Core Insights - TCL, as a global partner of the Olympics, successfully held the "Champion China Tour" event in Suzhou, showcasing its brand spirit and commitment to quality living [1][2] - The event featured Olympic champion Zou Shiming, who shared his experiences and aligned his values with TCL's "Dare to be Extraordinary" spirit, enhancing the event's atmosphere [2][3] - TCL launched its flagship 98X11L TV, utilizing SQD-Mini LED technology, achieving significant breakthroughs in color accuracy and brightness, setting a new standard in the display industry [3][4] Event Highlights - The event was a strategic collaboration ahead of the Double Eleven shopping festival, emphasizing TCL's brand strength and market positioning [2] - Zou Shiming's participation added excitement, as he engaged with the audience and demonstrated boxing techniques, promoting the concept of national fitness [2][3] Product Innovations - The TCL 98X11L TV features 100% BT.2020 color gamut, addressing common issues in RGB-Mini LED TVs, and ensuring superior picture quality [3][4] - The TV boasts over 20,000 zones for precise backlight control and a peak brightness of 10,000 nits, enhancing HDR content playback [4] - TCL's design collaboration with Chris Lefteri resulted in a sleek, modern aesthetic for the X11L, making it the thinnest Mini LED TV globally [4] Smart Home Solutions - TCL introduced the new generation of AI health air conditioners, including the small blue wing ceiling unit, which offers 360° airflow and up to 40% energy savings [5][6] - The air conditioners feature innovative technologies for enhanced user comfort and health, including AI sleep functions that improve deep sleep duration by 25% [6] - TCL showcased several innovative home appliances, including a rapid ice-making refrigerator and a high-efficiency washing machine, highlighting its commitment to smart home technology [6][7]

Core Viewpoint - TCL has appointed freestyle skier Eileen Gu as its global brand ambassador, aligning with the company's innovative spirit and commitment to excellence [1][3]. Group 1: Brand Representation - Eileen Gu embodies the spirit of the Z generation, representing a multi-faceted identity as a professional athlete, Stanford student, and fashion model, which resonates with TCL's brand philosophy of youthfulness and diversity [3][5]. - Gu's involvement with TCL includes her role in the "Team TCL" initiative, promoting the message of courage and excellence in the lead-up to the 2026 Milan Winter Olympics [3][11]. Group 2: Corporate Social Responsibility - TCL emphasizes its commitment to women's empowerment through its "TCLforHer" initiative, which aims to support women's development and achievements, aligning with Gu's advocacy for social causes [5]. - The TCL公益基金会 has supported 3,800 rural teachers and benefited 300,000 students, showcasing the company's dedication to education and community support [5]. Group 3: Business Operations - TCL operates through two main industrial groups, focusing on smart terminals, semiconductor displays, and renewable energy, with a global presence in over 160 countries [6][8]. - TCL华星, a key part of TCL's technology group, leads the semiconductor display sector and has established 11 panel production lines and 7 manufacturing and R&D bases [8]. Group 4: Future Outlook - TCL aims to leverage its partnership with the Olympics and Eileen Gu's athletic prowess to inspire resilience and excellence across various sectors [11].

Group 1 - TCL has officially announced freestyle skier Gu Ailing as its global brand ambassador and a member of "Team TCL" for the upcoming 2026 Milan-Cortina Winter Olympics [1][3] - Gu Ailing embodies the spirit of the brand with her exceptional performance and qualities, aligning with TCL's innovation in smart terminals, AI, and display technology [3][5] - As the first "post-00s" global brand ambassador for TCL, Gu Ailing represents the new generation's multi-faceted development, reflecting TCL's youth-oriented brand philosophy "TCLYoung" [3][5] Group 2 - Gu Ailing is recognized as a global representative of Chinese athletes, exemplifying the "her power" of the new era, which emphasizes self-overcoming and social responsibility [5] - TCL has a strong commitment to corporate social responsibility, having supported 3,800 rural teachers and benefiting 300,000 students through its philanthropic initiatives [5][6] - The company has established a global presence with 46 R&D centers and 38 manufacturing bases, covering over 160 countries and regions, focusing on smart terminals, semiconductor displays, and renewable energy [6][9] Group 3 - TCL signed a partnership with the Olympics in February 2025, providing comprehensive technical and product support for Olympic events, enhancing the viewing experience with innovative display technology [6][9] - Both TCL and Gu Ailing aim to inspire resilience and excellence in society through their collaboration, particularly in the context of the upcoming Olympic events [9]