湖南证监局决定，对该营业部采取出具警示函的行政监管措施，并记入证券期货市场诚信档案。上述营 业部应高度重视，对上述问题认真整改，并于收到决定书之日起一个月内提交书面整改报告，湖南证监 局将在日常监管中持续关注整改情况。 作为营业部负责人亦"难辞其咎"。湖南证监局指出，陈叶丽作为华宝证券长沙茶子山东路证券营业部负 责人，对营业部的违规行为负有主要责任。湖南证监局决定对陈叶丽采取出具警示函的行政监管措施， 并记入证券期货市场诚信档案。 【导读】华宝证券一营业部及负责人遭警示 中国基金报记者 孙越 券商"违规揽客"再遭罚！9月17日，湖南证监局披露，华宝证券长沙茶子山东路证券营业部及相关负责 人，被采取出具警示函行政监管措施。 今年以来，A股市场交投热度持续攀升，市场整体投资氛围日益浓厚，展现出较强的市场活力。但在此 背景下，部分证券公司分支机构及所属从业人员为争夺市场份额、扩大业务规模，忽视合规经营底线， 各类违规操作现象呈现多发态势。 华宝证券一营业部及负责人遭警示 9月17日，湖南证监局披露，华宝证券长沙茶子山东路证券营业部存在开户招揽不规范，合规管理不到 位，未能积极配合现场检查工作开展等问题。 "违规揽客 ...

Core Viewpoint - The regulatory authorities are intensifying their crackdown on securities firms that engage in illegal customer solicitation practices, particularly through third-party channels, as evidenced by recent penalties imposed on Zhongshan Securities and Southwest Securities [1][3]. Group 1: Regulatory Actions - Zhongshan Securities' Hefei branch was ordered to rectify its practices due to violations involving unauthorized third-party solicitation and inadequate management of personnel [1]. - Southwest Securities' Dalian branch received a warning letter for similar violations, including improper delegation of customer solicitation to bank staff and incomplete business records [1]. - Other firms, such as China Merchants Securities and Huaxin Securities, have also faced scrutiny for similar third-party solicitation practices [3]. Group 2: Compliance Issues - The "Securities Brokerage Business Management Measures," effective from February 28, 2023, explicitly prohibit securities firms from delegating solicitation activities to unlicensed individuals or institutions [4]. - Many securities firms currently rely on third parties, such as banks and online platforms, for customer acquisition, raising concerns about the licensing status of these third parties [6]. Group 3: Industry Competition - The ongoing practice of third-party solicitation reflects the intense competition within the brokerage industry, characterized by "performance anxiety" among firms [9]. - In the first half of the year, 21 listed brokerage firms reported brokerage income exceeding 1 billion yuan, with the top ten firms accounting for over 60% of the total brokerage income of all listed firms [10]. - The industry is experiencing a "Matthew Effect," where leading firms continue to dominate, prompting discussions on the need for performance evaluation reforms that prioritize compliance alongside sales metrics [10].

近年来，随着"获客"难度加大，券商经纪业务部门也加大了和银行、线上直播平台等第三方的合作力度，券商员工违规揽客现象也频繁发生。监管层"重 拳出击"，加大对该类违规行为的查处力度。 9月5日，中山证券合肥分公司被安徽证监局采取了责令改正措施，原因是该分公司存在违规委托第三方进行投资者招揽活动、从业人员管理不到位的问 题。 违规"拉客"频发 同时，安徽证监局还对该公司的负责人采取监管谈话措施的决定。 同日，西南证券大连分公司因违规委托银行工作人员进行客户招揽、业务留痕不完整等问题，被大连证监局出具警示函。 据了解，中山证券、西南证券并非个案。此前，已先后有招商证券、华安证券、华龙证券、华西证券等多家券商的分支机构或从业人员，被查出存在委托 第三方揽客的违规动作。 据记者了解，2023年2月28日起施行的《证券经纪业务管理办法》中明确，证券公司及其从业人员从事证券经纪业务营销活动时，不得违规委托证券经纪 人以外的个人或者机构进行投资者招揽、服务活动。 也就是说，从事证券客户招揽、客户服务等活动，必须"持牌"上岗。 而目前，大多数券商都会委托第三方招揽客户，例如银行、小红书等互联网平台，第三方是否"持牌"成为众多"雷 ...

Core Viewpoint - Huaxi Securities has been penalized by the Zhejiang Securities Regulatory Bureau for violating regulations related to investor solicitation, marking a repeated offense within a short period [2][4][10]. Regulatory Actions - The Zhejiang Securities Regulatory Bureau issued three fines on May 23, indicating that Huaxi Securities' Yiwu Mall Avenue branch engaged in illegal solicitation activities by entrusting individuals outside of licensed brokers [4][7]. - The regulatory body emphasized the need for the branch to learn from this incident, implement effective corrective measures, and hold responsible personnel accountable [7][10]. Compliance Issues - The branch's actions violated the Securities Brokerage Business Management Measures, which prohibit companies from delegating solicitation activities to unlicensed individuals or institutions [7][9]. - The head of Huaxi Securities' Zhejiang branch, Tong Moujun, was also held accountable for inadequate compliance management, receiving a warning and being recorded in the securities market integrity archive [7][10]. Industry Context - The incident reflects a broader trend of increased regulatory scrutiny in the securities industry, with multiple firms, including Huaxi Securities, facing penalties for similar violations [8][10]. - Regulatory authorities have been pushing for enhanced compliance measures, including the use of technology to track client sources and reduce reliance on traditional brokerage activities [10].