Core Viewpoint - The article emphasizes the shift in the A-share market from theme-based investments in the first half of the year to a focus on high-quality leading companies in the second half, with Haier Smart Home being a prime example of a company with solid fundamentals and stable profitability [1]. Group 1: Market Performance - The CSI 300 index showed limited growth in the first half of the year, but has increased by 18.09% since the beginning of the second half [1][3]. - Haier Smart Home is highlighted as a typical example of a company that has attracted capital due to its strong profitability [1]. Group 2: Haier Smart Home's Financial Performance - Haier Smart Home has achieved double-digit profit growth for five consecutive years, with growth rates of 57.68%, 17.26%, 12.71%, 15.27%, and 14.7% in the first three quarters of each year [4][5]. - The company is the only home appliance firm among the 72 companies in the A-share market that maintained a 10% growth in net profit for five consecutive years, representing only 1.32% of the total [7][8]. Group 3: Future Growth Drivers - Haier Smart Home's future growth is expected to rely on continuous user recognition, supported by strategies such as global localization, digital transformation, smart product innovation, and a smart home ecosystem [10][13]. - The company has seen a compound annual growth rate of 25.39% in overseas revenue from 2015 to 2024, with a 10.5% growth in the first three quarters of this year despite a challenging overseas environment [14]. - Digital transformation has led to significant improvements in profitability, with sales and management expense ratios decreasing to 10.6% and 3.8% respectively in the first three quarters of 2025 [18][19]. - The introduction of AI-driven products has allowed Haier to capture user needs effectively, with top-selling products during the Double 11 shopping festival [22][23]. Group 4: Smart Home Ecosystem - The smart home market in China is projected to reach 575.2 billion yuan in 2023, with a compound annual growth rate of 13.84% from 2015 to 2023 [26]. - Haier Smart Home has established a strong presence in the smart home sector, with over 13 million active users of its "Three Wings Bird" program and significant user registrations in North America and Europe [27][28]. Group 5: Institutional Investor Preference - Haier Smart Home has been frequently recommended by brokerage firms, being the only home appliance company to receive such recommendations in September and October [30]. - The reasons for institutional preference include stable growth, robust cash dividends, excellent corporate governance, attractive investment value, and its representation of China's manufacturing capabilities [32].

Core Perspective - The 2025 Shanghai Auto Show showcases a revolution in automotive design aesthetics, with Chinese brands integrating cultural elements into their designs, moving beyond superficial aesthetics to redefine the automotive industry's aesthetic standards [2][3][4]. Design Language Reconstruction - GAC's Trumpchi S9 embodies the philosophy of "hiding sharpness in gentleness," reflecting a modern interpretation of Chinese cultural genes through its design [3]. - The shift in design paradigms indicates a transition from merely transporting cultural symbols to deeply decoding and reorganizing cultural genes within the Chinese automotive industry [3]. - The Red Flag brand's grille design exemplifies this transformation, utilizing parametric algorithms to reinterpret traditional aesthetics into a modern context [3]. Color Revolution - The Zeekr 001 FR's "Extreme Blue" paint represents a technological interpretation of traditional aesthetics, showcasing dynamic glaze color beauty through advanced materials [4]. - Chinese automotive manufacturers are acting as cultural decoders, transforming ancient motifs into algorithms that drive future designs [4]. Material Revolution - Domestic automakers are leveraging patent data to build a technological aesthetic, with 38% of new material application patents globally reflecting advancements in materials science [7]. - Innovations such as BYD's "blade battery" and XPeng's flying car design illustrate the integration of traditional wisdom with modern material science [7]. Globalization and Localization Balance - The GAC CC4 concept car merges pre-war streamlined design with contemporary aesthetics, showcasing a blend of Western modernism and Eastern life philosophy [8]. - The localization rate of Chinese automakers' overseas models has increased from 15% in 2020 to 47% in 2024, highlighting collaboration between local design centers and cultural institutions [8]. Emotional Design Standards - The China Automotive Engineering Research Institute is set to introduce the world's first international standard for emotional design in smart vehicles, incorporating cultural symbols into the evaluation system [9]. - This "soft standard" aims to redefine the value system in global automotive design, emphasizing cultural DNA in smart vehicles [9]. Future Competition Landscape - The competition in automotive design will extend beyond technical specifications to include cultural encoding and value output capabilities, positioning Chinese automotive industry as a digital carrier of civilization [9].