作者： 陈默 来源： 陈默先生 （ID: gh_201466bc2148） 发自己的光就好，别强行给他人点灯。 ♬ 点上方播放按钮可收听洞见主播一凡 朗读音频 王阳明说：别去操心他人，哪怕是你的亲人。 一个人多年形成的认知，并非你只言片语就能唤醒，人是叫不醒的，唯有痛了才会醒。 洞见 （ DJ00123987 ） —— 不一样的观点，不一样的故事， 3000 万人订阅的微信大号。点击标题下 蓝字 " 洞见 " 关注，我们将为您提供有价值、有意思的延伸阅读。 能说服一个人的，从来不是道理，而是南墙，能叫醒一个人的，从来不是说教，而是磨难。 一个人最愚蠢的行为，就是喜欢对他人的课题频繁干涉，而对自己的课题不太上心，那些你越 是担心的事，就越容易出现，你越是操心别人，你们关系就更加差劲。 身为父母，你总是担心未婚的儿女，不厌其烦地催促他们的婚姻大事，最后却发现每一次聊天 都以不愉快收尾。 身为儿女，你总是担心父母的健康，这不让他们吃那也不让喝，可最终哪怕他们都躺在病床上 了，依然把你的话当作耳旁风。 身为夫妻，你对象花钱大手大脚，买一堆没穿的衣服和没用的产品，你总想着帮他克制一些不 良习惯，他却嫌弃你像个唐僧啰里八 ...

Core Viewpoint - The article discusses the concept of "emotional consumption," emphasizing that every individual is both a producer and consumer of emotional value, which has become a necessary part of modern society [2][3]. Emotional Consumption - Emotional consumption arises from the need for emotional labor in various professions, where employees must manage their emotions while interacting with others [3][4]. - During economic downturns, the demand for emotional consumption increases, exemplified by the "lipstick effect," where consumers seek small luxuries to boost their emotional well-being [4]. Emotional Containers - The article highlights the role of products like Pop Mart's IP figures as "emotional containers," which allow consumers to project their emotions onto these abstract characters [7][10]. - Unlike established film characters, these non-film IPs provide a blank canvas for personal emotional projection, making them more relatable to a diverse audience [8][9]. IP Popularity Dynamics - The rise of the Labubu character illustrates the balance between the accidental and inevitable aspects of IP popularity, where initial rejection can turn into acceptance over time as consumer preferences evolve [12][14]. - Labubu's success in Thailand demonstrates how cultural acceptance can vary, leading to different market dynamics for the same IP across regions [15][16]. Business Models of Emotional Value Products - Emotional value is present in various products, including cosmetics, which serve both functional and emotional needs, creating a dual value proposition [19][20]. - The article identifies that while many products have emotional value, it should not be the core of the business model; instead, it should complement the functional aspects [22][24]. - The comparison of emotional value in products like toys, cosmetics, and pets highlights the unique position of IP toys in creating a dedicated emotional connection with consumers [23][24].