous day's closing price, underperforming the S&P 500's gain of 0.39% [1] - Over the past month, shares of Vital Farms increased by 1.09%, outperforming the Consumer Staples sector's decline of 0.7% but lagging behind the S&P 500's rise of 1.7% [1] Upcoming Earnings - The company is expected to report an EPS of $0.16, indicating a 5.88% decline compared to the same quarter last year [2] - Revenue is projected to be $160.23 million, reflecting a 17.98% increase from the equivalent quarter last year [2] Analyst Estimates - Recent changes in analyst estimates for Vital Farms should be monitored, as they often indicate short-term business trends [3] - Positive revisions in estimates are interpreted as favorable signs for the company's business outlook [3] Zacks Rank and Valuation - The Zacks Rank system currently rates Vital Farms at 4 (Sell), with a recent downward shift of 0.92% in the consensus EPS estimate [5] - Vital Farms has a Forward P/E ratio of 30.75, which is significantly higher than the industry average Forward P/E of 16.06 [6] Industry Context - The Food - Miscellaneous industry, part of the Consumer Staples sector, holds a Zacks Industry Rank of 198, placing it in the bottom 22% of over 250 industries [6] - The strength of industry groups is measured by the Zacks Industry Rank, with top-rated industries outperforming the bottom half by a factor of 2 to 1 [7]

Core Insights - Vital Farms has launched a new brand campaign titled "Good Eggs. No Shortcuts." to emphasize its commitment to ethical food production and animal welfare [1][3]. Company Overview - Vital Farms is a Certified B Corporation that offers a range of ethically produced foods and is the leading U.S. brand of pasture-raised eggs by retail dollar sales [4]. - The company started in 2007 on a single farm in Austin, Texas, and now collaborates with over 425 family farms, selling products in approximately 24,000 stores nationwide [4]. Campaign Details - The "Good Eggs. No Shortcuts." campaign features documentary-style interviews with real-life farmers, showcasing their dedication to animal welfare and the hard work involved in producing quality eggs [2][3]. - The campaign aims to counter the industry's trend of cutting corners, highlighting the importance of taking time and care in farming practices [3]. Marketing Strategy - The campaign will be promoted across various platforms, including linear and streaming television, as well as online and social media channels such as Netflix, Hulu, Disney+, Reddit, Meta, Snapchat, Spotify, and YouTube [3].

Core Message - Vital Farms has launched a new brand campaign titled "Good Eggs. No Shortcuts." to emphasize its commitment to ethical food production and animal welfare [1][3]. Company Overview - Vital Farms is a Certified B Corporation that offers a range of ethically produced foods across the United States, focusing on humane treatment of farm animals and sustainable farming practices [4]. - The company started in 2007 on a single farm in Austin, Texas, and has grown to work with over 425 family farms, becoming the leading U.S. brand of pasture-raised eggs by retail dollar sales [4]. - Vital Farms' products, including shell eggs, butter, hard-boiled eggs, and liquid whole eggs, are available in approximately 24,000 stores nationwide and on menus at hundreds of foodservice operators [4]. Campaign Details - The "Good Eggs. No Shortcuts." campaign features documentary-style interviews with real Vital Farms family farmers, showcasing their dedication to animal welfare and the hard work involved in ethical farming [2][3]. - The campaign aims to counter the industry's trend of cutting corners and emphasizes that quality eggs come from taking the time and care to ensure the well-being of hens [3]. - The campaign will be promoted across various platforms, including linear and streaming television, as well as online and social media channels such as Netflix, Hulu, Disney+, Reddit, Meta, Snapchat, Spotify, and YouTube [3].

Company Overview - Vital Farms, Inc. is the leading U.S. brand of pasture-raised eggs and the second-largest U.S. egg brand by retail sales [1] Financial Performance - The company reported robust revenue growth and profitability margins in the latest quarter [1]