文旅消费
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红色游火热、文化游成时尚……盘点国庆中秋假期文旅消费新亮点
Yang Shi Wang· 2025-10-08 02:15
Core Insights - The tourism market in China has shown significant growth during the 8-day National Day and Mid-Autumn Festival holiday, with a notable increase in various types of tourism experiences [1] Group 1: Red Tourism - Red tourism has gained popularity, with historical sites attracting large numbers of visitors, such as the Gutian Conference Site in Fujian expecting around 90,000 visitors and the Yan'an Revolutionary Memorial Hall in Shaanxi receiving over 25,000 visitors on the first day of the holiday [4][2] - The "Red Women's Army" scenic area in Sanya, Hainan, featured a moving performance that resonated with audiences, enhancing the patriotic experience [7] Group 2: Rural Tourism - Rural tourism has seen a rise in interest, with increased visitor numbers and tourism revenue. An immersive rural experience in Xuyi, Jiangsu, combined tea culture and agricultural activities, showcasing the charm of the countryside [10] Group 3: Cultural Tourism - Cultural tourism has become fashionable, with various regions offering immersive experiences that highlight traditional culture. For instance, Jinchen, Shanxi, introduced aerial performances and live shows based on local architecture, enhancing visitor engagement [12] Group 4: Integration of Sports and Tourism - The integration of sports events with tourism has stimulated new consumer activity. The ongoing Wuhan Tennis Open attracted visitors to the venue, where they could enjoy sports merchandise, food, and experiences [14] Group 5: Inbound Tourism - Inbound tourism has continued to rise, with Guangzhou Baiyun Airport expecting over 400,000 inbound and outbound passengers, a 15% increase year-on-year. Hainan's airports also reported significant growth in international passenger numbers, with a 16.3% increase compared to the previous year [17]
假期第7天 全省4A级及以上景区迎客超225万人次
Nan Fang Ri Bao Wang Luo Ban· 2025-10-08 00:45
Group 1 - The tourism consumption in Guangdong remains vibrant and active even after the National Day holiday, with various attractions and cultural sites seeing significant visitor numbers [1] - On the seventh day of the National Day holiday, Guangdong's 4A-level and above scenic spots received 2.253 million visitors, a year-on-year increase of 2.1% [1] - Key monitored areas along 14 ancient post roads welcomed 400,000 visitors, up 2.4% year-on-year, while 13 classic red tourism sites attracted 193,000 visitors, marking a 2.2% increase [1] Group 2 - In Zhuhai, the "Yisi Year Jishan Niugesheng Mid-Autumn Singing Festival" was held, while Foshan organized over 500 cultural and tourism activities, expecting to attract 4.5 to 5 million visitors and generate tourism revenue of 3.8 to 4 billion [2] - The Bavarian Manor in Heyuan, a national-level tourist resort, hosted various activities, receiving approximately 115,000 visitors and holding 60 performances during the holiday [2] - Shantou launched Mid-Autumn cultural tourism activities, enhancing the festive atmosphere, while Qingyuan's Julu Bay featured fireworks and traditional performances [2]
跟着总书记探寻中华文明丨和顺古镇:丝路古埠 文韵流芳
Xin Hua She· 2025-10-07 21:58
统筹:杨咏、杨云燕 0:00 2020年1月19日,习近平总书记来到云南腾冲和顺古镇考察调研。和顺是古代川、滇、缅、印南方 陆上"丝绸之路"的必经之地,保存了比较完整的明清古建筑群。考察中,习近平总书记走进和顺图书 馆,了解古镇历史文化传承和振兴文化教育情况。 如今的和顺,文脉依旧,更添新韵。许多人被这里的氛围吸引,来到这里创业,他们的创新理念与 本地传统文化碰撞融合,催生出更具品质和特色的文旅消费场景。 新华社音视频部制作 编辑:康婧轩 编导:刘思远、徐思远 记者:孙敏 摄制:董正东 配音:王帅龙 ...
陕西:文旅市场火热 勾勒假日活力新图景
Shan Xi Ri Bao· 2025-10-07 00:26
Group 1: Core Insights - The National Day and Mid-Autumn Festival holiday in Shaanxi showcased vibrant cultural tourism activities, highlighting the region's diverse charm and innovative vitality [1] - Ankang City organized 172 integrated cultural, sports, and tourism activities, offering discounts on tickets, accommodations, and local products to stimulate consumption [2] - The introduction of the "Five Heart Project" in Ankang aims to enhance visitor experience by providing free parking, leniency on minor traffic violations, and establishing over 100 volunteer service points [2] Group 2: Cultural Activities - The Huashan Ancient City and Sima Qian Temple scenic area hosted a series of cultural activities themed "A Thousand-Year Charm of Hancheng," featuring traditional performances and exhibitions to immerse visitors in history [4][5] - The integration of traditional and modern elements in Hancheng's cultural performances attracted younger audiences, enhancing the area's cultural vibrancy [5] Group 3: Tourism Development - Qingjian County's Renren Film and Television City has become a popular filming location, attracting tourists interested in the cultural backdrop of the region, particularly related to the novel "Ordinary World" [6] - The local community has benefited economically from tourism, with residents converting their homes into guesthouses and selling local products, thus enhancing their income [6] - The film city prepared various engaging performances and nostalgic games for visitors, further enriching the tourist experience [7][8]
不止于音乐!通州将 “音乐流量” 转化为 “城市留量”……
Yang Zi Wan Bao Wang· 2025-10-06 13:38
Core Insights - The trend of "attending a concert to explore a city" is gaining popularity in China's cultural and tourism consumption market, with the upcoming 2025 Tongzhou Music Festival expected to boost local economic activity [1] - Tongzhou district is strategically preparing to leverage this event by integrating resources from hotels, restaurants, and attractions to offer exclusive discounts, transforming "music traffic" into "city retention" [1] Group 1: Hotel Industry - Hotels near the sports center are experiencing a surge in bookings, particularly the All Seasons Nantong Tongzhou High-tech Zone Hotel, which has seen a spike in demand for twin rooms due to the concert and the overlapping holiday period [3] - Several hotels, including Nantong Weijing International Hotel and Beishan Grand Hotel, are offering "fan exclusive prices," with discounts as low as 54% on certain room types, significantly reducing accommodation costs for concert-goers [3][4] Group 2: Dining and Tourism - Restaurants and tourist attractions are also participating in the promotional efforts, with discounts and offers linked to concert tickets, enhancing the overall consumer experience [6] - Various dining establishments in Tongzhou Wanda Plaza are providing exclusive benefits such as discounts and promotions for ticket holders, while popular tourist spots are offering entry at a reduced price of 18.8 yuan for concert attendees [8]
北京号最精彩 | 浪漫浓度百分百!顺义这处粉色花海已上线
Bei Jing Ri Bao Ke Hu Duan· 2025-10-05 11:57
Group 1 - The Haidian district is hosting a series of autumn-themed events across seven unique parks, creating a "Colorful Park" matrix for visitors to enjoy the fall scenery [4][6] - The WTT Grand Slam Park at Shijingshan Shougang Park has attracted over 73,000 visitors since its opening on September 28, showcasing the popularity of sports events and the "ticket economy" [8] - The Yanshan Lake and Mutianyu Great Wall scenic areas have introduced night tours during the National Day and Mid-Autumn Festival, attracting nearly 80,000 visitors from October 1 to 3 [12] Group 2 - The Beijing land market has recently completed transactions for two residential land plots in Chaoyang and Mentougou districts, covering approximately 3.98 hectares with a total construction area of about 91,300 square meters, fetching a total price of approximately 5.2715 billion yuan [23]
秋雨润齐鲁—山东推出多元文旅产品吸引游客出行
Zhong Guo Jin Rong Xin Xi Wang· 2025-10-04 06:55
Group 1 - On October 3, during the National Day holiday, Shandong province's 200 key monitored tourist attractions received 4.213 million visitors, generating a revenue of 241 million yuan [1] - Various cultural and tourism activities were organized across cities, such as the "Cultural Benefit Book Fair" in Qingdao and multiple exhibitions in Jining, attracting a total of 50,000 participants [1] - The "Cultural and Tourism Ticket Alliance" in Binzhou integrated highway toll receipts into a discount system for dining, accommodation, and attractions, promoting comprehensive holiday consumption [1] Group 2 - The "Nine曲黄河万里情" project in Jinan highlights Yellow River culture through immersive experiences, becoming a key attraction [2] - The "Fruit Food Competition" in Zaozhuang attracted 597,000 visitors and generated 32.65 million yuan in comprehensive tourism consumption, showcasing the integration of food and cultural tourism [2] - Various cities in Shandong, such as Dongying and Weifang, hosted events that combined local ecological resources with tourism experiences, enhancing visitor engagement and enjoyment [2]
苏州市领导调度检查假期城市安全运行和服务保障工作
Su Zhou Ri Bao· 2025-10-04 00:45
Core Points - The article emphasizes the importance of ensuring safety and service during the holiday period, highlighting the need for a strong sense of responsibility among local authorities [1][2] - It outlines specific measures to enhance safety in key areas such as tourist attractions, transportation, and crowded spaces, while also focusing on consumer rights and health services [1] Group 1 - The city government is committed to implementing the directives from Xi Jinping and ensuring a safe and peaceful holiday for the public [1] - Local authorities are urged to increase safety inspections and enhance service support in critical areas, particularly during peak traffic and tourist seasons [1] - There is a focus on market regulation to protect consumer rights and maintain order in the tourism market [1] Group 2 - The mayor conducted on-site inspections at the Suzhou Houlang·Yuanqi Forest Music Festival, emphasizing the need for meticulous planning in traffic management and crowd control [2] - The meeting was held via video conference, with participation from various city officials and departments to ensure comprehensive safety measures are in place [2] - The importance of emergency response and 24-hour duty systems was highlighted to address public complaints and improve overall satisfaction [1][2]
“红色游”“文化游”升温 文旅消费热起来
Yang Shi Wang· 2025-10-04 00:04
Core Viewpoint - The article highlights the trend of celebrating the anniversary of the founding of New China through various activities centered around the color "Chinese Red," including visiting red landmarks, exploring revolutionary sites, and enjoying red-themed performances [1] Group 1 - The color "Chinese Red" has become a prominent symbol during the holiday celebrations [1] - Engaging in activities such as visiting historical sites and attending performances has become a popular way for people to commemorate the occasion [1]
体验祈福之旅、逛非遗市集!浙江千年古镇假期迎客流高峰
Sou Hu Cai Jing· 2025-10-03 11:25
(央视财经《天下财经》)国庆中秋假期期间,浙江多地推出一系列特色文旅活动,丰富游客们的游玩体验。 其中,部分景区呈现出消费人次和营收同比翻番的红火态势。 在浙江富阳龙门古镇,龙门庙会盛大开幕。行龙灯,跳竹马,跳魁星,表演者们身着戏服、面绘三国脸谱,演 绎布阵对战,还原古战场场景。 在浙江宁波江北区慈城古县城景区,近200个摊位汇聚了全国各地的各种美食。老茶馆里全天候演出宁波评话、 甬剧等传统曲艺,让游客在茶香中感受古城韵味。 与此同时,会跳舞的机器人、机器狗等科技感满满的元素在景区里也随处可见。丰富的体验项目,让慈城古县 城景区在假期首日接待人数就接近12万人次,同比增长115%;实现营收420多万元,同比增长257%。 在宁波市镇海区,古海港遗址"万斛神舟"停泊处也成为国庆消费新热点。当地在复原宋代场景的基础上,融入 现代餐饮、演艺等元素,进一步拉动了消费人气。 浙江宁波某文旅项目负责人 王艺昕:假期里我们的包厢早就预订满了,大厅翻台率3至4次,每天客流达到1万 人次,营业额超10万元。 转载请注明央视财经 为了让游客深度感受古镇文化,当地精心设计一条祈福之旅线路,串联景区内关帝庙、天子堂、孙氏宗祠等核 心 ...