Core Insights - Ping An Health Insurance has launched the upgraded "Ping An Le Health" brand, marking a significant step in the integration of health insurance and medical services [2][3] - The new "Ping An Le Health" client app will serve as a digital platform for health lifestyle management, aiming to create valuable health assets for customers [2][3] Group 1 - The upgrade signifies Ping An Health Insurance's commitment to the "Healthy China" strategy and aims to enhance customer experience in health management [2] - The new health insurance service system will provide a comprehensive digital platform that connects various health-related services, creating a closed-loop system of policies, services, records, rewards, and memberships [3] - The initiative is expected to promote a sustainable health asset management approach among families, encouraging collective health management [3] Group 2 - The transformation from the initial launch of the "Ping An Le Health" service brand in 2023 to its upgrade in 2025 reflects a strategic evolution in the company's core operations [3] - Industry experts view this upgrade as a practical implementation of the regulatory advocacy for "health insurance + health management," setting a benchmark for professional development in the health insurance sector [3] - The introduction of features like health points and family accounts aims to create a multi-faceted network involving users, hospitals, and insurance, potentially paving the way for a "Chinese version of HMO" [3]

【环球网财经报道 记者 李文瑶】10月25日，平安健康保险股份有限公司宣布平安乐健康品牌升级，平安健康险焕新 升级，发布"平安乐健康"健康保险服务新体系，宣布"平安健康保险"客户端迭代升级为"平安乐健康"客户端。 平安健康险总经理助理喻宁介绍了"平安乐健康"品牌焕新的核心内涵——即打造"平安乐健康"健康保险服务新体系， 推出以"平安乐健康"客户端为核心的健康生活方式数字化平台，为客户提供省心、省时又省钱的服务。 从具体内涵来看，"平安乐健康"健康保险服务新体系包含活力生活、品质医疗、数字疗愈、长久守护四项优质医疗健 康保险服务；"健康生活方式数字化平台"即代表着全新升级的平安乐健康客户端，将为客户提供一个专业的健康资产 管理平台。 其中，四项服务精准回应用户痛点："活力生活"打造"活力GO"与"四高一重"两大服务，鼓励客户主动管理健康；"品 质医疗"打造平安甄选医健服务，通过平安强大的医疗网络、自建陪诊陪护队伍，为客户提供专业就医服务；"数字疗 愈"通过音乐疗愈方式，调理客户身心健康；"长久守护"秉持稳健经营的理念，通过百余款面向全生命周期的医疗保险 产品，在保障端和理赔端长久稳定守护客户的健康平安。 据悉， ...