Core Viewpoint - The launch of the Ledo L90, priced under 300,000 yuan, marks a significant product strength demonstration following the brand's transformation [2][4]. Product Overview - The Ledo L90 is the second model from the Ledo brand and the first after its transformation, aimed at increasing delivery volumes [4]. - The Ledo L90 is a large three-row pure electric SUV, priced significantly lower than competitors, which typically start at over 400,000 yuan [4]. - The vehicle features a spacious design that addresses common issues faced by traditional large SUVs, such as limited luggage space [6]. Safety Features - The Ledo L90 recently underwent a unique crash test, demonstrating its safety capabilities under challenging conditions [7]. - The vehicle's safety performance was confirmed by experts, showcasing a robust structure and excellent occupant protection, particularly for third-row passengers [8]. - Key safety highlights include a high-strength front structure, top-tier materials, and the largest side air curtain protection in its class [8]. Internal Reforms and Delivery Performance - Recent internal reforms have begun to show positive results, with a significant increase in delivery volumes [9]. - Since the adjustments, the workforce has been reduced by 40%, yet delivery volumes increased by over 40% month-on-month in May [10]. - Monthly delivery figures have shown fluctuations, with a cumulative total of 52,600 vehicles delivered by the end of June [11][15]. Management Changes - Leadership changes were made in early April, with a new president appointed to enhance operational efficiency [12]. - The management is now more involved in Ledo's operations, allowing for better resource allocation from the parent company [14].