Core Viewpoint - JD Auto is set to launch a new vehicle in collaboration with CATL's Times Electric and GAC Group, with an estimated price range of 100,000 to 120,000 yuan, targeting the market during the Double Eleven shopping festival [1][2]. Group 1: Vehicle Launch Details - The new vehicle will adopt the "Chocolate Battery Swap" model, allowing drivers to swap batteries at designated stations without leaving their cars, with an estimated swap time of about 100 seconds [2][3]. - JD Group will focus on user consumption insights and exclusive sales, while not directly participating in the manufacturing process [3]. Group 2: Market Strategy and Positioning - The vehicle aims to balance performance safety, stylish design, battery life, and affordability, targeting to meet over 90% of daily commuting needs, positioning it as a "national good car" [3]. - JD has established a comprehensive online and offline automotive ecosystem, covering purchasing, maintenance, and usage, with nearly 3,000 service stores and over 40,000 partner stores [3][4]. Group 3: Consumer Engagement - The new vehicle has already garnered significant attention, with over 140,000 interactions on JD's homepage regarding the upcoming launch [4].

据 澎湃新闻， "京东新车即将发布"一事，引发网络舆论的广泛关注。 10月15日，澎湃新闻记者从知情人士处获悉， 这款由京东汽车宣布联合宁德时代旗下的时代电服和广汽集团共同推出的新车，根据披露的 定位和车辆配置，预估定价在10万元-12万元之间。 按规划，该车将于京东双十一期间正式发布，并由京东进行独家销售，在车型方面，有望将采取"巧克力换电"模式，预计为广汽埃安换电车 型。 所谓的巧克力换电，是宁德时代推出的新能源运营服务解决方案，因其模块化的电池形似巧克力而得名。司机将新能源车开入巧克力换电站 后无须下车，只要在手机上下达指令，电站就会自动在车辆底部进行换电操作，全程用时约100秒。 此前在京东双十一发布会上，京东官宣在汽车方面的大动作：联合宁德时代旗下的时代电服和广汽集团，共同推出一款新车，整合京东在用 户洞察和买车、养车等方面的优势资源，以及广汽整车制造能力和宁德时代的电池技术及换电生态，在安全性、电池与补能、用车配套服 务、价格等方面实现突破，打造一站式配齐的新模式。 当天，京东集团对澎湃新闻记者回应称，京东主要提供用户消费洞察和独家销售，不直接涉及制造环节。在车型及亮点上，将重点聚焦性能 安全、外 ...

Group 1 - JD Auto and Off-road E-Zu have announced a three-year strategic partnership to co-host the 20th Off-road E-Zu Hero Conference in 2025 and launch the "National Off-road Plan" [1][3] - The partnership will involve comprehensive collaboration in event operations, car modifications, custom car sales, off-road culture promotion, and after-market services [1][3] - JD Auto has opened a pre-registration channel for the "National Off-road Plan" on the JD App, allowing users to receive event information promptly [1] Group 2 - The 20th Off-road E-Zu Hero Conference will take place in the Badain Jaran Desert in Inner Mongolia later this year, featuring traditional off-road events, auto industry exhibitions, and desert music festivals [3] - JD Auto's involvement will enhance the event experience with the introduction of the "JD Off-road Planet" exhibition area, offering immersive activities such as desert driving experiences and interactive games [3] - The collaboration aims to popularize off-road culture and create a lifestyle that is accessible and participatory for the general public [3] Group 3 - JD Auto is focused on building a one-stop automotive consumption platform covering "buy, equip, maintain, use, and replace" [4] - The company plans to launch a self-operated modification brand alliance to provide a secure and cost-effective consumer experience, along with establishing an online and offline modification service ecosystem [4] - JD Auto is collaborating with automotive manufacturers to create a direct supply system for genuine parts, optimizing after-market service offerings and setting high standards for the modification industry [4]