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超六成消费者认为15元以上咖啡太贵 调研提醒商户留意顾客流失风险
Zhong Guo Xin Wen Wang· 2025-08-08 12:45
Core Insights - The recent survey indicates that the "takeout war" has led to a significant increase in takeout orders while causing a notable decline in dine-in traffic, thereby lowering the price anchor in the restaurant industry and reinforcing consumers' mindset towards low-cost consumption [1][3]. Group 1: Consumer Behavior Changes - 75% of consumers have opted for takeout over dine-in due to lower prices [3]. - Since July, 80% of respondents have changed their dining habits, with 44% increasing their takeout frequency and decreasing dine-in frequency [3]. - 86% of respondents are more likely to choose takeout if they find it cheaper than dine-in options [3]. Group 2: Price Perception and Market Dynamics - Half of the respondents believe that subsidized takeout prices are closer to normal prices, indicating that businesses can still profit at current price levels [3]. - Over 60% of respondents expect takeout prices to remain at current levels even after subsidies end, suggesting a long-term shift in price perception [3][5]. - 86% of respondents would reduce their takeout frequency if prices rise in the future, indicating a risk of order volume decline as subsidies decrease [5]. Group 3: Quality and Experience Concerns - Over 70% of respondents reported a decline in their takeout experience, citing longer delivery times, food safety issues, reduced portion sizes, declining food quality, and poor service as primary concerns [5][6]. - Experts have raised concerns about the "involution" competition among takeout platforms, which distorts prices and disrupts market order, potentially leading to a "quantity and price damage" cycle in the restaurant industry [6].
股指期货交割前要做什么?合约周期的收官节奏,如何让结算成为策略的新起点?
Sou Hu Cai Jing· 2025-08-03 10:59
股指期货交割不是交易的终点,而是合约生命周期的 "自然转场"。就像四季更迭中秋收冬藏的节点, 它既需要妥善处理当期持仓的清算,也暗含着下一轮布局的契机。理解交割的本质,要跳出 "到期平 仓" 的简单认知 —— 它是市场价格与现货价值的校准时刻,是持仓策略的检验窗口,更是衔接新旧合 约的关键枢纽。懂得在交割节奏中调整步伐的交易者,能让结算环节成为策略延续的跳板,而非被动应 对的关卡。 交割后的 "策略复盘",是提升认知的隐形机会。每轮交割结束后,将实际结算结果与预期对比,能发 现策略中的盲点:是基差判断失误,还是换仓时机不当?是对到期日资金流动预判不足,还是风险控制 环节存在漏洞?这些复盘结论会成为优化下一轮交易的素材。有交易者建立了 "交割日志",详细记录 每笔合约的开仓理由、持仓调整、结算结果及经验教训,半年后发现自己对合约周期的把握精度提升了 40%。这说明交割不仅是资金的清算,更是认知的沉淀 —— 把每一次交割都当作学习样本,策略体系 会在循环迭代中日益完善。 交割日的 "价格锚点",藏着期现联动的密码。股指期货以现货指数的最后两小时平均价作为交割结算 价,这个数值不是随机产生的,而是市场对当期合约价值 ...