Core Insights - The China Insurance Industry Association announced a new benchmark interest rate for ordinary life insurance products at 1.99%, a decrease of 14 basis points from the previous rate, indicating a trend of declining interest rates in the insurance sector [1][4][5] - Major insurance companies, including China Life and Ping An Life, have announced adjustments to their insurance product interest rates, with the maximum rate for ordinary insurance products set at 2.0% [5][9] - The downward adjustment of the benchmark interest rate is seen as a necessary response to the ongoing decline in market interest rates, which helps insurance companies manage their financial stability and reduce liability costs [9][14] Industry Adjustments - The new maximum interest rates for various insurance products are as follows: ordinary insurance products at 2.0%, participating insurance products at 1.75%, and universal insurance products at a maximum guaranteed rate of 1.0% [5] - The adjustment aligns with the regulatory framework established earlier this year, which mandates that if the maximum interest rate for insurance products exceeds the benchmark rate by 25 basis points for two consecutive quarters, it must be lowered [4] Market Reactions - Insurance agents are leveraging the current market conditions to promote sales, emphasizing the urgency for consumers to secure higher rates before further declines [10][13] - The trend indicates a shift towards participating insurance products as the maximum interest rates for fixed-income products decrease, which may enhance the appeal of variable yield products [13] Expert Opinions - Experts suggest that the adjustment in interest rates reflects the need for insurance products to align with market realities, thereby improving pricing strategies and reducing the risk of interest rate mismatches [9][14] - There is a cautionary note regarding potential marketing practices that may exaggerate the impact of interest rate changes, which could mislead consumers [14]