Group 1: Policy and Market Dynamics - The People's Bank of China and five other departments issued guidelines to support consumption, outlining 19 specific measures to enhance consumer capacity and stimulate demand [1] - The guidelines aim to inject vitality into the consumer finance market and provide robust financial support for the implementation of domestic demand expansion strategies [1] - Consumer finance is recognized as a crucial component of the consumption environment, with financial institutions actively developing consumer finance products like credit cards to boost market activity [1][2] Group 2: Evolution of Consumer Finance - The consumer finance sector in China has evolved over 40 years, transitioning from the issuance of the first credit card in 1985 to a more regulated and mature industry with 31 licensed companies [2] - The industry has shifted from extensive growth to refined operations, leveraging technologies such as AI, big data, and blockchain to enhance risk control and service experience [2] Group 3: Strategic Role of Consumer Finance - Consumer finance is positioned as a key driver in the domestic demand expansion strategy, providing credit services to retail consumers and facilitating consumption upgrades [3] - The sector is expected to support not only traditional goods consumption but also service, green, and digital consumption, fostering a positive cycle between consumption and industrial upgrades [3] Group 4: Scene-based Financial Solutions - Scene-based finance has emerged as a critical strategy for consumer finance companies to differentiate themselves by embedding financial services into various consumption scenarios [4] - Companies like Zhongyuan Consumer Finance have successfully implemented scene-based financial solutions, significantly enhancing customer engagement and market activity [4] Group 5: Case Study of Haier Consumer Finance - Haier Consumer Finance, as the first industrial consumer finance company, has effectively integrated financial services into various sectors, covering over 11,000 merchants and serving 3 million users [5] - The company has developed a unique B2B2C model, extending its services to everyday consumer needs, thereby driving consumption and supporting the real economy [5] Group 6: Financing Strategies - The guidelines encourage the diversification of consumer financing channels, allowing companies to enhance their customer acquisition and risk management capabilities [7] - Companies are increasingly utilizing various financing methods, including bank loans and asset-backed securities, to meet their funding needs and reduce costs [7][8] Group 7: Industry Transformation - The consumer finance industry is undergoing significant transformation, driven by policy guidance, innovative service models, and diversified financing strategies [8] - This evolution is essential for addressing market challenges and enhancing the industry's role in supporting the real economy, positioning consumer finance as a vital engine for high-quality economic development [8]

此外，刘元春表示，需从国家战略角度出发把握政策出台顺序和力度。扩内需战略不仅包含短期刺激， 更多是聚焦结构性问题的调整。看待宏观政策如何加力，要从简单的危机管理向中期结构调整和战略实 施的维度转变，才能够对中国经济弹性韧性基础上相应的政策选择、宏观政策与微观政策的协调、短期 政策与中期结构调整和改革之间的关系等有更好的理解。 从国内宏观经济政策看，刘元春认为，下阶段，更加积极的财政政策和适度宽松的货币政策将继续落 地。做好自己的事，最为关键的在于稳定国内大循环基本盘，而基本盘的稳定并不简单在于扩消费，更 为关键的在于房地产市场的稳定。近期城市更新改造一系列的政策组合要求到6月份要全面落地，政策 性金融工具的使用将成为政策加码的重要方向，而非仅依赖专项债。1—4月，一般公共预算支出同比增 长4.6%，政府性基金预算支出同比增长17.7%，综合来看广义财政支出同比增长超过7%。广义财政支出 正增长是更加积极财政政策落地的关键，财政政策落地存在半年左右的时滞，政策效应未来落地显效值 得期待。 刘元春还强调，微观政策的调整同样重要。当前低价格现象不仅源于供给关系，还与微观市场环境和定 价体系有关。调整市场竞争秩序和治 ...