Core Insights - Adidas is placing greater emphasis on the Chinese market, as evidenced by CEO Bjorn Gulden's increased presence in China and participation in the Shanghai Advisory Council [1][6] Financial Performance - In Q2, Adidas reported a revenue increase of 2.2% year-on-year to €5.952 billion, with a 12% growth rate when excluding Yeezy's impact [2] - Revenue from the Greater China region grew by 11% to €798 million, contributing 13.4% to total revenue, second only to Europe [2][3] Market Dynamics - The operating profit margin in the Chinese market reached 22.7%, surpassing Europe at 21.9% and North America at 12.8% [4] - The North American market faces uncertainties due to tariffs, making the Chinese market more attractive for growth opportunities [3] Strategic Initiatives - Adidas is empowering its Chinese team, with 95% of products sold in China being "Made in China" and a focus on original designs [5] - The new Greater China headquarters in Shanghai will accommodate over 1,500 employees, indicating a long-term commitment to the market [5]

Group 1 - Dassault Systèmes has experienced over 22 times business growth in China over the past 20 years, with more than 60,000 clients and double-digit growth in the first half of this year [1] - The global challenges have led to new opportunities for multinational companies in China, emphasizing the importance of aligning with China's development strategies [2] - Standard Chartered Bank views China as a key strategic market, contributing significantly to the group's network income, and is optimistic about the long-term development prospects in China [2] Group 2 - Ernst & Young emphasizes the need for foreign companies to develop tailored strategies for the Chinese market by closely studying China's five-year plans [2] - Dassault Systèmes has launched its first 3DEXPERIENCE lab in Greater China, which serves as a platform for technological innovation and collaboration with Chinese enterprises [3] - Standard Chartered has established a quantitative analysis team in China, leveraging AI technology to enhance product innovation and service capabilities [3] Group 3 - Schneider Electric's factories in China are successfully implementing flexible production lines and AI quality inspection systems, contributing to both local and global markets [4] - The company has shifted from importing foreign products to producing original products in China, with successful solutions being promoted globally [4] - Since the 14th Five-Year Plan, Shanghai has attracted over $98 billion in foreign investment, with high-tech manufacturing's share of foreign investment in the manufacturing sector rising from 37.2% to 75.4% [4]