Group 1 - The core initiative launched by Gaode is the "Million Fireworks Good Store Support Plan," which allows merchants to access "Flying Street View" for free, resulting in over 600,000 merchant reservations within a week [1][3] - Beijing leads with over 57,000 reservations, followed by Hangzhou and Chengdu with over 46,000 and 44,000 reservations respectively [1] - The "Flying Street View" utilizes Gaode's self-developed world model to provide immersive navigation and exploration experiences, allowing users to preview restaurants and attractions in a realistic manner [3] Group 2 - Merchants can create their own "Flying Street View" by simply uploading videos and photos of their establishments through the Gaode app after completing the reservation process [3] - The previous initiative, the Street Scanning List, attracted over 860,000 restaurant merchants within 100 days, leading to a 330% increase in order volume and a 270% increase in transaction value [3]

Core Insights - The "Flying Street View" service launched by Gaode has become a trending topic among offline merchants, providing immersive online store exploration while meeting merchants' needs for distinctive display and efficient conversion [1][3]. Group 1: Service Overview - "Flying Street View" utilizes Gaode's self-developed world model to deliver highly realistic digital representations, enabling continuous and dynamic real-world navigation and store exploration [3]. - The service allows users to experience the surroundings of restaurants and attractions, including views of parking spaces and dining environments, before arriving [3]. Group 2: Merchant Engagement - Since the launch of the "Million Fireworks Good Store Support Plan" on January 7, over 600,000 merchants have made reservations within just five days, with Beijing leading at over 57,000 reservations [1]. - The demand from merchants has been so high that it caused Gaode's consultation hotline to become busy, requiring the team to work overnight to respond [1]. Group 3: Benefits for Merchants - The technology addresses key pain points for merchants, alleviating customer concerns about cleanliness and accessibility of small shops, and helping large restaurants avoid booking errors [3]. - The "Flying Street View" feature provides a new way for merchants to showcase their store environments and characteristics, facilitating the conversion of online interest into offline visits [3]. Group 4: Platform Trust and Performance - The success of "Flying Street View" is supported by merchants' trust in the platform, as evidenced by over 860,000 restaurants joining the Gaode Street Scanning List within 100 days, leading to a 330% increase in order volume and a 270% increase in transaction value [5].

Core Insights - The article highlights the significant growth of restaurant merchants on Gaode's platform since the launch of the "Street Scanning Ranking" on September 10, 2025, with over 860,000 merchants joining and a 330% increase in order numbers and a 270% increase in revenue [1] Group 1 - Gaode has initiated the "Million Fireworks Good Store Support Plan," which aims to reduce operational costs for merchants and stimulate offline consumption by providing free access to "Flying Street View" and other initiatives [1] - The company plans to invest several hundred million yuan in computational resources to offer "Flying Street View" for free to 1 million merchants, enhancing the immersive experience for users before visiting stores [1] - The "Flying Street View" feature allows users to virtually explore the store environment and surrounding areas, bridging the gap between information and experience in consumer behavior [1] Group 2 - Merchants can create their own "Flying Street View" by uploading videos and photos of their stores through a self-service channel provided by Gaode, enabling them to showcase their unique features effectively [1]

Core Insights - Gaode's user base for the "Street View Ranking" has surpassed 660 million, with the app adding 46 million monthly active users in a single month, bringing the total to 996 million [1][3] Group 1: Product Upgrades - The "Street View Ranking" has been upgraded to include the world's first "Flying Street View," allowing users to view real-life scenes from street level to inside stores [3] - A dynamic lifestyle service ranking has been launched, which generates seasonal and location-based lists based on user behavior data from 1 billion users and 290 million daily actions [3] - The "Flying Street View" feature has been made available for 1 million small businesses for free, and the Palace Museum's "Flying Street View" has also been officially launched [3] Group 2: User Engagement and Features - The new ranking system includes 6,553 seasonal lists and 1,550 category lists to cater to diverse user interests, covering activities like hiking, fishing, and camping [3][4] - A recommendation mechanism based on trust relationships has been introduced, allowing users to see friends' activities, ratings, and reviews first [4] - The platform has attracted 860,000 new merchants within 100 days, with merchant order volume increasing by over 330% and revenue growing by over 270% [4]