Core Viewpoint - The article discusses the initiatives and events organized by the China Fragrance and Cosmetic Industry Association to promote safety in cosmetic use and enhance the industry's global standing through media collaboration and scientific communication [4][12]. Group 1: Events and Initiatives - The 2025 Safety Cosmetic Use Science Promotion Week will take place from September 1 to 7, with the theme "Safe Use of Cosmetics, Science to Safeguard" [5]. - The China Fragrance and Cosmetic Industry Association aims to strengthen public awareness of safe cosmetic use and establish a new social governance model [5][12]. - The association's annual media collaboration meeting focuses on building a better media cooperation ecosystem and enhancing scientific communication within the industry [14][17]. Group 2: Key Activities - The first execution plan for the Safety Cosmetic Use Science Promotion Week includes a "Full Media Science Promotion Action" with activities such as expert-written articles and engaging multimedia content [10]. - The second plan involves a "Consumer Safety Use of Cosmetics Public Welfare Action," encouraging companies to showcase their green and sustainable development practices [11]. - The third plan, "Green Action: Empty Bottle Recycling," aims to set up around 300 recycling points nationwide and promote consumer participation in sustainability efforts [11]. Group 3: 2025 CAME Highlights - The 2025 China Fragrance and Cosmetic Industry Annual Conference and Boutique Expo (2025 CAME) will be held from September 25 to 27 in Nanjing, focusing on "Technology and Brand Co-Progress" [21][23]. - The expo will feature over 115 exhibitors and more than 500 brands, showcasing innovations in the industry, including biotechnological advancements and sustainable packaging [25][27]. - The event will also host numerous thematic conferences, inviting over 100 influential guests to discuss key industry topics, enhancing the exchange of ideas and collaboration [28][30].

Core Points - The "2025 Safe Makeup Science Popularization Week" aims to enhance public awareness of safe makeup usage and promote a new social governance model in response to the National Medical Products Administration's initiative [1][3] - The event will take place from September 1 to 7, 2025, with the theme "Safe Makeup, Science Safeguarding" and has been recognized as a significant public welfare activity since its inception in 2019 [1][2] Group 1: Execution Plans - The first execution plan is the "Safe Makeup All-Media Science Popularization Action," focusing on the theme "Safety is the Ultimate Premium Power," which includes professional content creation and interactive exchanges [2] - The second execution plan is the "Consumer Safe Makeup Science Public Welfare Action," themed "Beauty Requires a Sense of Security," encouraging cosmetic companies to promote their green sustainable development concepts during the week [2] - The third execution plan is the "Green Action: Empty Bottle Recycling," which aims to set up approximately 300 recycling points nationwide in high-traffic areas and enhance online activity visibility [2][3] Group 2: Public Engagement and Education - The initiative will include environmental science popularization at recycling points and online activity entrances, using brochures and videos to educate consumers about the environmental impact of cosmetic packaging [3] - Consumers participating in the recycling program will receive rewards such as points redeemable for cosmetics, chances to win prizes, and brand memorabilia [3] - The industry organization emphasizes the importance of collaboration between technology, branding, and public awareness to foster a safe and informed consumer environment [3]

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