提升产品竞争力

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山东外贸企业“内外兼修”寻生意秘笈
Zhong Guo Xin Wen Wang· 2025-05-15 16:04
Group 1 - The adjustment of US-China tariff policies has led to an increase in order volume for Chinese foreign trade companies, with one company receiving a $2 million order for ski gloves [1] - Companies are diversifying their markets, preparing for overseas factories, and enhancing product competitiveness to adapt to changing conditions [1] - The "2025 Shandong Province Foreign Trade Quality Products Shopping Season" event showcased over 400 quality foreign trade enterprises, attracting more than 1,000 professional buyers [1] Group 2 - Shandong Linuo Glass Technology Co., Ltd. emphasizes the importance of understanding domestic consumer needs and developing suitable products, such as lotus leaf-shaped tableware [2] - The transition of foreign trade enterprises to domestic sales is seen as a reshaping of China's light industry, with a focus on product competitiveness rather than merely offloading inventory [2] - Companies are leveraging IP collaborations and modular designs to expand their domestic market presence, with products like panda and football-themed toys appealing to buyers [2]
中国外贸企业:提升产品竞争力 拓展多元市场
Zhong Guo Xin Wen Wang· 2025-05-09 06:33
Group 1 - The core viewpoint is that while export orders to the US are under short-term pressure, companies are focusing on diversifying markets and enhancing product competitiveness to navigate challenges [1][2] - Companies like Jiangmen Haiji Technology Co., Ltd. are experiencing instability in orders due to US tariff policies but are actively expanding into European and South American markets while developing domestic markets [1] - The textile industry is accelerating its transformation towards high value-added, green, and intelligent production, with companies planning to open nearly 200 large stores in emerging markets over the next five years [1] Group 2 - The machinery and electrical products sector is a key category for China's exports to the US, with companies adjusting their order models from "inventory-based purchasing" to "emergency purchasing" due to tariffs [2] - Companies are increasing their domestic market share, with one company raising its domestic sales proportion from 40% to over 65% by localizing products for domestic needs [2] - The implementation of national policies to stabilize foreign trade is allowing companies to convert some tariff costs into domestic market promotion funds, highlighting the importance of "hard technology" and "quick response" as core competitive advantages [2]
应对关税冲击,广东外贸在压力下成长
Nan Fang Du Shi Bao· 2025-05-06 08:03
Core Viewpoint - Guangdong is actively responding to the impact of U.S. tariffs by exploring new markets and enhancing competitiveness through internal improvements [1][2][3]. Group 1: Market Diversification - Many Guangdong foreign trade enterprises are seeking new markets to mitigate the impact of U.S. tariffs, with some companies abandoning the U.S. market altogether [1][2]. - For instance, a bamboo weaving company has shifted its focus to the European market, which aligns well with the natural attributes of its products [2]. - A furniture company reported that only 4% to 5% of its external sales came from U.S. orders, indicating a strong reliance on domestic sales [2]. Group 2: Internal Competitiveness - Companies are focusing on product quality to enhance market competitiveness, as high-quality products are less likely to be replaced [3]. - The toy industry exemplifies this, with approximately 80% of toys sold in the U.S. being manufactured in China, showcasing a robust supply chain that is difficult to replace [3]. Group 3: Supply Chain Adjustments - Many Guangdong enterprises are exploring overseas production bases and diversifying their supply chains to reduce tariff impacts [3]. - For example, Shenzhen's Zhouming Technology acquired a U.S. LED company to facilitate localized production and distribution, helping to avoid tariff issues [3]. - Some lighting companies are focusing on direct sales to consumers, allowing them to maintain pricing power even amidst tariff challenges [3]. Group 4: Resilience and Adaptation - The current tariff situation is viewed as a continuation of the unstable foreign trade environment that many companies have already adapted to due to previous trade wars [3]. - This adaptability has strengthened the resilience of Guangdong's foreign trade enterprises, positioning them for potential growth despite the challenges posed by tariffs [3].