Core Insights - Honor is launching the "Global Million Eagles Plan" to recruit and cultivate AI talent, marking a significant move into the AI and robotics sectors [1][3] - The company plans to invest $10 billion (approximately 72 billion RMB) over the next five years to build a comprehensive AI ecosystem [1][3] - Honor's strategic transformation is crucial as it faces increasing competition from Huawei, Apple, and other rivals, with a decline in its domestic market share [3][4] Talent Acquisition and Strategy - The "Global Million Eagles Plan" aims to recruit 10 top technical leaders, 100 sales elites, 1,000 outstanding graduates from global universities, and 10,000 user experience officers [9] - Honor's internal restructuring includes the establishment of five new departments focused on AI and innovation, indicating a shift towards becoming an AI-centric company [4][5] - The company recognizes the critical shortage of AI talent, with a projected demand for 6 million AI professionals in China by 2030, and a talent gap potentially reaching 4 million [7][9] Organizational Changes - Honor's CEO emphasizes the need for a cognitive shift to adapt to the AI era, highlighting the importance of organizational renewal to support its strategic goals [3][5] - The company has introduced a "433 formation" strategy, focusing on cognitive elevation, capability enhancement, and three main transformation lines: technology, industry, and ecosystem [5][10] - Honor's approach to talent integration and cultural alignment is crucial for leveraging the diverse backgrounds of newly recruited talent [9][10] Market Position and Future Outlook - Honor aims to strengthen its position in the AI market by combining edge AI with platform-level AI to enhance existing mobile experiences and explore new industries like robotics [4][10] - The company has seen significant growth in markets like Southeast Asia and the Middle East, indicating successful local management strategies [9] - Honor's commitment to an open ecosystem and collaboration with partners is essential for its long-term success in the AI landscape [10]

Core Viewpoint - Honor is transitioning from a "smartphone manufacturer" to an "AI terminal ecosystem company," marked by the launch of the "Global Million Eagle Plan" and a new management team's public strategy presentation [3][4][22]. Group 1: Strategic Initiatives - The "Global Million Eagle Plan" consists of four segments: "Eagle," "War Eagle," "Chick," and "Shining Eagle," focusing on technology research, market expansion, talent acquisition, and user insights [4][6]. - The "Eagle" plan aims to recruit 10 leading technical talents globally, targeting breakthroughs in critical AI and hardware technologies [4]. - The "War Eagle" plan involves recruiting 100 sales elites to support growth in regions like Latin America and the Middle East, where sales have increased by over 50% [5][6]. - The "Chick" plan will recruit 1,000 recent graduates to inject fresh talent into the organization, while the "Shining Eagle" plan will recruit 10,000 user experience officers to capture real-time consumer demand [6][4]. Group 2: Organizational Transformation - The company is undergoing a significant organizational transformation, referred to as the "433" formation, which includes cognitive elevation, capability enhancement, and restructuring paths [7][8]. - The "433" strategy emphasizes four key mindsets: AI thinking, ecosystem thinking, user thinking, and business thinking, along with three driving forces: user-driven, innovation-driven, and competition-driven [8]. Group 3: AI and Technology Development - Honor's core strategy, the Alpha Strategy, outlines a three-step path: creating truly intelligent phones, building a physical AI ecosystem, and exploring human potential in the AGI era [9][22]. - New departments have been established to support this strategy, including AIOS, AI hardware, and AI platform divisions, which will collaborate on data, algorithms, and hardware [9][10]. - The establishment of the New Industry Incubation Department marks Honor's entry into the robotics field, with ongoing recruitment for roles related to AI and robotics [10][22]. Group 4: Cultural and Governance Changes - Honor is redefining its corporate culture around the core value of "real is power," aiming to enhance organizational efficiency, technical research, and ecological collaboration [11][12]. - The company has seen a significant increase in overseas pre-orders for the Honor 400 series, achieving 2-3 times the volume of previous models [12]. - The governance model, termed the "Snow Mountain Model," emphasizes collective leadership and long-term strategic planning [9][10]. Group 5: Market Positioning and Competitive Edge - Honor's strategy aims to create a differentiated core technology competitive advantage through collaboration with partners like Google Cloud and Qualcomm [19][22]. - The Honor 400 series is among the first devices to support cross-system file transfer between "Honor-iOS" and "Honor-Harmony," breaking down operating system barriers [20][21]. - The overall strategy is a systematic project that integrates talent, technology, and market approaches to redefine the company's value paradigm in the AI era [21][22].

Group 1 - Honor officially launched the Honor 400 and Honor 400 Pro models at a press conference in Shenzhen on May 28 [1] - The CEO of Honor, Li Jian, announced the initiation of the "Global Million Eagle Plan," aimed at recruiting talented individuals globally to drive the company's development [1][3] - The plan includes four recruitment directions: 10 technical leaders in AI, design, imaging, hardware, and software; 100 sales elites; 1000 outstanding graduates; and 10,000 user experience officers [3] Group 2 - The "Eagle" recruitment initiatives are publicly available on the official website, with 39 positions open for recent graduates across various cities, primarily in research and development [3] - Li Jian shared a personal story about his upbringing, emphasizing the importance of perseverance and responsibility, which resonated with the audience [4]

Group 1 - Honor launched the new Honor 400 series during a grand press conference on May 28 [1] - The new CEO of Honor, Li Jian, announced the initiation of the "Global Million Eagle Plan" to invite industry elites and outstanding graduates to join the company [3] - The plan aims to recruit a wide range of talents globally, including over 10 technical leaders, 100 sales elites, 1,000 outstanding graduates, and 10,000 user experience officers [7] Group 2 - Li Jian has been the CEO of Honor since January 2023 and has extensive experience in strategic management and globalization from his time at Huawei [5] - The recruitment plan includes various key positions such as national general managers, marketing department heads, and grassroots management roles [7]