"今年以来，我国外部环境虽然面临诸多挑战，但外贸展现出强劲韧性。"毕马威中国主席邹俊在2025年山东省国际贸易和投资顾问会议上发言时表示。 齐鲁晚报.齐鲁壹点记者李殷婷 他指出，山东作为北方经济大省，外贸方面同样展现出强大的韧性。这得益于新兴市场的显著拉动、传统优势产品认可度提升以及新质生产力的赋能。 面对当前外贸形势，邹俊建议山东从短期和中长期两个维度给予外贸企业政策支持。短期要特别关注民营外贸企业的资金运行情况，通过政策扶持帮助企 业渡过难关。中长期则要引导外贸企业向三个方向转型：开拓更多元的外贸市场，生产更高质量的产品，以及探索制造与服务联动出口的新范式。 "服务业出口正在成为我国出口的新动能。"邹俊特别强调，山东可依托装备制造、医药化工等传统优势产业，鼓励企业在出口环节同步配套服务，打 造"鲁货+鲁服"一体化解决方案。 "山东外贸的韧性已向我们证明，只要政企协同、长短兼顾，以韧性破局、以创新实干铸基，就有能力打造高水平对外开放新高地，为中国外贸行稳致远 贡献坚实的山东力量。"邹俊说。 ...

Core Insights - The traditional dining brand Jin Million has faced significant challenges due to a pressured consumer environment and rising costs, leading to a decline in dine-in and takeaway orders since September of last year [1][3] - However, the entry of competitors like JD.com into the takeaway market and the launch of Taobao Flash Purchase have stimulated demand, resulting in unexpected business growth for restaurants [1][3] Group 1: Business Performance - Jin Million's daily order volume on Taobao Flash Purchase and Ele.me increased by 90% from April to July, rising from over 1,800 orders to over 3,500 orders [3] - Despite a decrease in the average transaction value due to subsidies, Jin Million's revenue grew by 42% due to the significant increase in order volume [3] - The proportion of revenue from takeaway services increased from 30% to 50%, indicating a shift in business dynamics [3] Group 2: Market Dynamics - The competition among multiple platforms has provided restaurants with more negotiating power and better policies, contrasting with previous market conditions where platforms dictated terms [3][5] - The influx of new customers has been significant, with new customer orders accounting for half of Jin Million's growth in takeaway orders [3][5] Group 3: Strategic Adaptation - Jin Million has evolved its view on takeaway services from a supplementary role to a standalone business segment, recognizing its irreversible nature and the need for professionalization [5] - The company is focusing on enhancing customer retention through product quality and cost-effectiveness while exploring new business models, such as fast food projects and a new Hunan cuisine brand targeting younger consumers [5][6] - The core logic of Jin Million's transformation is to internalize external market variables into organizational evolution and capability upgrades [6]