全栈技术研发
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蔚来李斌:经营方面变得越来越精打细算
Xin Lang Ke Ji· 2025-11-21 04:34
专题:2025广州国际车展 新浪科技讯 11月21日上午消息,今日在广州车展上,蔚来汽车创始人、董事长、CEO李斌向新浪科技 等表示,公司一直以来都在致力于底层核心技术和智能电动汽车12领域的全栈技术的研发和投入。为了 提升用户体验,我们围绕可充可换、可升级的基础设施进行改进。 过去几年中,我们在执行效率、运营效率以及工作优先级等方面还有很大的提升空间,但总体方向是正 确的。从去年下半年至今,一直在梳理公司的体系能力,并进行全员经营的组织变革,这些努力正在逐 步显现成效。 "最近我们在供应链合作伙伴那里听到他们对我们工程师精细计算的反馈,这反映出我们在经营方面变 得越来越精打细算。比如,为了节省成本,我们对一些活动进行了优化安排,如彩排时间的调整,最终 只增加了少量加班费用,而不是按原计划支付更多。这已经成为公司内部的一种内生行动,虽然有时可 能因为过于精细而显得矫枉过正,但总体上我们在努力提高每一分钱的使用效率,确保每一笔开支都能 带来有效果。"他说。 责任编辑:李思阳 ...
李斌的破局之棋:乐道L90能否带蔚来驶向盈利?
Jing Ji Guan Cha Wang· 2025-07-14 10:57
Core Viewpoint - NIO's new brand, Lido, aims to achieve profitability with its L90 model, which is priced competitively to attract consumers while addressing user needs in the large SUV segment [2][3][6]. Group 1: Product Launch and Pricing - The Lido L90, a large three-row SUV, has a starting price of 279,900 yuan, and a battery leasing option starting at 193,900 yuan, raising concerns about NIO's profitability [2][3]. - Lido L90 is designed to address key pain points identified through user research, such as space and charging anxiety, positioning itself as a unique offering in the market [3][4]. Group 2: Sales and Market Strategy - Following leadership changes, Lido L60 saw a 40% year-on-year increase in deliveries in May and June, with a goal of achieving 25,000 monthly sales across three models by Q4 [3][5]. - NIO's overall sales target for the year is 440,000 units, with current performance indicating a completion rate of only 26% [5][6]. Group 3: Competitive Landscape - The Lido L90 will compete with other large three-row SUVs like XPeng G9 and Li Auto L9, with NIO highlighting its competitive advantages such as lower entry prices through battery leasing and a robust battery swap network [6][7]. - NIO aims to differentiate Lido from its premium brand by targeting family users, while the NIO brand focuses on high-end competitors like BMW and Mercedes [6][7]. Group 4: Internal Reforms and R&D Focus - NIO is undergoing internal reforms to enhance user value creation, emphasizing return on investment (ROI) across all levels of the organization [6][7]. - The company is investing 60% of its R&D budget in foundational technologies, including chips and battery materials, while maintaining a focus on electric vehicle advancements over range-extended technologies [7].